Compare outboundengine vs SAS Institute vs Instapage

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84%
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76%
39%
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Crozscore:

92%
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57%
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92%
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Software Description:

OutboundEngine is the solution for companies that want to grow their business on relationships. It will help them boost referrals, nurture customer relationships, and make online marketing simple and efficient. The campaigns created with this platform are high-impact, branded, and based on close connections with valuable customers.

One of the most notable features of this program is email marketing campaigns, where it sends branded newsletters and shareable content twice a month from user's email address. There are also scheduled social media posts, referral campaigns, automated online review site generation, management, and monitoring. For marketing agencies, OutboundEngine offers automated agency resellers programs with crafted content.

The platform is designed mostly for small and medium-sized companies in following industries: Real Estate, Mortgage, Insurance, Home Services, Automotive, Legal, Financial Advisors, and Wellness. The software is cloud-based and easily integrates with other online services, including Google Analytics, Facebook, Twitter, and LinkedIn.

Software Description:

SAS Marketing Automation provides complete data management, campaign operations and advanced customer analytics in an integrated, easy-to-use solution. By increasing retention and driving higher rates of new customer acquisitions, it helps bring higher returns on investments and a healthier profit.

This tool is a good fit for B2C direct marketers in industries like financial services, communications and media, retail, and travel.

Its strongest points are customer analysis capabilities, embedded data management, list selection, painless integration, and customization, as well as multichannel marketing realization.

Software Description:

Instapage provides complete service for online marketers to build landing pages without knowing to code, to generate leads, and to collaborate on projects.

The main purpose of this software is to boost the ROI on Google PPC, Facebook Ads, and other advertising platforms. It is integrated landing page creator, publishing suite, analytics, and collaboration system.

Users are able to design any type of landing page, especially squeeze pages, webinars, and thank-you pages. Another outstanding feature is its ability to easily integrate with all frequently used email service providers.

Features:

  • Google Apps Integration
  • Data Visualization
  • Email Integration
  • Lead Management
  • Audience Targeting
  • Brand Management
  • External Integrations
  • Data Import
  • Data Export
  • Lead Scoring
  • Scheduling
  • Dashboard
  • Calendar Management
  • Notifications
  • Social-Media Integration
  • Marketing Automation

Features:

  • Notifications
  • Customer Management
  • External Integrations
  • Data Export
  • Data Import
  • Marketing Automation
  • Audience Targeting

Features:

  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Conversion Tracking
  • A/B Testing
  • Multi-User
  • Email Integration
  • Social-Media Integration

Summary:

  • Email marketing

  • Professional content design

  • Fully automated delivery

  • Referral notification

  • Facebook, Twitter, and LinkedIn posting

  • Social media content creation

  • Multi-channel marketing strategy

  • Alerts

  • Analytics

  • Generate leads through referral programs

Summary:

  • Usability

  • Embedded data management

  • Unmatched analytics

  • Painless integration and customization

  • Continuous campaign improvements

  • Coordination across multiple channels

  • Trackable and easy-to-repeat process

  • Integration with other SAS solutions

Summary:

  • Template importer.

  • Drag & drop WYSIWYG editor.

  • SEO plugin.

  • Support for video.

  • Social widgets.

  • Publish to multiple domains.

  • Team member & client access.

  • Group pages into campaigns.

  • Edit landing pages at any time.

  • Lead-gen dashboard.

Basic

$179.00
1 user(s) / month
Included in plan:
  • Up to 300 contacts
  • Professional content customized for your brand
  • Two automated email campaigns per month
  • Engagement tracking and contact notifications
  • Support from real humans

Value

$229.00
1 user(s) / month
Included in plan:
  • 30 social media posts per month
  • Up to 1,000 contacts

Premium

$299.00
1 user(s) / month
Included in plan:
  • Up to 10,000 contacts
  • Quarterly referral campaigns

Core

$68.00
Licence / Month
Included in plan:
  • Real-time Collaboration
  • Pixel-perfect Design
  • 20+ Integrations

Optimizer

$113.00
Licence / Month
Included in plan:
  • All Core Features, Plus:
  • Unlimited A/B Testing
  • Heatmaps
  • Dynamic Text Replacement

Team & Agency

$203.00
Licence / Month
Included in plan:
  • All Optimizer features, plus
  • 15 Private Sub-accounts
  • Branded Lead Notifications

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Online Support, Phone Support, and Video Tutorials.

  • Who are the main user groups of this service?
  • The application is mostly used by small and medium-sized enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used for marketing automation.

  • What platforms does this service support?
  • OutboundEngine is a cloud-based platform.

  • Does this service integrate with any other apps?
  • It integrates with Google Analytics, Facebook, Twitter, and LinkedIn.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • SAS Institute offers:

    Knowledge Base, Training, Users Groups, Webinars, Email, Chat, Phone Support, Tech Support, FAQs, and How-To Videos.

  • What is this service generally used for?
  • It is used for marketing automation.

  • What platforms does this service support?
  • It supports Cloud, Windows, Mac OS, Linux

  • Does this service integrate with any other apps?
  • It integrates with SAS Real-Time Decision Manager, SAS Enterprise Miner, and other SAS solutions

  • Who are the main user groups of this service?
  • The main user groups include B2C direct marketers in small and medium businesses in industries like: financial services, communications, and media, retail/catalog, and travel.

FAQs:

    What platforms does this service support?
  • This is cloud-based app.

  • What are some applications this service is commonly used in tandem with?
  • Instapage is commonly used in tandem with CRM, Email Marketing, and Analytics software.

  • Does this service integrate with any other apps?
  • Integrations: Salesforce Sales Cloud, MailChimp, HubSpot Marketing, Wordpress, Zendesk, Shopify, Zoho CRM, Campaign Monitor, LiveChat, Olark live chat, Zapier, Marketo, Freshdesk, Google Analytics, Infusionsoft, Constant Contact, SharpSpring, LinkedIn, Twitter, Facebook, and more.

  • What is this service generally used for?
  • Instapage is used for landing pages building and lead generation.

  • Who are the main user groups of this service?
  • Main users of this service are online marketers in SMEs and large enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, Instapage offers multi-user capability.

  • Does this service offer an API?
  • There is no API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Live Training, Help Center, Videos, Webinars, Online Support, Phone Support.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
25.2k
Followers:
2.21k

Publisher:

Founded:
-
Based in:
Cary
Employees:
10001+
Likes:
241k
Followers:
54.3k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses outboundengine
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses SAS Institute
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Instapage
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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