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About Optimizely

Optimizely is the world's leading digital experimentation platform that empowers you to optimize your digital experiences across every device and every customer touchpoint with the industry's leading experimentation platform.

Optimizely Web enable everyone in your organization to improve every experience, whether your marketing team is seeking to understand the best way to apply advertising dollars or your product team is learning how to build the most engaging product onboarding experience with an elegant, easy-to-use visual editor and state of the art statistics.

Optimizely Full Stack empowers your developers to experiment everywhere. By running experiments in any application, you can iterate on search algorithms, launch new features confidently, and learn the best way to build product experiences for your customers, whether on desktop, mobile, OTT, or any internet connected device.

About Unbounce

Unbounce is the easiest way for marketers to build, publish and A/B test landing pages without the need for developers or IT departments.

Build landing pages without HTML, run A/B tests to boost conversion rates, measure campaign performance with real-time marketing metrics, and set up custom domains to make your pages appear as if they’re on your site!

Unbounce finally gives marketers the tools they need to take control of their campaigns without assistance from IT.

About Webtrends Optimize

Webtrends Optimize helps businesses increase their online conversions, allowing experimentation without restrictions - to maximise the ROI from their websites and other digital assets with informed, data-driven decisions.

They have a full range of testing, analysis and personalisation tools and features. Including AB, ABn, MVT and Split testing, Social Proof and Product Recommendations engines, Exit Intent overlays and a host of other tools. Client or Server-side testing is available and a selection of SDKs for Mobile app optimisation.

The Webtrends Optimize technology was created in 2000, the first testing and targeting solution in the market. The platform has grown exponentially since then, and even more rapidly so since the acquisition in August 2018 by the UK-based Accelerate Group Ltd.

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Summary

  • Create optimization experiments in minutes: No coding or engineering required.

  • Track what matters: Monitor clicks, conversions, sign ups, or anything else that matters to your business.

  • Integrate with existing tools: Optimizely integrates with a variety of popular analytics tools such as KISSmetrics, Google Analytics and SiteCatalyst.

  • Advanced customization: Take testing to the next level with a full HTML, CSS, Javascript and jQuery editor.

Summary

    No key features associated with this application.

Summary

  • Unlimited testing - A/B, A/Bn, MVT, Split, Baseline

  • Unlimited personalisation & targeting

  • Social proof & product recommendations

  • Web, server-side, mobile SDKs, REST APIs

  • In-depth, interactive reporting dashboard

  • Single line JS implementation & 100% flicker-free testing

  • Third party integrations eg. SessionCam, Google Analytics etc.

  • Point & click (WYSIWYG) visual editor, Advanced code-based editor and drag & drop segmentation

  • Unlimited UI users, sub-domains, projects, goals etc.

  • Added value website optimisation tools & features eg. Exit Intent, Hello Bars, Onsite Retargeting, Urgency Messaging, Site Search Optimisation, Funnel Optimisation, Form Optimisation, Product Scraping, Onsite Surveys etc.

FAQs

    What are some applications this service is commonly used in tandem with?
  • Optimizely is an open platform that integrates with many industry leading technologies such as Google Analytics, Adobe Analytics, Segment, Moat and Demandbase.

  • Does this service integrate with any other apps?
  • Optimizely integrates with dozens of third-party technology vendors such as Amplitude, Bizible, Clearbit, Clicktale, CrazyEgg, Full Story, Heap, Wordpress, and many more.

  • Does this service offer multi-user capability (e.g. teams)?
  • Optimizely is built with enterprise-scale collaboration in mind, and offers many features to help users and teams collaborate, and also offer security features such as single sign-on.

  • Who are the main user groups of this service?
  • Optimizely enables every team in your organization to run digital experiments, from marketing to engineers and product development teams.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Optimizely offers a full set of support documentation as well as an online Academy where you can become certified in Optimizely and digital experimentation.

  • What platforms does this service support?
  • Optimizely is an enterprise SaaS platform that runs on any modern web browser.

  • Does this service offer an API?
  • Yes, Optimizely offers an API which developers can use to access Optimizely functionality outside the app.

FAQs

FAQs

    What is this service generally used for?
  • AB testing, Multivariate Testing, Personalisation, Behavioural Targeting, Social Proof, Product Recommendations, Baseline Analysis, Split Testing, Exit Intent, Hello Bars, Onsite Retargeting, Urgency Messaging, Site Search Optimisation, Funnel Optimisation, Form Optimisation, Product Scraping, Onsite Surveys.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • Does this service integrate with any other apps?
  • Yes. We have APIs and mechanisms that allow us to connect to large numbers of 3rd parties. As above, common services include analytics tools, session recording tools, heatmap tools, data warehouses, review/research tools, project management tools, etc.

  • Does this service offer an API?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • Analytics platforms including (but no limited to) Google Analytics, Adobe Analytics, Webtrends Analytics etc. and session recording / heat mapping tools including (but not limited to) Sessioncam, Hotjar etc.

  • Who are the main user groups of this service?
  • Anyone with a website who wants to improve UX, conversions, sales and increase ROI. Including, but not limited to marketing, product, development teams and UX/CX professionals or digital agencies.

  • Does this service offer guides, tutorials and or customer support?
  • Yes - full help site and documentation is available to all users/clients/partners, as is our customer support process.

  • What platforms does this service support?
  • We are platform/technology agnostic. You're able to run Optimize on websites regardless of which tool assembled the pages. Examples include: Wordpress, Squarespace, Shopify, Magento, Demandware etc.

Vendor Information

Founded:
2009
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:
30.2k

Vendor Information

Founded:
2009
Based in:
Vancouver
Employees:
51-200
Likes:
Followers:
78.3k

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
174

Other

Who uses Optimizely
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English, German
Regional Restrictions:
No restrictions.

Other

Who uses Unbounce
  • Freelance
  • Startups
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses Webtrends Optimize
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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