Compare Salesforce Marketing vs MailerLite vs Newsletter2Go

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Crozscore:

86%
what is this?
79%
68%
interest falling

Crozscore:

84%
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74%
51%

Crozscore:

84%
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87%
39%
interest rising
Salesforce Marketing screenshot view 5 more MailerLite screenshot view 4 more Newsletter2Go screenshot

Software Description:

Salesforce Marketing Cloud offers Email Marketing, Social Media Marketing, and Digital Advertising features for businesses of all sizes across all industries. It provides its users drag-and-drop content tools, content templates, and email campaign automation functions.

The especially powerful feature comes from social media aspect, where a robust platform enables marketers to enhance their brand visibility by publishing engaging content. Email marketing function is powered by a drag-and-drop segmentation tool that sharpens the subscriber list, so email campaigns are always well targeted and relevant.

Teams collaborate in the workspace environment, keeping functional communication and using analytics data collected from various sources. Users of Salesforce Marketing Cloud are different types of organizations, such as SMEs, large companies, and non-profits.

Software Description:

MailerLite is an email marketing service provider with a focus on beautiful email design and exceptional customer support.

Their goal is to remove the complexity from email marketing with easy-to-use, yet powerful features. You can create sophisticated email campaigns, track results, manage your subscribers, and grow your email list with custom popups and landing pages.

MailerLite offers the same advanced tools and integrations of other providers, yet they manage to keep it simple and fun to use for people of all skill levels.

Software Description:

Newsletter2Go is one of the leading email marketing platforms in Europe, with over 70,000 customers in more than 50 countries. Their email marketing software is specifically designed for e-commerce firms, digital marketing agencies, non-profits, as well as SMEs. Newsletter2Go offers unique features like 1 click product transfer, 1 click content transfer, and credit payback.

Features:

  • Multi-Account
  • Social-Media Integration
  • Notifications
  • Marketing Automation
  • Google Apps Integration
  • Data Visualization
  • Data Import
  • Data Export
  • Email Integration
  • Multi-User
  • Social Media Monitoring
  • Dashboard
  • Lead Management
  • Contact Management
  • Customer Management
  • Lead Scoring
  • A/B Testing
  • External Integrations
  • API
  • Audience Targeting

Features:

  • Scheduling
  • Audience Targeting
  • Data Export
  • Dashboard
  • Customer Management
  • Marketing Automation
  • Lead Management
  • Multi-User
  • A/B Testing
  • Data Visualization
  • Contact Management
  • Data Import
  • Social-Media Integration
  • API
  • External Integrations
  • Email Integration

Features:

  • Data Export
  • Lead Scoring
  • Data Visualization
  • Audience Targeting
  • Scheduling
  • Dashboard
  • Customer Management
  • Third-Party Plugins/Add-Ons
  • Notifications
  • Lead Management
  • Data Import
  • External Integrations
  • Email Integration
  • Brand Management
  • API
  • A/B Testing
  • Contact Management
  • Multi-User
  • Marketing Automation
  • Conversion Tracking

Summary:

  • Messaging for every step of the customer journey.

  • Drag-and-drop segmentation.

  • 1:1 content personalization.

  • CRM and cross-channel integration.

  • A/B and random-split testing.

  • Lead capture.

  • Comprehensive, real-time tracking and reporting.

  • Pre-built templates and themes.

  • Deliverability tools.

  • MMS and SMS.

Summary:

  • Drag-and-drop editor

  • Custom HTML editor

  • Rich text editor

  • Free newsletter design templates

  • Built-in photo editing feature

  • File manager

  • Subscriber management

  • Build mail lists

  • Detailed campaign reports

  • Safe and fast mail servers

Summary:

    No key features associated with this application.

Lightning Essentials

$26.40
1 user(s) / month
Included in plan:
  • Account and Contact Management
  • Opportunity Tracking
  • Lead Management
  • Task and Event Tracking
  • Case Management
  • Customizable Reports and Dashboards
  • Mobile Access and Administration
  • Native Sales Collaboration
  • Email Integration

Lightning Professional

$79.00
1 user(s) / month
Included in plan:
  • Single Sales Console App
  • Limited Number of Processes, Record Types, Profiles
  • Unlimited Apps and Tabs
  • Campaigns
  • Orders
  • Collaborative Forecasts
  • Mass Email
  • Salesforce Inbox
  • Salesforce Engage

Lightning Enterprise

$158.00
1 user(s) / month
Included in plan:
  • Multiple Sales Console App
  • Enterprise Territory Management
  • Advanced Forecasting
  • Team Selling
  • Workflow Automation
  • Full Profile Layouts
  • Salesforce Identity
  • Salesforce Private AppExchange
  • Custom App Development Build
  • Integration via Web Service API
  • Multiple Sandboxes
  • Report History Tracking
  • Approval Automation
  • Salesforce Inbox
  • Salesforce Engage
  • Salesforce CPQ

