Compare Odoo Email Marketing vs MailerLite

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About Odoo Email Marketing

This innovative application helps users build truly awesome campaigns that resonate with prospects, even if they have no prior IT knowledge. Don’t feel like designing newsletters on your own? No problem! Just select one of our many templates, readjust the layout, add your message (and images), and you’re ready to send out a new campaign!

Just choose your building blocks and drop them exactly where you want them to appear on your email. Enrich your content with titles, calls-to-action, social media buttons, or footers - all in just one click.

This app also helps users segment their database in the most efficient way imaginable. Optimize your results by sending your campaigns to targeted groups within your database. Select leads, customers, or any other group from your contacts list (by country, by date, by function, etc). All of these aspects are specifically designed to make sure you send your content only to the people you want to share your campaign with - it’s that simple!

Worried if it’ll work on any device? Don’t be! You can rest assured that your email newsletter will automatically be optimized to be displayed on any and every screen - whether it’s a tablet, mobile phone, laptop, or desktop computer. Odoo’s dynamic content will adapt instantly to your subscriber’s screen, by adjusting spacing and optimizing images, which results in an incredibly comfortable reading experience on any device.

Odoo Email Marketing is the best way to improve your company’s campaign. You can get accurate, real-time statistics on every single email sent out. Easily track orders, the number of leads created, the amount of revenue generated, your open rate, bounce rate, and click-through rate. All of which help you improve your overall marketing strategy. You can also follow the opportunities generated and track the expected revenues.

In Odoo 14, email and SMS activities are now clearly separated, emojis can be added to email subjects, and the scheduled date is now clearly displayed when using the Kanban view. With our new version, you can encourage your recipients to open your emails by showing them custom preview texts in their mailboxes. Also, 24 hours after a campaign is launched, a recap is sent to the user responsible for it to share the initial results.

Users can also add a tracking code to the links within their email campaigns. That way, they can get a complete view of the performance of each campaign on a dedicated dashboard, thanks to Odoo Link Tracker. In addition, you can follow opportunities through Odoo CRM, and analyze the conversion rate, the expected revenue, and the generated revenue of each campaign. And feel free to use Odoo’s incredible filters for more in-depth analysis.

About MailerLite

Grow your business with MailerLite’s fast and scalable email marketing platform.

Create professional newsletters, landing pages and websites using our drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app.

Attract subscribers and nurture relationships with advanced features like pop-ups, multi-trigger automations, embedded surveys, Facebook custom audiences and auto resend campaigns. Measure performance with detailed reporting inside your dashboard.

Connect workflows using Zapier, sell digital products and newsletter subscriptions with Stripe, sync data with WooCommerce and Shopify, and so much more.

Create your Free account today!

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Summary

    No key features associated with this application.

Summary

  • Drag-and-drop editor

  • Landing page builder

  • Custom HTML editor

  • Newsletter design templates

  • Automation

  • Subscriber management

  • Detailed campaign reports

  • Safe and fast mail servers

  • Website builder

  • AI generator

Pricing

Subscription

$24.90
1 user(s) / month
Included in plan:
  • New customers get a discount on the initial number of users purchased.

Pricing

Forever Free Plan

Free
Included in plan:
  • 1 user
  • 12,000 emails/month
  • 24/7 chat & email support the first 30 days
  • Email automation builder
  • 10 landing pages
  • Sign-up forms & pop-ups

Growing plan

$10.00
3 user(s) / month
Included in plan:
  • Email automation builder
  • Unlimited monthly emails
  • 24/7 email support
  • 10 landing pages
  • Sell digital products
  • Sign-up forms & pop-ups
  • Unlimited templates
  • Dynamic emails
  • Auto resend campaigns
  • Unlimited websites and blogs
  • Unsubscribe page builder

Advanced plan

$21.00
unlimited user(s) / month
Included in plan:
  • Email automation builder
  • Unlimited monthly emails
  • 10 landing pages
  • Sign-up forms & pop-ups
  • Sell digital products
  • Unlimited templates
  • Dynamic emails
  • Auto resend campaigns
  • Unlimited websites and blogs
  • Unsubscribe page builder
  • Facebook Integration
  • Custom HTML editor
  • Promotion pop-ups
  • Multiple triggers automation
  • AI writing assistant
  • 15% Google workspace
  • 24/7 Chat and email support

FAQs

    What are some applications this service is commonly used in tandem with?
  • All Odoo applications can be perfectly integrated, and therefore function very well together.

  • What platforms does this service support?
  • All Odoo apps support Windows, Android and Cloud-Based.

  • Does this service integrate with any other apps?
  • Yes, it integrates perfectly with all of our applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • As with all Odoo applications, you can choose the number of users you would like.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Our Odoo experts are readily available to provide guidance and free demos of our products. We have an online chat, or you can contact our customer support service during business hours.

  • Who are the main user groups of this service?
  • Odoo works for any company that wants to grow/scale without being slowed down by their internal system. There is no time lost on database migration, Odoo offers great usability, and affordable plans for businesses of any size and industry.

  • Does this service offer an API?
  • Yes, you can get a web-service API to access all your custom objects easily. No extra code required.

FAQs

    Does this service integrate with any other apps?
  • It integrates with many popular web services, including:

    Strip, WordPress, Shopify, Woocommerce, Magento, Github, Zapier, Privy, Facebook, Twitter, MailerCheck, MailerSend, Salesforce, Slack, Hubspot, Jotform, BigCommerce, Pipedrive, Make and more

  • What is this service generally used for?
  • MailerLite is used for email marketing automation, landing pages, newsletter design and building website.

  • Who are the main user groups of this service?
  • The main users of MailerLite include anyone trying to promote their business. Whether it be in small, medium and large businesses.

  • Does this service offer guides, tutorials and or customer support?
  • MailerLite offers the following support:

    FAQs, Knowledge Base, 24/7 Exceptional Online Support, Video Tutorials and Free Email Marketing Academy

  • What are some applications this service is commonly used in tandem with?
  • Zapier, GitHub, Airtable etc.

  • What platforms does this service support?
  • Web-based and iOS platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, it has multi-user capacity.

  • Does this service offer an API?
  • Yes, MailerLite has an API available for use.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
47.1k

Vendor Information

Founded:
-
Based in:
Vilnius
Employees:
11-50
Likes:
Followers:
7.14k

Other

Who uses Odoo Email Marketing
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • Android
Languages:
Arabic, Bulgarian, Czech, Catalan, Danish, German, Greek, English, Estonian, Basque, Finnish, French, Hebrew, Hindi, Croatian, Indonesian, Japanese, Italian, Georgian, Korean, Latvian, Macedonian, Dutch, Portuguese, Russian, Slovenian, Spanish, Thai, Vietnamese, Chinese
Regional Restrictions:
No restrictions.

Other

Who uses MailerLite
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.
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