OptiKPI is a total solution tool built specifically for the gaming industry. It brings the latest marketing automation, orchestration of all marketing activities to engage and retain players, omni-channel marketing, business intelligence and much more together with a user-friendly & intuitive interface to achieve a perfect recipe for a gaming firm's success!
About Marketo
Marketo is intuitive, quick, and easy to setup marketing automation software for small and medium businesses, as well as for global brands.
It provides lead management, email marketing, consumer marketing, customer base marketing and mobile marketing solutions for companies in various industries. Marketo features drag and drop interface, that doesn't require special coding skills.
This tool helps its users to gain and engage customers, measure results, and maximize marketing investment. Marketo's customers base includes many renowned multinational companies.
Features
API
Audience Targeting
Batch Permissions & Access
Brand Management
Contact Management
Contact Sharing
Conversion Tracking
Customer Management
Data Export
Data Import
Email Integration
External Integrations
Lead Management
Lead Scoring
Marketing Automation
Multi-User
Notifications
Password & Access Management
Social-Media Integration
Features
API
Audience Targeting
Batch Permissions & Access
Brand Management
Contact Management
Contact Sharing
Conversion Tracking
Customer Management
Data Export
Data Import
Email Integration
External Integrations
Lead Management
Lead Scoring
Marketing Automation
Multi-User
Notifications
Password & Access Management
Social-Media Integration
Summary
real time marketing automation for gaming operators
fully automated push notifications
triggered smart marketing campaigns
customer retention
customer aquisition
player engagement
Summary
Marketing automation
B2B marketing & lead management
Consumer engagement marketing
Email & campaign management
Budgets & marketing calendar
Email marketing
Inbound marketing
Loyalty marketing
Lead generation
Event marketing
Pricing
Spark
$895.00
1 user(s) / month
Included in plan:
10,000 records
Email marketing
Customer engagement engine
Commuication limits
Lead management / nurture / score
Event marketing and webinars
Marketing calendar
SEO
Social boost
CRM integration
5 sales insight users
5 marketing calendar users
Standard
$1,795.00
1 user(s) / month
Included in plan:
10,000 records
Includes all of spark, plus:
A/B testing
Advanced lead scoring
Advanced dynamic content
Progressive profiling for forms
Extended integrations & API
Marketing program analyzer
Revenue cycle modeler
Revenue analyzers
10 sales insight users (total)
5 marketing calendar users
Select
$3,195.00
1 user(s) / month
Included in plan:
10,000 records
Includes all of standard, plus:
Advanced revenue analytics
Advanced email analytics
Time-series data warehouse
Advanced custom reports
Social sweepstakes and referrals
Role-based permissions
20 sales insight users (total)
5 marketing calendar users
FAQs
Does this service offer multi-user capability (e.g. teams)?
Yes.
Does this service offer guides, tutorials and or customer support?
Yes.
Does this service offer an API?
Yes.
Who are the main user groups of this service?
Gaming operators, sports betting platforms.
What is this service generally used for?
OptiKPI it brings the latest marketing automation, orchestration of all marketing activities to engage and retain players, omni-channel marketing, business intelligence and much more together with a user-friendly & intuitive interface to achieve a perfect recipe for a gaming firm's success!
FAQs
Who are the main user groups of this service?
Users of Marketo are marketers in SMEs and large companies.
What are some applications this service is commonly used in tandem with?
Marketo is used in tandem with CRM, email, eCommerce and analytics software.
Does this service offer multi-user capability (e.g. teams)?
No.
What is this service generally used for?
It is used for marketing automation, lead generation, social media marketing, email marketing.
What platforms does this service support?
This is web-based platform, including mobile apps for Android and iOS.
Does this service offer an API?
Marketo offers API ready to use.
Does this service offer guides, tutorials and or customer support?
Support offered: FAQs, Customer Community, Knowledge Base, Online Support, Phone Support, Video Tutorials, Webinars
Does this service integrate with any other apps?
It integrates with many apps, including: Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, Wordpress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, etc.
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