Ideal platform for marketers, analysts and data scientists. Helps overcome the fragmentation of data, analytics and reporting systems. All customer data points blends into a single, coherent human centric data model regardless of type, volume, velocity or source. Databases, automation systems and applications connect and disconnect according to marketer need- driving agility and preventing vendor lock-in.
Acts as the central nervous system for your martech stack- coordinating action across all of your execution channels. Outcomes of marketing executions feed back into the platform as inputs- closing the loop and optimizing future actions.
In-line analytics get your models into production and driving results with just a few clicks. Automated machine learning puts the power of data science in the hands of marketers.
On-premise, cloud or managed services deployment model. Full scale implementation ranging from weeks to a few months. Professional services - as much or as little as you need.
AudienceReport is a powerful tool from AudienceProject. It enables agencies and publishers to plan and optimize campaigns in real time so they can reach the intended audience and reduce media spend. Based on 1+ mio online panelists – carefully weighed to match the online population – you can get a socio-demographic profile for even small campaigns.
Net Promoter Score
Net Promoter Score
Get the most value out of your own data
The more complex and dirty your data, the more valuable our platform is
Data Management (including extraction, cleansing and synchronization), analytics, segmentation and reporting all in one integrated system
Brings together the best of traditional direct marketing and digital marketing
Helps data scientists and analysts become more productive, by reducing the need for data janitoring
Gain complete control and visibility into your own data
Pick the level of service you need - self-service to outsourcing
Advanced analytics, predictive modeling and machine learning when and where you need it
Up and running in weeks - even for complex systems with dozens of inputs
Campaign Measurement done right. Track your digital campaigns across all platforms and devices.
Learn which channels are best at reaching your target group and see how reach builds up.
Integration with TV metrics and the major digital distribution channels.
What are some applications this service is commonly used in tandem with?
Campaign Management software
email service providers
What platforms does this service support?
Hadoop Amazon Web Services SQL Server
Who are the main user groups of this service?
Does this service offer multi-user capability (e.g. teams)?
Does this service offer guides, tutorials and or customer support?
Does this service integrate with any other apps?
yes, too many to mention
Does this service offer an API?
What is this service generally used for?
Analyzing customer behavior
Segmenting and targeting customers
Increasing customer engagement and value
Managing complex customer data from multiple systems