Compare Riddle vs HubSpot vs Kapost

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Crozscore:

82%
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100%
40%
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Crozscore:

86%
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80%
67%
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Crozscore:

84%
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53%
Riddle screenshot view 1 more HubSpot screenshot view 5 more Kapost screenshot view 5 more

Software Description:

Interactive content is huge these days - and Riddle makes it easy for anyone from freelancers to major companies to quickly build their own quizzes, lists, or polls. Riddle is ideal for driving engagement and viral traffic back to your site, Riddle has already gone global - used by the BBC, InStyle, and hundreds of other publishers and brands.

Make a Quiz and Gather Emails
Add a lead generation form to your quiz, list, or poll. Completion can be optional or required before users can view their results. The NBA's Chicago Bulls use quizzes for contests - with a 27% email opt-in rate

Send Sign Ups to Your Email Marketing Tool
Easily connect your quiz with any email automation software like AWeber, MailChimp, or ConvertKit. Send auto follow-up messages - based on how each user answered!

Engage Your Readers - Get Them Sharing
According to Adweek, quizzes are by far the most shared content on social media. Make quizzes that feature Facebook, Twitter, and other sharing options to drive all traffic back to your site.

Software Description:

HubSpot is a complete marketing and sales automation tool that covers a fast array of features and capabilities. The software can be used to carry out, track and measure all your online marketing activities such as blogging, email marketing, and social media marketing.
HubSpot features the inbound marketing concept through its own marketing. According to CRMSearch. It promotes a message of 'publish your way in' and practices what it preaches as a prolific creator of content, including blog posts, social media posts, white papers, and webinars.
It can be used to create landing pages, calls-to-action, to get SEO tips, and it acts as a content management system enabling users to update their website content.

Software Description:

Kapost is B2B marketing platform that brings the right content to the right customer. It provides comprehensive marketing approach to user's campaigns, combining alignment, collaboration, accessibility, and insights.

The software assembles the content from different sources, that can be web pages, blogs or social media, and sets up marketing campaigns on the basis of prospect's stage.

Content is shared with the Kapost library, with the assignment of various tasks within the organization. The workflow includes production, approval, publication, publishing, and communication between members.

Features:

Features:

  • A/B Testing
  • Analytics
  • Calendar Management
  • SEO
  • Audience Targeting
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Scheduling
  • Lead Management

Features:

  • Social-Media Integration
  • Notifications
  • External Integrations
  • API
  • Dashboard
  • Scheduling
  • Marketing Automation
  • Conversion Tracking
  • Calendar Management
  • Audience Targeting

Summary:

  • No I.T. or coding required: Get up and creating in just seconds

  • Attract more traffic: The more people share, the more new users all come back to visit YOUR site

  • Boost engagement: Through beautiful and highly viral quizzes, lists, polls, personality tests, and more

  • Get more leads: Add integrated forms - automatically send follow up emails based on user results from AWeber, MailChimp, or any other marketing software.

Summary:

  • Blogging, landing page, analytics, CRM, email, and sales automation tools all in one app

  • Users get valuable insights on every contact by combining their conversations with customers and the parts of the site they've visited with their CRM data

  • Enables its users to learn what content performs best, and how to improve every part of their site

  • Provides phone support or personalized training to help teams get the most out of Hubspot.

  • On HubSpot Dashboard users see all contacts, leads, marketing performance, landing pages, blogging activity and more at a glance.

  • Gives its users a detailed profile of their contacts such as professional history, where they live, mutual contacts, email history and more. Includes email tracking.

Summary:

  • Strategic content marketing framework.

  • Publish content to all your channels.

  • Coordinate your content marketing operation.

  • Cross-channel content performance metrics.

  • Fully customizable content dashboard.

  • Marketing calendar for content assets and campaigns.

  • Campaign view of various content campaigns.

  • Automates content workflow.

  • Allows collaborators to submit content concepts.

  • Customizable workflow.

Pricing:

  • Starting from: $25.00/month
  • Credit card required: N/A
  • Basic: unlimited creation, unlimited leads, includes Riddle brand
    Pro: (white label solution) unlimited creation, unlimited leads, using your own logos, CSV delivery of leads
    Enterprise: (white label solution) unlimited creation, unlimited leads, using your own logos, custom CSS and font support, multi-user teams

    Full pricing details at: http://blog.riddle.com/segmenting-users-based-on-quiz-data/.

