Compare Pardot vs Eloqua vs SimplyCast 360

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85%
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82%
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Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Software Description:

Eloqua is a very powerful product that helps with marketing automation across multiple channels, including email, display search, web, video, and mobile. This software provides tools to segment and target specific audiences with the most relevant content.

This software is used by marketers, primarily B2B marketers, to help automate the lead generation process. It features a database which stores prospect and customer information, an emailer which sends emails to prospects and customers, and a website monitoring system which tracks prospect and customer activity on websites under control of the marketer.

Software Description:

SimplyCast is a leading provider of interactive and multi-channel communication software for organizations worldwide. The company’s 360 Customer Flow Communication Platform is a feature-rich solution combining marketing automation, inbound marketing, and interactive communication. With customers in over 175 countries, including many of the most recognized brand names in retail, non-profit, and hospitality, SimplyCast provides organizations with the ability to effectively reach customers on their preferred mode of communication.

Based in Dartmouth, Nova Scotia, Canada, SimplyCast enables businesses to form strong relationships with clients, save time, and boost revenue. SimplyCast’s platform includes the ability to track marketing campaigns and view results, allowing for the ability to monitor the success of each campaign and to see whether improvements can be made in any area of the project.

SimplyCast offers more than 20 channels in one place, all developed in-house versus third-party integrations. This is more than any competitors offer. SimplyCast provides many options to integrate data from third-party services as well and is continuously adding more capabilities and developing more partnerships.

What sets SimplyCast apart is the platform’s ability to provide a communication platform that small, medium and large organizations can use with limited technological and IT experience. Drag-and-drop editors and workspaces make it possible for companies to easily create all-encompassing marketing and communication campaigns — making connecting with audiences a simple, personal, and automatic process. 

SimplyCast leverages its technology to help organizations solve their internal and external communication needs. From lead nurturing campaigns, drip campaigns, and event planning, to SMS reminders, fax promotions, and more, SimplyCast found the communication problems most organizations were facing and solved them with its unique, scalable, and diverse platform.

In February 2017, SimplyCast launched its emergency communication platform: EmergHub. This new, innovative platform is designed to aid in streamlining communication in emergency situations. EmergHub is the world’s first application with a common operating picture showing local areas and their interaction with emergency messages, making the platform the first technology to connect all stakeholders in an emergency situation by using an all-in-one platform for communications. EmergHub has the capability to provide prompt situational awareness through its emergency-specific tools: Alerts, OnCall, Recall, Instant Teleconference, Command Hub, IVR Builder, Blueprints, and Maps.

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Features:

  • Social-Media Integration
  • Multi-User
  • Dashboard
  • Notifications
  • API
  • Data Export
  • Data Import
  • Scheduling
  • A/B Testing
  • Email Integration
  • Marketing Automation
  • Calendar Management
  • Data Visualization
  • Lead Scoring
  • Customer Management
  • Contact Management
  • Lead Management
  • Audience Targeting

Features:

  • Third-Party Plugins/Add-Ons
  • Scheduling
  • Dashboard
  • Calendar Management
  • A/B Testing
  • Data Visualization
  • Social-Media Integration
  • Password & Access Management
  • Customer Management
  • Batch Permissions & Access
  • External Integrations
  • Lead Management
  • Multi-User
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • API
  • Email Integration
  • Audience Targeting
  • Contact Management
  • Contact Sharing
  • Brand Management
  • Data Import
  • Conversion Tracking

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Summary:

  • Targeting and Segmentation

  • Campaign Management

  • Lead Management

  • Marketing Measurement

  • Sales and Marketing Alignment

  • Marketing Content Database

  • Landing pages and forms

Summary:

    No key features associated with this application.

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

Basic

$2,000.00
10 user(s) / month
Included in plan:
  • Real Time Dashboard & Reporting
  • Benchmarking
  • Oracle Eloqua Insight Reporter
  • Unified Marketing Calendar
  • Best Practice Templates / Programs & Tools
  • Basic Security Administration
  • Simplified Interface
  • Oracle Cloud Support
  • Mobile Friendly
  • Lead Scoring & Routing
  • Marketing Contact / Lead Database
  • Lead Nurturing / Drip Marketing / Multi-Channel Campaigns
  • AppCloud Access
  • Stand-Alone Events / Webcasts
  • Simple Emails
  • Simple Campaign with A/B Testing
  • Oracle Eloqua Social Sign On
  • Contact / Account Profile-Based Segmentation
  • Rich Audience Segmentation
  • Marketing Asset Management
  • Digital Body Language
  • Dynamic Content
  • Sales Notifications & Alerts
  • Oracle Eloqua Profiler for 5 Users
  • Oracle Eloqua Engage for 5 Users
  • API Access for Custom Integrations
  • Data Import / Export Engine
  • Plug In CRM Integrations