Lightning Unlimited

$317.00
1 user(s) / month
Included in plan:
  • Additional Data Storage
  • Expanded Sandbox Environments
  • 24/7 Toll-Free Support
  • 100+ Admin Services
  • Unlimited Online Training

Forever Free Plan

Free
Included in plan:
  • 0 - 1,000 subscribers
  • unlimited emails/month

Small Business Plans

$10.00
1 user(s) / month
Included in plan:
  • 1,001 - 2,500 subscribers
  • unlimited emails/month

High Volume Senders

$175.00
1 user(s) / month
Included in plan:
  • 50,001 - 60,000 subscribers
  • 720,000 emails/month

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Community, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Shopify, Workfront, Salesforce Sales Cloud, Vidyard, LinkedIn, Simply Measured, Yahoo! eCommerce, Facebook, SurveyGizmo, Instapage, Pardot, Pipeliner CRM, LinkedIn, Grow, SendinBlue Email, CallRail, ion interactive, Evercontact, Enplug DisplayOS, Real Magnet, Tilkee, Emma, MarcomCentral Enterprise, Scribe Online, Workato, LearningCart, Formstack, FinancialForce Accounting, Classy, WebEngage, Zaius, X5 Cloud Contact Center, Colabo, BigMarker.

  • What platforms does this service support?
  • This is a web-based software.

  • Who are the main user groups of this service?
  • Main users of Salesforce Marketing Cloud are companies of all sizes, in all industries.

  • Does this service offer an API?
  • Yes, Salesforce Marketing Cloud offers REST API.

  • What is this service generally used for?
  • This service is used for email marketing and social media marketing.

  • What are some applications this service is commonly used in tandem with?
  • This service is most frequently used in tandem with social media platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user capability offered.

FAQs:

    What platforms does this service support?
  • Web-based and iOS platforms.

  • Does this service offer guides, tutorials and or customer support?
  • MailerLite offers following support:

    FAQs, Knowledge Base, Online Support, and Video Tutorials

  • Who are the main user groups of this service?
  • The main users of MailerLite include email marketers in SMEs.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, it has multi-user capacity.

  • What is this service generally used for?
  • MailerLite is used for email marketing automation and newsletter design.

  • Does this service offer an API?
  • Yes, MailerLite has an API available for use.

  • Does this service integrate with any other apps?
  • It integrates with many popular web services, inlcluding:

    Instafreebie, SquareSpace, MailMunch, SumoMe, Zapier, Facebook, Twitter, mailparser.io, SumoMe, GloboMailer, OptinMaster, Landingi, Akita, and more.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • Multi-user management in our newsletter software enables you to create as many sub-user accounts as you like. Additionally, you can allocate each sub-user different permissions and roles.

    Examples of permissions for sub-users:

    Account management (manage accounts, access invoices etc.)
    Mailing permissions (create, send, delete etc.)
    Reports permissions (access and download reports etc.)
    Contact permissions (import and delete contacts, etc.)
    Visibility (hide ‘Prices’ from Menu etc.)

  • Does this service offer guides, tutorials and or customer support?
  • Newsletter2Go offers free support services. The support team is available via phone and email.
    Moreover, Newsletter2Go has produced numerous email marketing videos, whitepapers and runs a blog, where blog posts are added on a regular basis.

  • What is this service generally used for?
  • Create and send out professional and relevant newsletters that your customers will love.
    Measure your marketing ROI in real-time and see for yourself how effective your newsletter is.
    Automate your newsletter campaigns.

  • What platforms does this service support?
  • N/A

  • Does this service integrate with any other apps?
  • Afterbuy
    commerce:SEO
    Gambio
    JTL Shop 3 / 4
    Lightspeed (SEOshop)
    Magento
    OpenCart
    osCommerce
    Plentymarkets
    OXID eSales
    PrestaShop
    Shopify
    Shopware
    WooCommerce
    xt:Commerce
    Zen Cart
    CentralStationCRM
    cobra CRM
    Microsoft Dynamics CRM
    Salesforce
    Sugar CRM
    Contao
    Drupal
    Joomla
    WordPress

  • Does this service offer an API?
  • Are you working with a system that is not yet supported? No problem – with a custom interface you can use Newsletter2Go’s powerful tools without any problems. With the high-performance REST API, you can use our newsletter infrastructure and have access to many different functions. Benefit from whitelisted newsletter dispatch and comprehensive analytics options.

  • What are some applications this service is commonly used in tandem with?
  • E-commerce system
    CRM
    CMS

  • Who are the main user groups of this service?
  • Agencies, Freelancers, Enterprises, Ecommerce, SMEs, Developers, Non-profits

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
10001+
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Vilnius
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Salesforce Marketing
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English, Chinese, Czech, Danish, Dutch, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish
Regional Restrictions:
No restrictions.

Other:

Who uses MailerLite
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
Finnish, Polish, Russian, Spanish, French, Swedish, English, Portuguese, Ukrainian
Regional Restrictions:
No restrictions.

Other:

Who uses Newsletter2Go
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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