Compare Odoo Email Marketing vs MailChimp

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About Odoo Email Marketing

This innovative application helps users build truly awesome campaigns that resonate with prospects, even if they have no prior IT knowledge. Don’t feel like designing newsletters on your own? No problem! Just select one of our many templates, readjust the layout, add your message (and images), and you’re ready to send out a new campaign!

Just choose your building blocks and drop them exactly where you want them to appear on your email. Enrich your content with titles, calls-to-action, social media buttons, or footers - all in just one click.

This app also helps users segment their database in the most efficient way imaginable. Optimize your results by sending your campaigns to targeted groups within your database. Select leads, customers, or any other group from your contacts list (by country, by date, by function, etc). All of these aspects are specifically designed to make sure you send your content only to the people you want to share your campaign with - it’s that simple!

Worried if it’ll work on any device? Don’t be! You can rest assured that your email newsletter will automatically be optimized to be displayed on any and every screen - whether it’s a tablet, mobile phone, laptop, or desktop computer. Odoo’s dynamic content will adapt instantly to your subscriber’s screen, by adjusting spacing and optimizing images, which results in an incredibly comfortable reading experience on any device.

Odoo Email Marketing is the best way to improve your company’s campaign. You can get accurate, real-time statistics on every single email sent out. Easily track orders, the number of leads created, the amount of revenue generated, your open rate, bounce rate, and click-through rate. All of which help you improve your overall marketing strategy. You can also follow the opportunities generated and track the expected revenues.

In Odoo 14, email and SMS activities are now clearly separated, emojis can be added to email subjects, and the scheduled date is now clearly displayed when using the Kanban view. With our new version, you can encourage your recipients to open your emails by showing them custom preview texts in their mailboxes. Also, 24 hours after a campaign is launched, a recap is sent to the user responsible for it to share the initial results.

Users can also add a tracking code to the links within their email campaigns. That way, they can get a complete view of the performance of each campaign on a dedicated dashboard, thanks to Odoo Link Tracker. In addition, you can follow opportunities through Odoo CRM, and analyze the conversion rate, the expected revenue, and the generated revenue of each campaign. And feel free to use Odoo’s incredible filters for more in-depth analysis.

About MailChimp

MailChimp is an email marketing service provider with more than 7 million users worldwide who send some 10 billion emails through the service each month.

MailChimp allows its users to design great looking email newsletters through a wide range of different templates and drag-and-drop features. Once newsletters have been designed and filled with content, MailChimp allows its users to send their newsletters, manage subscriber lists, and track campaign performance.

MailChimp offers a variety of plug-ins for other programs and integrates with many systems such as PayPal, Shopify, Google Analytics, Salesforce, etc.

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Summary

    No key features associated with this application.

Summary

    No key features associated with this application.

Pricing

Subscription

$12.00
1 user(s) / month
Included in plan:
  • New customers get a discount on the initial number of users purchased.

FAQs

    What are some applications this service is commonly used in tandem with?
  • All Odoo applications can be perfectly integrated, and therefore function very well together.

  • What platforms does this service support?
  • All Odoo apps support Windows, Android and Cloud-Based.

  • Does this service integrate with any other apps?
  • Yes, it integrates perfectly with all of our applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • As with all Odoo applications, you can choose the number of users you would like.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Our Odoo experts are readily available to provide guidance and free demos of our products. We have an online chat, or you can contact our customer support service during business hours.

  • Who are the main user groups of this service?
  • Odoo works for any company that wants to grow/scale without being slowed down by their internal system. There is no time lost on database migration, Odoo offers great usability, and affordable plans for businesses of any size and industry.

  • Does this service offer an API?
  • Yes, you can get a web-service API to access all your custom objects easily. No extra code required.

FAQs

    No FAQs associated with this application.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
2001
Based in:
Atlanta
Employees:
501-1000
Likes:
Followers:
259k

Other

Who uses Odoo Email Marketing
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • Android
Languages:
Arabic, Bulgarian, Czech, Catalan, Danish, German, Greek, English, Estonian, Basque, Finnish, French, Hebrew, Hindi, Croatian, Indonesian, Japanese, Italian, Georgian, Korean, Latvian, Macedonian, Dutch, Portuguese, Russian, Slovenian, Spanish, Thai, Vietnamese, Chinese
Regional Restrictions:
No restrictions.

Other

Who uses MailChimp
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
  • WinPhone
Languages:
Spanish, English
Regional Restrictions:
No restrictions.
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