Compare Quantcast vs AudienceReport vs Branch

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89%
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Crozscore

60%
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91%
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interest rising
Quantcast screenshot view 5 more AudienceReport screenshot view 5 more Branch screenshot view 4 more

Software Description

With Quantcast, enterprises can analyze data to better understand the behavior of their customers. The platform consists of two modules: Quantcast Measure, the audience measurement solution and Quantcast Advertise for reaching the targeted audience.

Quantcast utilizes data, such as the number of mobile app users, visits, and page views, to assess its digital reach and identify the ideal customer. This way, users get valuable information, like brand preferences, favorite shows, workplaces, and more, by merging offline with online audience's behaviors. Other data that is helpful is the demographic structure, mobile apps installation, and user retention.

Quantcast's Sales Enabler platform offer following features: Custom Persona Builder, for creating the custom persona that comes across RFPs; Audience Reports, for audience validation; Unlimited Content Segments, for providing data for specific sectors; and Third-Party Data in Content Segments, for combining offline behaviors with online data.

Software Description

AudienceReport is a powerful tool from AudienceProject. It enables agencies and publishers to plan and optimize campaigns in real time so they can reach the intended audience and reduce media spend. Based on 1+ mio online panelists – carefully weighed to match the online population – you can get a socio-demographic profile for even small campaigns.

Software Description

Branch provides the leading cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe, and is a trusted cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.

With Branch, users can seamlessly convert customers from mobile web to app, increase conversions, encourage sharing and growth, empower customers to share app content over any channel, and acquire new clients.

Features

  • Dashboard
  • A/B Testing
  • Data Visualization
  • Notifications
  • Data Export
  • Audience Targeting
  • Analytics
  • External Integrations
  • API

Features

  • Data Visualization
  • Dashboard
  • Analytics
  • Multi-User
  • Marketing Automation
  • Brand Management
  • Conversion Tracking
  • API

Features

  • External Integrations
  • Link Tracking
  • Data Export
  • API
  • Audience Targeting

Summary

  • Compete audience demographic analysis

  • Measure audience trends and usage

  • Measure audience for specific content

  • Audience interests/ lifestyle reports

  • Multi-platform analysis - web sites & mobile apps

  • Analyzing return visits

  • Audience geographic data

  • Data from +100 million web and mobile platforms

  • Competitor website traffic comparison

Summary

  • Campaign Measurement done right. Track your digital campaigns across all platforms and devices.

  • Learn which channels are best at reaching your target group and see how reach builds up.

  • Integration with TV metrics and the major digital distribution channels.

Summary

  • Tracking of clicks, installs, & re-opens

  • Deeplink through install from anywhere

  • Cross-device, Cross-platform Attribution

  • Web-to-mobile conversion

  • Empower users to share app content over any channel

  • Encourage sharing and growth

  • Increase conversions and purchases from email

  • Engage existing users

  • Seamlessly convert users from mobile web to app

LAUNCH

Free
Included in plan:
  • Up to 10K MAUs
  • Deep linking and install attribution
  • Customizable designs with codeless design editor or CSS
  • Custom user segmentation
  • A/B Testing

STARTUP

$59.00
1 user(s) / month
Included in plan:
  • Up to 50K MAUs

GROWTH

$199.00
1 user(s) / month
Included in plan:
  • Up to 200K MAUs

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Support: Help Center.

  • Who are the main user groups of this service?
  • Main users of Quantcast are brands, agencies, and publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as an audience measurement solution.

  • What platforms does this service support?
  • This is a web-based software.

  • Does this service integrate with any other apps?
  • Integrations: Google Tag Manager, Cyfe, LiveRamp.

  • Does this service offer an API?
  • Yes, it offers API.

FAQs

    No FAQs associated with this application.

FAQs

    What is this service generally used for?
  • Branch is generally used to unify user measurement for boosting app installs, retaining and engaging users, and for app marketing attribution.

  • Does this service integrate with any other apps?
  • Integrations: Adobe AIR, Cordova PhoneGap Ionic, mParticle Android, mParticle iOS, Titanium, React Native, Unity, Xamarin, Adjust, Amplitude, Mixpanel, Appsflyer.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Documentation, Email Support, Community, FAQs, Help Center.

  • What platforms does this service support?
  • This is a web-based platform.

  • Who are the main user groups of this service?
  • Main users of this service are medum-sized and large companies.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer an API?
  • Yes, it offers API.

Publisher

Founded:
-
Based in:
San Francisco
Employees:
501-1000
Likes:
Followers:

Publisher

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Other

Who uses Quantcast
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses AudienceReport
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses Branch
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.
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