Compare Nativo vs AppNexus vs LeadDyno

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Crozscore:

81%
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78%
33%
no significant changes

Crozscore:

86%
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54%
interest falling

Crozscore:

85%
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80%
41%
interest rising
Nativo screenshot view 4 more AppNexus screenshot view 5 more LeadDyno screenshot view 3 more

Software Description:

Nativo is the most advanced publisher platform designed to handle every type of native format. Automate and streamline native operations, build PMPs, tap into premium demand, and track performance. Nativo helps advertisers and publishers distribute, optimize, and align native advertising. The platform works as an efficient combination of automation & insights, and is built to scale with you.

Nativo works as a native advertising platform, so ads are content-based, and are relevant to the content. The service is based on a CPM revenue model, able to complete inventory on desktop and mobile devices. The revenue share publishers earn 50%.

For publishers, Nativo means true native advertising: branded content placed inside editorial streams, customized to individual publication. Its Programmatic feature unlocks strong selling workflows, enabling teams to transact programmatic deals via Deal ID. More useful tools are Content Collab and Content Ingest for content management streamline, optimization, A/B testing, and more.

Software Description:

The AppNexus enterprise technology platform utilizes data science and machine learning to acquire audience acquisition, engagement, and generate a revenue stream. It provides data management, optimization, and support for directly negotiated advertising.

Advertisers can make the most of this technology to automatically make purchases according to the number of views, while publishers can maximize monetization to its fullest potential. Benefits of this platform are: Controlled Bidding Process, Increased Buying Intelligence, Efficient Media Buying, and Custom Integrations.

Software Description:

LeadDyno helps affiliates to operate their business and track lead generation. It is used to engage affiliates, help them advertise, and boost sales from sharing on social media.

The user can recruit, control, track, and automate the signup process. Besides social sharing and easy payment schemes, there are other outstanding features, like the email follow-up system, or newsletter settings.

LeadDyno offers 7-days-a-week support and flat rate pricing plans with 14-day free trial.

Features:

  • Dashboard
  • External Integrations
  • Brand Management
  • Budgeting
  • A/B Testing

Features:

  • BitCoin
  • Marketing Automation
  • Budgeting
  • Notifications
  • Password & Access Management
  • Audience Targeting
  • Dashboard
  • External Integrations
  • API

Features:

  • Marketing Automation
  • Data Export
  • Conversion Tracking
  • External Integrations
  • Data Visualization
  • PayPal
  • Dashboard
  • Social-Media Integration
  • API

Summary:

  • Exclusive Formats and Premium Publisher-Direct Inventory

  • The Highest-Quality Reach - Guaranteed

  • Nativo’s proprietary Dynamic Creative Optimization (DCO)

  • Transform Your Content From an Art to a Science

  • Manage Native Monetization Across All of Your Sites

  • Branded Content Workflow Automation

  • Dynamic Creative Optimization

  • High Quality, Engaging Inventory

  • Contextual Ads

  • Real-Time Reporting System

Summary:

  • Programmable Bidding

  • Bid Stream

  • Real-Time Signals & Analytics

  • Impression Logs

  • Segment Activation Services

  • Viewable Performance Tools

  • Data Marketplace

  • PreBid Enterprise Solution

  • Viewable Deals

  • Video

Summary:

  • Setup your affiliate program in minutes.

  • Recruit new affiliates via your own "affiliate website".

  • Send welcome emails to new affiliates.

  • Simple affiliate tracking via unique referral links

  • "One-click" social media sharing for your affiliates.

  • Their own "Affiliate Dashboard".

  • Track affiliate commissions.

  • Pay commissions automatically via PayPal.

  • Shopify affiliate tracking.

Starter

$49.00
1 user(s) / month
Included in plan:
  • For Websites With Up To 3000 Unique Visitors Per Month
  • Visitor, Lead and Conversion Tracking
  • Unlimited Affiliates
  • Email & Phone Installation Support
  • Email & Phone Ongoing Support
  • Live Chat Support 7 Days / Week
  • Free Affiliate Network Access

Biz Builder

$59.00
1 user(s) / month
Included in plan:
  • For Websites With Up To 4500 Unique Visitors Per Month
  • Visitor, Lead and Conversion Tracking
  • Unlimited Affiliates
  • Email & Phone Installation Support
  • Email & Phone Ongoing Support
  • Live Chat Support 7 Days / Week
  • Free Affiliate Network Access

Accelerator

$79.00
1 user(s) / month
Included in plan:
  • For Websites With Up To 7500 Unique Visitors Per Month
  • Visitor, Lead and Conversion Tracking
  • Unlimited Affiliates
  • Email & Phone Installation Support
  • Email & Phone Ongoing Support
  • Live Chat Support 7 Days / Week
  • Free Affiliate Network Access

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Phone Support, Email Support.

  • Does this service integrate with any other apps?
  • Integrations: Trade Desk (TTD), Bidswitch, and Rubicon,

  • What is this service generally used for?
  • This service is used as a native advertising platform.

  • Does this service offer an API?
  • No.

  • What platforms does this service support?
  • Desktop Display, Mobile Display, Mobile Video

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Who are the main user groups of this service?
  • Main users of Nativo are brand advertisers and publishers.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as a programmable DSP in the media buying industry.

  • What platforms does this service support?
  • AppNexus is a web-based software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Who are the main user groups of this service?
  • Users of AppNexus are media buyers and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Phone Support, Email Support.

  • Does this service integrate with any other apps?
  • It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.

FAQs:

    What is this service generally used for?
  • It is used as an affiliate tracking & social media sharing software.

  • What platforms does this service support?
  • LeadDyno is web-based application.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: How To's, FAQs, User Guide, Live Chat, Email and Phone.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • It integrates with: SparkPay, BigCommerce, Chargify, Formstack, WordPress, PayPal, Shopify, Squarespace, Recurly, etc.

  • What are some applications this service is commonly used in tandem with?
  • It is mostly used in tandem with e-Commerce and Payment software.

  • Does this service offer an API?
  • Yes, it offers APIs.

  • Who are the main user groups of this service?
  • This service is used by marketers in small and medium-sized enterprises.

Publisher:

Founded:
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Based in:
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Employees:
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Publisher:

Founded:
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Based in:
New York
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
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Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Nativo
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AppNexus
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses LeadDyno
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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