Compare Pardot vs Infusionsoft vs Eloqua

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Crozscore:

86%
what is this?
82%
52%
interest falling

Crozscore:

84%
what is this?
76%
59%
interest falling

Crozscore:

85%
what is this?
78%
69%
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Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Software Description:

Infusionsoft combines CRM, marketing automation, e-commerce and payments solutions, an app marketplace, integrations, and partners.

This solution helps small businesses boost their sales and marketing and accelerate growth, by centralizing their contact information and by pulling together data points related to sales, marketing, leads, payments, customers, and more.

This is a powerful sales platform for small businesses, including products to streamline the customer lifecycle, customer relationship management, marketing automation, and lead capture.

Software Description:

Eloqua is a very powerful product that helps with marketing automation across multiple channels, including email, display search, web, video, and mobile. This software provides tools to segment and target specific audiences with the most relevant content.

This software is used by marketers, primarily B2B marketers, to help automate the lead generation process. It features a database which stores prospect and customer information, an emailer which sends emails to prospects and customers, and a website monitoring system which tracks prospect and customer activity on websites under control of the marketer.

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Features:

  • Multi-User
  • Payment Processor
  • Marketing Automation
  • Task Scheduling/Tracking
  • Order management
  • Lead Scoring
  • Inventory Tracking
  • Forecasting
  • Email Integration
  • Data Visualization
  • Data Export
  • Data Import
  • Conversion Tracking
  • Customer Management
  • Lead Management
  • Contact Management
  • CRM Integration
  • External Integrations
  • Billing/Invoicing
  • API

Features:

  • Social-Media Integration
  • Multi-User
  • Dashboard
  • Notifications
  • API
  • Data Export
  • Data Import
  • Scheduling
  • A/B Testing
  • Email Integration
  • Marketing Automation
  • Calendar Management
  • Data Visualization
  • Lead Scoring
  • Customer Management
  • Contact Management
  • Lead Management
  • Audience Targeting

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Summary:

  • CRM for small business

  • Marketing automation

  • Sales automation

  • Marketing analytics

  • Online sales management

  • Mobile apps

  • Payment, invoicing, and billing

  • API integrations

Summary:

  • Targeting and Segmentation

  • Campaign Management

  • Lead Management

  • Marketing Measurement

  • Sales and Marketing Alignment

  • Marketing Content Database

  • Landing pages and forms

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

Starter

$99.00
1 user(s) / month
Included in plan:
  • CRM
  • Marketing automation
  • 500 contacts
  • 2,500 emails/month
  • 1 user

Essentials

$199.00
3 user(s) / month
Included in plan:
  • CRM
  • Marketing automation
  • 2,500 contacts
  • 12,500 emails/month
  • 3 users

Complete

$299.00
5 user(s) / month
Included in plan:
  • CRM
  • Marketing automation
  • Sales automation
  • E-commerce
  • 10,000 contacts
  • 50,000 emails/month
  • 5 users

Basic

$2,000.00
10 user(s) / month
Included in plan:
  • Real Time Dashboard & Reporting
  • Benchmarking
  • Oracle Eloqua Insight Reporter
  • Unified Marketing Calendar
  • Best Practice Templates / Programs & Tools
  • Basic Security Administration
  • Simplified Interface
  • Oracle Cloud Support
  • Mobile Friendly
  • Lead Scoring & Routing
  • Marketing Contact / Lead Database
  • Lead Nurturing / Drip Marketing / Multi-Channel Campaigns
  • AppCloud Access
  • Stand-Alone Events / Webcasts
  • Simple Emails
  • Simple Campaign with A/B Testing
  • Oracle Eloqua Social Sign On
  • Contact / Account Profile-Based Segmentation
  • Rich Audience Segmentation
  • Marketing Asset Management
  • Digital Body Language
  • Dynamic Content
  • Sales Notifications & Alerts
  • Oracle Eloqua Profiler for 5 Users
  • Oracle Eloqua Engage for 5 Users
  • API Access for Custom Integrations
  • Data Import / Export Engine
  • Plug In CRM Integrations

Standard

$4,000.00
50 user(s) / month
Included in plan:
  • Real Time Dashboard & Reporting
  • Benchmarking
  • Oracle Eloqua Insight Reporter
  • Oracle Eloqua Insight Analyzer for 1 User
  • Unified Marketing Calendar
  • Best Practice Templates / Programs & Tools
  • Basic Security Administration
  • Custom Security Administration
  • Simplified Interface
  • Oracle Cloud Support
  • Mobile Friendly
  • Lead Scoring & Routing
  • Marketing Contact / Lead Database
  • Multi-Lead Scoring & Advanced Routing
  • Lead Nurturing / Drip Marketing / Multi-Channel Campaigns
  • AppCloud Access
  • Stand-Alone Events / Webcasts
  • Event Management Module: Customer Multi-Session Events
  • Simple Emails
  • Simple Campaign with A/B Testing
  • Oracle Eloqua Social Sign On
  • Digital Advertising
  • Contact / Account Profile-Based Segmentation
  • Rich Audience Segmentation
  • Marketing Asset Management
  • Digital Body Language
  • Advanced Data Cleansing
  • Dynamic Content
  • Sales Notifications & Alerts
  • Single Sign On for Salesforce.com
  • Oracle Eloqua Profiler for 10 Users
  • Oracle Eloqua Engage for 10 Users
  • API Access for Custom Integrations
  • Data Import / Export Engine
  • Plug In CRM Integrations
  • Oracle Eloqua Data Tools Cloud Service (Custom Data Objects & Data Tools)

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

FAQs:

    What platforms does this service support?
  • Infusionsoft supports web-based platforms in addition to iOS and Android.

  • Who are the main user groups of this service?
  • Infusionsoft is an integrated email marketing platform designed for small businesses with fewer than 25 employees.

  • Does this service offer an API?
  • Yes, Infusionsoft offers an API.

  • What are some applications this service is commonly used in tandem with?
  • Infusionsoft can be used in tandem with applications including QuickBooks and Xero, among others.

  • What is this service generally used for?
  • It is used for customer relations management and sales automation.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, multi-user capability is a feature of both the 'Essentials' and 'Complete' pricing plans.

  • Does this service offer guides, tutorials and or customer support?
  • Infusionsoft offers FAQs, a forum, a knowledge base, online support, phone support, and video tutorials.

  • Does this service integrate with any other apps?
  • Yes, Infusionsoft integrates with:

    MailChimp, QuickBooks, Acuity Scheduling, Xero, Zendesk, Booker Software, LiveChat, Campaign Monitor, and more.

FAQs:

    What platforms does this service support?
  • Email Support, Live Chat, Phone Support, and Video Tutorials.

  • Who are the main user groups of this service?
  • Users of Eloque include marketers in small, medium, and large enterprises.

  • Does this service integrate with any other apps?
  • Yes, Eloqua integrates with:

    Dropbox, Zendesk, Campaign Monitor, Klipfolio, ion interactive, BOARD, MediaValet, Oktopost, etouches, and more.

  • Does this service offer an API?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Phone Support, Video Tutorials, Email support, and Live Chat.

  • What are some applications this service is commonly used in tandem with?
  • It is mainly used in tandem with CRM applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • What is this service generally used for?
  • The service is generally used for marketing automation.

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Redwood Shores
Employees:
10001+
Likes:
Followers:
65k

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Infusionsoft
  • SMEs
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Eloqua
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
German, English
Regional Restrictions:
No restrictions.
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