Compare Pardot vs GrowSumo vs Ontraport

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Crozscore:

87%
what is this?
83%
52%
interest falling

Crozscore:

81%
what is this?
36%
no significant changes

Crozscore:

84%
what is this?
72%
54%
no significant changes
Pardot screenshot view 5 more GrowSumo screenshot Ontraport screenshot view 4 more

Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Software Description:

GrowSumo lets your community build your business with you with fully automated and highly customized software powering influencer, ambassador, customer advocacy, and referral programs.

Our software asks influencers why they want to promote you, then shows them how to do it successfully to reach their own goals, like building their personal brand, making passive income, or simply sharing something that they love. Influencers are rewarded for performance, meaning complete control of CAC and ROI.

Software Description:

Ontraport is a powerful suite that enables SMEs to automate their internet marketing efforts.

This service includes many useful features such as a CRM service, WordPress hosting, automated email delivery, payment processing, lead generation, and task management.

Marketers can gather lead and client information from web pages, using custom-built web forms and light boxes, just using a pop-up form that shows up on a visitor's click.

Ontraport offers personalized dashboard, using drag and drop functions, allowing users access to specific areas of the site.

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Features:

  • Customer Management
  • Lead Management
  • Multi-User
  • API
  • Email Integration
  • Data Import
  • Lead Scoring
  • External Integrations
  • Social-Media Integration
  • Link Tracking
  • Data Visualization
  • Brand Management
  • Conversion Tracking
  • Audience Targeting
  • Data Export
  • Marketing Automation
  • Third-Party Plugins/Add-Ons
  • Notifications
  • Dashboard
  • PayPal
  • Stripe

Features:

  • Multi-User
  • Dashboard
  • Google Apps Integration
  • File Transfer
  • Data Import
  • Data Visualization
  • Customer Management
  • Data Export
  • Email Integration
  • Social-Media Integration
  • External Integrations
  • API
  • Notifications
  • Lead Management
  • Contact Management
  • Contact Sharing
  • Marketing Automation

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Summary:

    No key features associated with this application.

Summary:

  • Business automation

  • Campaign builder

  • CRM

  • e-commerce

  • Email marketing

  • Email, SMS, and postcards

  • Landing pages

  • Marketing automation

  • Marketing tracking

  • Membership sites

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

7-Day Trial

Free
Included in plan:
  • referral links
  • influencer payouts
  • listing in marketplace
  • knowledge base support

Basic

$300.00
1 user(s) / month
Included in plan:
  • custom referral links
  • multi-product referral links
  • customizable company page
  • influencer social profiles
  • automated email campaigns
  • promotional offer campaigns
  • customizable rewards
  • analytics and reporting
  • priority email support

Community

$500.00
1 user(s) / month
Included in plan:
  • all basic features +
  • unlimited influencers
  • custom reward tiers/groups
  • influencer groups
  • specific rewards
  • group specific assets
  • custom influencer agreements
  • product specific rewards
  • custom analytics
  • program migration support
  • dedicated success manager

Basic

$79.00
1 user(s) / month
Included in plan:
  • 1,000 contacts
  • Unlimited emails
  • 1 user

Pro

$297.00
1 user(s) / month
Included in plan:
  • 25,000 contacts
  • 100,000 emails/mo.
  • 2 users
  • 2 hours of account set-up
  • Free postmaster review

Team

$597.00
1 user(s) / month
Included in plan:
  • 100,000 contacts
  • 100,000 emails/mo.
  • 10 users
  • 2 hours of account set-up
  • Free postmaster review

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

FAQs:

    Who are the main user groups of this service?
  • Marketers, community managers, and founders who are looking to expand their company growth in new channels.

  • Does this service integrate with any other apps?
  • Yes, this service integrates with Stripe, Recurly, Chargebee, Chargify, Branch.io, Squarespace, FastSpring, WooCommerce, Salesforce and more to come!

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, this service offers multi-user capability.

  • What is this service generally used for?
  • We focus on finding value within your own customer base versus looking elsewhere. We believe that the most powerful influencers live within your customer base and do not limit our scope to single posts.

    Our product enables marketers, community managers, and founders to recruit, train, engage, and reward their customers for successfully promoting their brand; no matter if they're affiliates, advocates, ambassadors, or everyday people.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, this service offers guides, tutorials and customer support found within our FAQ.

FAQs:

    Does this service integrate with any other apps?
  • It integrates with many apps, like:

    WordPress, Kajabi, Wistia, GoToWebinar, UltraCart, 1ShoppingCart, Clickbank, Samcart, Authorize.net, Elavon, Eway, NMI, and PayPal.

  • Does this service offer an API?
  • Ontraport offers open API.

  • What is this service generally used for?
  • It is used for marketing automation and customer relationship management.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Ontraport provides support in the following areas:

    Phone, Training, Video, Knowledge Base, Online Workshops, Live Chat, Email Support.

  • What are some applications this service is commonly used in tandem with?
  • It is used with social, accounting, and e-commerce applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, it offers multi-user capability.

  • Who are the main user groups of this service?
  • The main users of this service are marketers in small and medium-sized enterprises.

  • What platforms does this service support?
  • Web-based and iOS platforms.

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
35k
Followers:
69.6k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Santa Barbara
Employees:
51-200
Likes:
Followers:

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses GrowSumo
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Ontraport
  • SMEs
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.
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