Compare OpenBack vs WebEngage vs iZooto

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Crozscore:

62%
what is this?
24%
interest falling

Crozscore:

83%
what is this?
60%
46%
interest rising

Crozscore:

84%
what is this?
74%
35%
interest rising
OpenBack screenshot view 4 more WebEngage screenshot view 3 more iZooto screenshot view 4 more

Software Description:

OpenBack® is the only Mobile Engagement Platform with Smart Notifications and Device-side Decisions – guaranteed to reach every user every time. Compose feature-rich notifications that drive action and get results.

Get Smart, grow aggressively and stay compliant.

Founded in 2015, OpenBack is headquartered in Dublin with offices in San Francisco and London. Many of the world’s leading mobile companies use OpenBack, including the mobile operator Elisa, JumpStart Games, Ultimate Rugby, HelloHeart and hundreds of others.

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Software Description:

iZooto is an audience re-engagement tool that drives higher conversions, order fulfillment, and user callback exponentially. iZooto’s Web Push Notification platform allows businesses to send Push Messages to consenting customers on their Mobile & Desktop, without any App.

Features:

  • Scheduling
  • Cloud Deployment
  • Dashboard
  • A/B Testing
  • Password & Access Management
  • Customer Management
  • Multi-User
  • Notifications
  • Marketing Automation
  • Data Export
  • API
  • Email Integration
  • Audience Targeting
  • Conversion Tracking

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Features:

  • Dashboard
  • Scheduling
  • Multi-User
  • Audience Targeting
  • Notifications
  • Marketing Automation
  • Conversion Tracking

Summary:

  • Advanced Deep Links

  • A/B Testing / Control Groups

  • 20+ User Audience Segment Trigger Groups

  • 25+ Delivery Moment Trigger Groups

  • Advanced Marketing Automation

  • Auto-Language Support

  • Intelligent Routing - Omni-channel Orchestration

  • Advanced Interactive Notifications

  • Notification Fallback Delivery

  • Notification Analytics - Complete funnel analysis

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Summary:

    No key features associated with this application.

Standard Free Package

Free
Included in plan:
  • Standard OpenBack plan with Dashboard access <10K app installs.
  • Business OpenBack plan with Dashboard access >100K+
  • Advanced OpenBack plan for Enterprises with custom needs

Freemium

Free

Solo - Forever Free

Free
Included in plan:
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

Team

$25.00
1 user(s) / month
Included in plan:
  • Subscription Process Templates
  • No iZooto Branding
  • Click to Response filter
  • Time Zone Specific Scheduling
  • Scheduling Notifications
  • Subscription Date Targeting
  • Device Targeting
  • Geo Location Targeting
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

Business

$75.00
1 user(s) / month
Included in plan:
  • Recurring Notification Campaigns
  • User Properties
  • Event Based Targeting
  • Custom Domain
  • Subscription Process Templates
  • No iZooto Branding
  • Click to Response Filter
  • Time Zone Specific Scheduling
  • Scheduling Notifications
  • Subscription Date Targeting
  • Device Targeting
  • Geo Location Targeting
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

FAQs:

    Does this service integrate with any other apps?
  • OpenBack integrates with any SMS or email service providers and other integrations include Adobe Marketing Cloud, Braze, Pega, Google Analytics, Oracle, Salesforce Marketing Cloud, Emarsys, Optimove, Mparticle, Segment and Tealium

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is access for multiple user profiles and the administrator account can manage specific roles, e.g.: android, ios teams.

  • Does this service offer guides, tutorials and or customer support?
  • OpenBack's customer success managers are available 24/7 to guide clients through the on-boarding process, provide in-depth insights into campaigns & triggers, share examples and offer up guides / use cases for on-going success.

  • Does this service offer an API?
  • Yes, we offer a Client API which is included in our Advanced Package. We also provide access to export data for BI tools.

  • What are some applications this service is commonly used in tandem with?
  • OpenBack works well with various mobile analytics tools like Google Analytics and Mixpanel. Openback can be use alongside existing push notification providers and integrates with sms or email providers like twilio or mailchimp, respectively.

  • What is this service generally used for?
  • OpenBack is used for mobile engagement and winback purposes. Marketers delivery timely app notifications to users to share app alerts, new content, marketing/promotions, transactional and retention messages.

  • What platforms does this service support?
  • OpenBack supports native Android and iOS apps. We offer plugins for Cordova, Unity, Titanium / Appcelerator and have partnered with various SDK marketplaces and gaming engines. At the moment, OpenBack does not support web / web apps.

  • Who are the main user groups of this service?
    • Marketers
    • App / Mobile Marketers
    • Head of Loyalty and Retention
    • Product Managers
    • App Developers

FAQs:

    No FAQs associated with this application.

FAQs:

    What are some applications this service is commonly used in tandem with?
  • Google Analytics, Mixpanel

  • Does this service integrate with any other apps?
  • No.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • What platforms does this service support?
  • Google Chrome, FireFox, Browser, Safari, iOs

  • Who are the main user groups of this service?
  • E-commerce Websites, Start ups
    Marketeers , Sales People , CEOs ,

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • What is this service generally used for?
  • Web Push Notifications to increase conversions by tracking the customers, re-targeting them and sending them personalized Push Notifications that supports their specific needs

  • Does this service offer an API?
  • Yes

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Seattle
Employees:
11-50
Likes:
Followers:

Other:

Who uses OpenBack
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Enterprises
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
no restrictions, can be localized

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.

Other:

Who uses iZooto
  • Personal
  • Freelance
  • Startups
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • iOS
  • iOS
  • Android
Languages:
Arabic, English, Japanese, Chinese
Regional Restrictions:
No restrictions.
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