Compare Mixpanel vs Google Analytics vs Chartbeat

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Crozscore:

89%
what is this?
87%
62%
interest falling

Crozscore:

90%
what is this?
87%
87%

Crozscore:

86%
what is this?
57%
no significant changes
Mixpanel screenshot view 3 more Google Analytics screenshot view 3 more Chartbeat screenshot view 5 more

Software Description:

Mixpanel is a custom event based analytics programme for mobile and web. The app allows users to go much further than measuring their site’s page views by reporting on visitor actions, not views.

Mixpanel is able to ask complex questions by breaking apart events (interactions between people and product) by the properties wanting to be explored. Questions such as, ‘which Google Adwords campaign gives us the most paying users?’ can be explored.

Mixpanel can help businesses to increase conversions by locating where customers are lost at any stage in a process, and run experiments to fix issues that are discovered.

Software Description:

Google Analytics generates detailed statistics and fresh insights into your website’s traffic and traffic sources. With Google Analytics users can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also tracks and monitors display advertising, PPC networks, email marketing and other digital collateral. You can not only measure sales and conversions, but also gain fresh insights into how visitors use your site and how you can keep them coming back.

Google Analytics is the most widely used website statistics service. The basic service is available free of charge.

Software Description:

Chartbeat is a web-based analytics tool for online publishers that gauges and enhances the quality of their content. It shows its users data about website visitors and how well they are engaging with the content.

This software tracks the time visitors spend on the website, where they browse, conversion, recirculation, video engagement, location, referral source, and more. It does it by pinging every few seconds, so actionable insights are the reliable source for layout improvements.

The bottom line of Cartbeat's use is consumption, instead of the number of clicks, so it makes a solid basis for audience engagement and loyal follower base. The standard for success is the public's attention. Marketers can determine which aspects of marketing plans they need to focus on, in order to gain extra visits.

Features:

  • Data Visualization
  • Scheduling

Features:

  • Referral Tracking
  • Analytics
  • Forecasting
  • Dashboard
  • Data Import
  • SEO
  • Data Visualization
  • Multi-User
  • Conversion Tracking
  • Keyword Tracking
  • API
  • Multi-Site
  • Data Export
  • Notifications
  • A/B Testing
  • Link Tracking
  • External Integrations

Features:

  • Conversion Tracking
  • Analytics
  • Dashboard
  • External Integrations
  • API

Summary:

  • Advanced analytics without programmers: Mixpanel’s segmentation tool simplifies queries by visualising the questions users are wanting to ask. No more need to write technical SQL queries.

  • Use funnels to increase conversions: Identify where customers are being lost and run experiments to fix these issues.

  • Cohorts: Group customers into cohorts when they sign up to get the full picture on the effects of any changes being made.

  • Online help, tutorials and support: Gain advice from experts to get data-driven quickly.

Summary:

  • Decide what you want to analyze and customise your reports.

  • Analyze your social media programmes and understand your success.

  • Analyse the impact of mobile on your business.

  • Learn how your advertising is performing on social, mobile, search and display ads.

Summary:

  • Real­time audience attention data

  • Content analytics

  • Editorial reporting

  • Multi­platform tracking

  • Browser overlay heatmap

  • In-page analytics

  • Multivariate headline testing

  • Historical report building

  • Audience insights + visitor frequency

  • Referral sources

Chartbeat Pricing

$7,000.00
1 user(s) / year
Included in plan:
  • Use auto-generated insights in each report to identify unique and noteworthy patterns and trends in your audience data
  • Preview individual reports, manage subscriptions, and easily share reports through email format
  • Gather additional detail through integration with the Historical Dashboard
  • All metrics and filters from Chartbeat tools, plus API access
  • Share reports instantly or get recurring reports via email
  • Download CSV results for use in other applications

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service integrate with any other apps?
  • Integrations: Slack, Wordpress, Databox, Clearlogin, Brightcove, Beckon, Chartbeat.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • Chartbeat is used as a real-time website performance analytics tool.

  • Does this service offer an API?
  • Yes, there is an API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Help Center, FAQs, Documentation, Online Support, Phone Support.

  • What platforms does this service support?
  • This is a web-based software, with iOS native app offered.

  • Who are the main user groups of this service?
  • Main users of this service are large and mid-sized companies with over 5 million monthly pageviews.

Publisher:

Founded:
2009
Based in:
San Francisco
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
1998
Based in:
-
Employees:
myself only
Likes:
Followers:

Publisher:

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Google Analytics
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • iOS
  • Android
  • WinPhone
  • Blackberry
Languages:
Chinese, Ukrainian, Turkish, Thai, Swedish, Swahili, Spanish, Russian, Portuguese, Polish, Norwegian, Dutch, Korean, Japanese, Italian, Indonesian, Hungarian, Hebrew, Irish, French, Finnish, English, German, Danish, Czech, Arabic
Regional Restrictions:
No restrictions.

Other:

Who uses Chartbeat
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.
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