Compare Optimizely vs Segment vs Analytics Toolkit

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Crozscore:

86%
what is this?
82%
56%
interest falling

Crozscore:

88%
what is this?
100%
54%
interest rising

Crozscore:

75%
what is this?
29%
interest falling
Optimizely  screenshot view 3 more Segment screenshot Analytics Toolkit screenshot view 1 more

Software Description:

Optimizely allows users to create A/B and multivariate tests to convert website visitors into customers quickly.

Keep the marketing agenda separate from the IT department by using Optimizely and dramatically improve your conversion rates with A/B testing.

Software Description:

From startups to the Fortune 500, thousands of companies use Segment as their customer data hub. We believe that making customer data a joy to work with is a design and abstraction problem. Segment is made for people who want to build incredible products and experiences, and who constantly strive to learn and improve.

Segment's customer data hub is a single platform that collects, stores and routes data to hundreds of business tools with the flip of a switch. Our goal is to make using data easy.

Software Description:

Analytics-Toolkit.com is the swiss-army knife of the Google Analytics professional, whether a freelancer or working at an online marketing/CRO agency. It speeds up and automates many daily Google Analytics tasks and helps you greatly improve your productivity. Setups and daily audit & debugging activities have never been easier.

Features:

  • Analytics
  • Data Export
  • Data Import
  • Scheduling
  • Third-Party Plugins/Add-Ons

Features:

Features:

Summary:

  • Create optimization experiments in minutes: No coding or engineering required.

  • Track what matters: Monitor clicks, conversions, sign ups, or anything else that matters to your business.

  • Integrate with existing tools: Optimizely integrates with a variety of popular analytics tools such as KISSmetrics, Google Analytics and SiteCatalyst.

  • Advanced customization: Take testing to the next level with a full HTML, CSS, Javascript and jQuery editor.

Summary:

  • Power all of your tools with the same customer data: Leverage the power of hundreds of tools when you use Segment as your customer data hub.

  • Query your data in SQL: Track data with Segment. Query in Amazon Redshift. It's that easy.

  • Take your data with you: Want to try a new tool? Replay your historical data, so it's like you've been using that vendor all along.

  • Send data from anywhere: You can send data to Segment from any device – from smartwatches to iBeacons, point-of-sale registers and more.

  • Instantly install analytics for ecommerce: If you're using a major ecommerce platform, you can install Segment with zero code.

  • Collaborate across your team: Organizations allow you to group together projects — like your website, iOS and Android apps — under one account.

Summary:

  • The most advanced Google Analytics audit tool out there

  • Unique E-commerce data validator

  • Google Analytics Anti-Referrer Spam tool

Pricing:

  • Starting from: $15.00/month
  • Credit card required: No
  • Starter: $15.00/month (billed monthly)
    Medium: $35/month (billed monthly)
    Agency: $70/month (billed monthly)

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

FAQs:

    Who are the main user groups of this service?
  • Google Analytics professionals, CRO professionals, Online Advertising professionals who use Google Analytics

  • What is this service generally used for?
  • Google Analytics setups, audits, debugging, analysis of data.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics

  • Does this service integrate with any other apps?
  • Google Analytics

  • Does this service offer an API?
  • Not at the moment.

  • Does this service offer multi-user capability (e.g. teams)?
  • Not at the moment.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Online guides, email & phone support.

Publisher:

Founded:
2009
Based in:
San Francisco
Employees:
201-500
Likes:
10.5k
Followers:
29.6k

Publisher:

Founded:
2012
Based in:
San Francisco
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Analytics Toolkit
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
Must be VAT-registered entity if you reside in the EU. No restrictions if you reside outside of the EU.
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