Pricing:

  • Credit card required: No
  • Basic: $200/month, 100 Contacts + 100 per 1k extra.
    Pro: $800/month, 1,000 Contacts + 50 per 1k extra.
    Enterprise: $2400/month, 10,000 Contacts + 10 per 1k extra.
    30-day free trial.

Standard

$3,500.00
1 user(s) / month
Included in plan:
  • Workflows
  • Share Calendars
  • Manage Initiatives
  • Salesforce.com app
  • Monitor Personas
  • Dashboard
  • Content Collections
  • Capture Ideas
  • Production Insights
  • Reach Metrics
  • Conversion Insights
  • Custom Reports

FAQs:

    Who are the main user groups of this service?
  • We've seen everyone from newspaper publishers, teachers, brands, bands and bloggers use Riddle's interactive tools. Quizzes, polls, and other engagement tools are incredibly popular right now - across pretty much every vertical and use case.

  • What is this service generally used for?
  • Interactive content is ready made for boosting engagement - people love to contribute their opinions, and then share their results with their friends (and friends of friends). We've integrated lead generation closely with our tools - asking potential customers to sign up for more information as they interact with compelling content has proven to be highly effective for authors, newspapers, restaurants, bloggers, and more.

  • What platforms does this service support?
  • Mobile-optimised, Riddle works seamlessly across all desktop and mobile browsers.

  • What are some applications this service is commonly used in tandem with?
  • Our lead generation platform sync with all major marketing platforms - so interested leads can instantly be added to sales lead funnels or newsletter lists for subsequent follow ups.

  • Does this service offer multi-user capability (e.g. teams)?
  • Absolutely - teams, different permissions and access rights, and more.

  • Does this service offer guides, tutorials and or customer support?
  • Yes - very intuitive to get started, and our customer service is proud of responding most often in less than 5 minutes to any questions.

FAQs:

    Who are the main user groups of this service?
  • Users of HubSpot are marketers and sales teams in companies of all sizes.

  • What is this service generally used for?
  • It is generally ised for Inbound Marketing.

  • What platforms does this service support?
  • HubSpot is a web-based platform, and its mobile version runs on native apps for Android, an iOS.

  • What are some applications this service is commonly used in tandem with?
  • It is most commonly used in tandem with: LiveChat, Wrike, Freshdesk, Ambassador, LoginRadius, Driftrock Flow.

  • Does this service integrate with any other apps?
  • This service integrates with: GoToWebinar, Salesforce Sales Cloud, SurveyMonkey, Wistia, Zapier, Shopify, RelateIQ, Membrain, Microsoft Dynamics CRM Online, Snapengage, SugarCRM.

  • Does this service offer an API?
  • It offers and RESTful API.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials.

FAQs:

    What platforms does this service support?
  • This is a web-based platform.

  • What are some applications this service is commonly used in tandem with?
  • It is most commonly used in tandem with CRM, social media, and analytics platforms.

  • Does this service integrate with any other apps?
  • It integrates with Salesforce Sales Cloud, HubSpot Marketing, HubSpot CRM, Wordpress, Box, Google Docs, Hootsuite, Marketo, Google Analytics, Pardot, Squarespace, LinkedIn, Twitter, Facebook, Salesforce Marketing Cloud, Adobe Document Cloud, etc.

  • Does this service offer an API?
  • Yes, Kapost offers API.

  • Does this service offer guides, tutorials and or customer support?
  • Kapost offers: Knowledge Base, Phone Support, Live Chat, Forum/Community, Video Tutorials, Webinar.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is used for managing marketing content and campaigns.

  • Who are the main user groups of this service?
  • Main users of Kapost are content marketers in SMEs and large enterprises.

Publisher:

Founded:
-
Based in:
-
Employees:
11-50
Likes:
4.3k
Followers:
14.4k

Publisher:

Founded:
2006
Based in:
Cambridge
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Boulder
Employees:
51-200
Likes:
Followers:

Other:

Who uses Riddle
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Danish, German, English, Finnish, French, Italian, Japanese, Korean, Latvian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese
Regional Restrictions:
No restrictions.

Other:

Who uses HubSpot
  • Personal
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.

Other:

Who uses Kapost
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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