Compare Quantcast vs Indicative vs AdClarity

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Crozscore:

91%
what is this?
70%
67%
interest rising

Crozscore:

75%
what is this?
80%
33%
no significant changes

Crozscore:

76%
what is this?
100%
37%
interest falling
Quantcast screenshot view 5 more Indicative screenshot view 5 more AdClarity screenshot view 3 more

Software Description:

With Quantcast, enterprises can analyze data to better understand the behavior of their customers. The platform consists of two modules: Quantcast Measure, the audience measurement solution and Quantcast Advertise for reaching the targeted audience.

Quantcast utilizes data, such as the number of mobile app users, visits, and page views, to assess its digital reach and identify the ideal customer. This way, users get valuable information, like brand preferences, favorite shows, workplaces, and more, by merging offline with online audience's behaviors. Other data that is helpful is the demographic structure, mobile apps installation, and user retention.

Quantcast's Sales Enabler platform offer following features: Custom Persona Builder, for creating the custom persona that comes across RFPs; Audience Reports, for audience validation; Unlimited Content Segments, for providing data for specific sectors; and Third-Party Data in Content Segments, for combining offline behaviors with online data.

Software Description:

Indicative helps businesses to connect to all their customer data sources and synthesizes them into a complete view of customer behavior. This way, they are given complete and actionable insights you needed to grow customer base and increase revenue.

There is no limit to asking questions about customers, so the strategy and customer segmentation can be built on a solid basis. At its core, this product provides analytics to aid business growth, and the main users are growth marketers, product managers, and data analysts.

Indicative is designed to allow analysts to ask questions about their customers and analyze their complex behaviors. The aim is to create an understanding of the exact path from a simple website visitor to a purchasing client.

Software Description:

AdClarity is ad intelligence solution in the digital media industry. Thanks to its robust database of valuable insights, this product allows CMOs, marketers, and agencies to uncover their competitors’ most successful digital advertising campaigns and traffic sources.

Features:

  • Dashboard
  • A/B Testing
  • Data Visualization
  • Notifications
  • Data Export
  • Audience Targeting
  • Analytics
  • External Integrations
  • API

Features:

  • Conversion Tracking
  • Data Export
  • Audience Targeting
  • API
  • Forecasting
  • Data Visualization
  • External Integrations
  • Dashboard
  • Analytics

Features:

  • Notifications
  • API

Summary:

  • Compete audience demographic analysis

  • Measure audience trends and usage

  • Measure audience for specific content

  • Audience interests/ lifestyle reports

  • Multi-platform analysis - web sites & mobile apps

  • Analyzing return visits

  • Audience geographic data

  • Data from +100 million web and mobile platforms

  • Competitor website traffic comparison

Summary:

  • Data Explorer

  • Multi-Path Funnels

  • User Cohorts Analysis

  • User Explorer

  • Data Manager

  • Intelligent Dashboards

  • Customer Success Program

  • Robust Integrations

  • Enterprise-Grade Data Security

  • Private Deployment Options

Summary:

  • Competitive landing page reporting

  • Cross-channel solutions

  • Data driven insights

  • Real-time notifications on competitive activities

  • In-depth reports on mediators, agencies, and ad networks

  • Reveal competitors' display ad placements

  • Profile the right partner for your campaigns

Free

Free
Included in plan:
  • 10,000 Monthly Users
  • Unlimited Events

Starter

$79.00
1 user(s) / month
Included in plan:
  • 50,000 Users
  • Unilimited Events
  • $79 for Each Additional 50,000 Users
  • User Analysis Tool
  • Revenue-Tracking

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: Help Center.

  • Who are the main user groups of this service?
  • Main users of Quantcast are brands, agencies, and publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as an audience measurement solution.

  • What platforms does this service support?
  • This is a web-based software.

  • Does this service integrate with any other apps?
  • Integrations: Google Tag Manager, Cyfe, LiveRamp.

  • Does this service offer an API?
  • Yes, it offers API.

FAQs:

    What platforms does this service support?
  • Indicative is a web-based software.

  • Does this service offer guides, tutorials and or customer support?
  • There are following support options: Documentation, Live Support, Email Support.

  • Does this service offer multi-user capability (e.g. teams)?
  • No, it doesn't.

  • Does this service offer an API?
  • Yes, Indicative offers REST API.

  • Who are the main user groups of this service?
  • Main group of users are businesses with a high level of ongoing digital engagement including both B2B and B2C customers.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with data warehouses.

  • What is this service generally used for?
  • This service is used for marketing and growth analytics.

  • Does this service integrate with any other apps?
  • Integrations: Segment, mParticle, Snowplow, Astronomer, Stitch, Amazon Redshift, Amazon, S3, Google BigQuery, Google Cloud SQL, Microsoft SQL Server, Oracle, PostgreSQL, MySQL, mongoDB, Snowflake, Microsoft Azure, Optimizely, Google Analytics 360 Suite, Marketo, Maxymiser, HubSpot, Salesforce, Microsoft Dynamics CRM, SendGrid, Sailthru, Adobe Analytics Cloud, Stripe, Salesforce Marketing Cloud, Salesforce DMP, BlueKai, Freshdesk, Urban Airship.

FAQs:

    What is this service generally used for?
  • Digital ad intelligence.

  • Does this service offer an API?
  • It offers RESTful API.

  • Does this service integrate with any other apps?
  • Yes, it mainly integrates with CRM systems and media buying platforms.

  • What platforms does this service support?
  • AdClarity supports web-based platforms.

  • Who are the main user groups of this service?
  • AdClarity's main user groups include large enterprises, SMEs, agencies, ad networks, and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we offer white papers, videos, tutorials, webinars, and support forms.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
501-1000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
138
Followers:

Other:

Who uses Quantcast
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Indicative
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AdClarity
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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