Compare Salesforce Marketing vs Elastic Email

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About Salesforce Marketing

Salesforce Marketing Cloud offers Email Marketing, Social Media Marketing, and Digital Advertising features for businesses of all sizes across all industries. It provides its users drag-and-drop content tools, content templates, and email campaign automation functions.

The especially powerful feature comes from social media aspect, where a robust platform enables marketers to enhance their brand visibility by publishing engaging content. Email marketing function is powered by a drag-and-drop segmentation tool that sharpens the subscriber list, so email campaigns are always well targeted and relevant.

Teams collaborate in the workspace environment, keeping functional communication and using analytics data collected from various sources. Users of Salesforce Marketing Cloud are different types of organizations, such as SMEs, large companies, and non-profits.

About Elastic Email

In 2010, Joshua Perina and Michal Bochnak started working together with the goal of making email more efficient. While many email service providers pay 3rd parties to actually deliver their email, we have written every line of the Elastic Email platform down to the protocol level. This has resulted in a fast, flexible and cost-effective service that benefits our customers.

Co-founders Joshua Perina, Michal Bochnak and Michael Findlater along with the team of developers, customer success specialists, delivery experts and, creative designers focus their efforts daily to help businesses and organizations of all sizes send successful and engaging email experiences for their customers and subscribers.

Today, hundreds of thousands of companies around the world use Elastic Email for sending their emails.

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Summary

  • Messaging for every step of the customer journey.

  • Drag-and-drop segmentation.

  • 1:1 content personalization.

  • CRM and cross-channel integration.

  • A/B and random-split testing.

  • Lead capture.

  • Comprehensive, real-time tracking and reporting.

  • Pre-built templates and themes.

  • Deliverability tools.

  • MMS and SMS.

Summary

  • The most cost-effective and reliable email delivery platform

  • Template editor for Email Marketing

  • Custom subscription forms

  • Advanced campaign settings

  • Detailed analytics

  • intuitive API

  • Easy integration with other products/services

  • 24/7 free customer support

Pricing

Lightning Essentials

$26.40
1 user(s) / month
Included in plan:
  • Account and Contact Management
  • Opportunity Tracking
  • Lead Management
  • Task and Event Tracking
  • Case Management
  • Customizable Reports and Dashboards
  • Mobile Access and Administration
  • Native Sales Collaboration
  • Email Integration

Lightning Professional

$79.00
1 user(s) / month
Included in plan:
  • Single Sales Console App
  • Limited Number of Processes, Record Types, Profiles
  • Unlimited Apps and Tabs
  • Campaigns
  • Orders
  • Collaborative Forecasts
  • Mass Email
  • Salesforce Inbox
  • Salesforce Engage

Lightning Enterprise

$158.00
1 user(s) / month
Included in plan:
  • Multiple Sales Console App
  • Enterprise Territory Management
  • Advanced Forecasting
  • Team Selling
  • Workflow Automation
  • Full Profile Layouts
  • Salesforce Identity
  • Salesforce Private AppExchange
  • Custom App Development Build
  • Integration via Web Service API
  • Multiple Sandboxes
  • Report History Tracking
  • Approval Automation
  • Salesforce Inbox
  • Salesforce Engage
  • Salesforce CPQ

Lightning Unlimited

$317.00
1 user(s) / month
Included in plan:
  • Additional Data Storage
  • Expanded Sandbox Environments
  • 24/7 Toll-Free Support
  • 100+ Admin Services
  • Unlimited Online Training

Pricing

Free

Free
Included in plan:
  • 100 free emails per day
  • About 3,000 free emails per month
  • No credit card required (pick any plan)

Unlimited

$9.00
1 user(s) / month
Included in plan:
  • Unlimited Emails
  • Unlimited API Access
  • Campaign Creator
  • Autoresponders
  • Scheduling
  • Email Designer
  • Subscription Forms
  • Analytics
  • Segmentation
  • 24/7 Support

Unlimited PRO

$29.00
unlimited user(s) / month
Included in plan:
  • Unlimited Emails
  • Unlimited API Access
  • Campaign Creator
  • Autoresponders
  • Scheduling
  • Email Designer
  • Email Gallery
  • Subscription Forms
  • Analytics
  • Segmentation
  • Unlimited Custom Fields
  • Faster Delivery Speed
  • Web Hooks
  • Reseller Features
  • User Management
  • Sub Accounts
  • Extended Logs
  • Custom rDNS
  • 24/7 Support

Pay As You Go Email API

$0.09
$0.09/1,000 emails
Included in plan:
  • SMTP and HTTP API Access
  • Email Designer
  • Email Gallery
  • Subscription Forms
  • Analytics
  • SMS API
  • 24/7 Support

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Community, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Shopify, Workfront, Salesforce Sales Cloud, Vidyard, LinkedIn, Simply Measured, Yahoo! eCommerce, Facebook, SurveyGizmo, Instapage, Pardot, Pipeliner CRM, LinkedIn, Grow, SendinBlue Email, CallRail, ion interactive, Evercontact, Enplug DisplayOS, Real Magnet, Tilkee, Emma, MarcomCentral Enterprise, Scribe Online, Workato, LearningCart, Formstack, FinancialForce Accounting, Classy, WebEngage, Zaius, X5 Cloud Contact Center, Colabo, BigMarker.

  • What platforms does this service support?
  • This is a web-based software.

  • Who are the main user groups of this service?
  • Main users of Salesforce Marketing Cloud are companies of all sizes, in all industries.

  • Does this service offer an API?
  • Yes, Salesforce Marketing Cloud offers REST API.

  • What is this service generally used for?
  • This service is used for email marketing and social media marketing.

  • What are some applications this service is commonly used in tandem with?
  • This service is most frequently used in tandem with social media platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user capability offered.

FAQs

    What are some applications this service is commonly used in tandem with?
  • Elastic Email is often used by connecting it to Wordpress page, where you can add subscription form and collect email addresses for a newsletter.

    Mainly it is used by integrating it with eCommerce and other larger services where it helps deliver transactional emails.

  • What is this service generally used for?
  • Elastic Email is used to send emails in larger volumes. Popular uses are Email Marketing and Transactional Email. Elastic Email is Email Service Provider that offers attractive pricing, but doesn't compromise on quality.

  • Does this service offer multi-user capability (e.g. teams)?
  • You can create accounts, subaccounts and have many users using the same account. Each user can have custom permissions. So one can only create emails, other one can only send them etc.

  • Does this service integrate with any other apps?
  • Yes, you can integrate with multiple apps using already prepared integrations. You can also use API and integrate it yourself or use Zapier.

  • What platforms does this service support?
  • It can support nearly any platform. It can be a website, mobile application, anything that uses the Internet.

  • Does this service offer an API?
  • Yes, this is very important part of Elastic Email. We are proud of our intuitive and well documented API that is able to connect with most products available on the market right now.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, a very detailed knowledge base and libraries are easily available. There is also a customer support that can lead you to the right article.

  • Who are the main user groups of this service?
  • Elastic Email is designed with Small Business in mind. It is suitable for business, creators, influencers, ecommerce owners and other people who are looking for an email solution.

Vendor Information

Founded:
-
Based in:
San Francisco
Employees:
10001+
Likes:
Followers:
589k

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other

Who uses Salesforce Marketing
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English, Chinese, Czech, Danish, Dutch, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish
Regional Restrictions:
No restrictions.

Other

Who uses Elastic Email
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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