Standard

$4,000.00
50 user(s) / month
Included in plan:
  • Real Time Dashboard & Reporting
  • Benchmarking
  • Oracle Eloqua Insight Reporter
  • Oracle Eloqua Insight Analyzer for 1 User
  • Unified Marketing Calendar
  • Best Practice Templates / Programs & Tools
  • Basic Security Administration
  • Custom Security Administration
  • Simplified Interface
  • Oracle Cloud Support
  • Mobile Friendly
  • Lead Scoring & Routing
  • Marketing Contact / Lead Database
  • Multi-Lead Scoring & Advanced Routing
  • Lead Nurturing / Drip Marketing / Multi-Channel Campaigns
  • AppCloud Access
  • Stand-Alone Events / Webcasts
  • Event Management Module: Customer Multi-Session Events
  • Simple Emails
  • Simple Campaign with A/B Testing
  • Oracle Eloqua Social Sign On
  • Digital Advertising
  • Contact / Account Profile-Based Segmentation
  • Rich Audience Segmentation
  • Marketing Asset Management
  • Digital Body Language
  • Advanced Data Cleansing
  • Dynamic Content
  • Sales Notifications & Alerts
  • Single Sign On for Salesforce.com
  • Oracle Eloqua Profiler for 10 Users
  • Oracle Eloqua Engage for 10 Users
  • API Access for Custom Integrations
  • Data Import / Export Engine
  • Plug In CRM Integrations
  • Oracle Eloqua Data Tools Cloud Service (Custom Data Objects & Data Tools)

Free for Life

Free
Included in plan:
  • 2000 contacts
  • 1 360 automation project
  • 2 online forms
  • 2 web surveys
  • 1 Twitter project
  • 2 Facebook project
  • 1 landing page
  • Free CRM

Start-up

$99.00
2 user(s) / month
Included in plan:
  • 3000 contacts
  • Unlimited 360 automation projects
  • 5 online forms
  • 20 landing pages
  • Start-up Twitter
  • Start-up Facebook
  • Free CRM
  • Free Sonar Web Tracking

Basic

$199.00
3 user(s) / month
Included in plan:
  • 7000 contacts
  • Unlimited 360 automation projects
  • 10 online forms
  • 50 landing page projects
  • Basic Twitter
  • Basic Facebook
  • Free CRM
  • Free Sonar Web Tracking

Professional

$299.00
4 user(s) / month
Included in plan:
  • 15000 contacts
  • Unlimited 360 automation projects
  • 20 online forms
  • 100 landing page projects
  • Professional Twitter
  • Professional Facebook
  • Free CRM
  • Free Sonar Web Tracking

Enterprise

$499.00
5 user(s) / month
Included in plan:
  • 50000 contacts
  • Unlimited 360 automation projects
  • Unlimited online forms
  • Unlimited landing page projects
  • Enterprise Twitter
  • Enterprise Facebook
  • Free CRM
  • Free Sonar Web Tracking

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

FAQs:

    What platforms does this service support?
  • Email Support, Live Chat, Phone Support, and Video Tutorials.

  • Who are the main user groups of this service?
  • Users of Eloque include marketers in small, medium, and large enterprises.

  • Does this service integrate with any other apps?
  • Yes, Eloqua integrates with:

    Dropbox, Zendesk, Campaign Monitor, Klipfolio, ion interactive, BOARD, MediaValet, Oktopost, etouches, and more.

  • Does this service offer an API?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Phone Support, Video Tutorials, Email support, and Live Chat.

  • What are some applications this service is commonly used in tandem with?
  • It is mainly used in tandem with CRM applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • What is this service generally used for?
  • The service is generally used for marketing automation.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
Followers:
69.1k

Publisher:

Founded:
-
Based in:
Redwood Shores
Employees:
10001+
Likes:
Followers:
65k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
49k

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Eloqua
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
German, English
Regional Restrictions:
No restrictions.

Other:

Who uses SimplyCast 360
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Arabic, Russian, German, French, English
Regional Restrictions:
No restrictions.
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