Compare Mercanto vs Conversation.one

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Crozscore:

53%
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23%
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Crozscore:

75%
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33%
interest falling
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Software Description:

Mercanto provides a new class of 1:1 personalisation that makes marketing way more effective and engaging for consumers (which increases their conversion rate). We work with retailers, e-commerce, and travel brands to help them monetize their CRM activities more effectively.

Mercanto’s machine learning engine automatically learns a consumer’s interests in real-time, and serves the most relevant, engaging messaging for each individual. Mercanto can be plugged into Salesforce, Responsys, SendGrid, or practically any ESP.

Here's a 2-minute video about machine learning in email: https://vimeo.com/292297485.

Using a combination of natural language processing and learning-to-rank algorithms, Mercanto helps companies send individually relevant emails that sell.

Software Description:

Conversation.one helps organizations to easily leverage conversational devices and services for better communication with their clients. From chatbots and intelligent assistants to Alexa and Google Home, different workflows and actions are configured in minutes using the Conversation.one platform.

Build Amazon Alexa, Google Home, FB Messenger & an Intelligent Assistant, with one business logic. No programming, coding, or complex integration is required, reducing development time from months to several minutes.

Our Machine learning (ML) algorithm constantly improves the conversational dictionaries and builds an enriched, fluent and natural correspondence with any device cross-platform and verticals.

Features:

  • API
  • Lead Scoring
  • Data Visualization
  • Dashboard
  • Customer Management

Features:

  • Chat

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

FAQs:

    Does this service offer an API?
  • Yes, Mercanto offers an API as well as other integration options.

  • What is this service generally used for?
  • Relevance pays. Mercanto uses ‘Spotify-style’ Artificial Intelligence to understand your products and each shopper’s personal tastes and their intent, based on their real-time and/or historical activity. It combines its understanding of the products and your shoppers to deliver new, better-performing campaigns.

    Spotify-style personalization enables you to deliver individualized content that relates directly to each consumer’s tastes, and achieve a revenue uplift of 30-70%.

  • Who are the main user groups of this service?
  • To build long-term engagement and revenues, it’s essential for e-commerce and travel brands to make email experiences fresh and relevant.

    Mercanto is an AI personalization engine for your existing ESP that empowers retailers and e-commerce brands to create fresh, relevant, and cohesive email experiences.

  • Does this service offer guides, tutorials and or customer support?
  • Mercanto’s Client Services team helps brands establish highly effective strategies around AI email personalization, with quantifiable approaches across people, processes, and technology. Through a holistic technology and services approach, Mercanto enables marketers to deliver a measurable boost to revenues and engagement through deeper email personalization.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes. When inviting a colleague to collaborate in the Mercanto platform, you’ll want to make sure you give them the appropriate access:

    • Standard Users – get access to all tabs and features except the ability to add/edit team members under Settings > Team and make changes under Settings > Advanced. This is the most common role for anyone who is not the administrator.
    • Super User – is the supreme being. Has access to everything. This should probably be just one person, though an additional Super User as a failsafe also works.

    To create a user:

    • Navigate to Settings > Team > Invite
    • Add the user’s email and select their role.

    Edit team member details or remove them:

    • If you want to edit the email ID of a team member or if you want to delete a team member altogether, navigate to the ‘Team’ page after clicking on Settings from the top right-hand button on the dashboard.
  • What are some applications this service is commonly used in tandem with?
  • Mercanto integrates with Salesforce, Responsys, Emarsys, Sendgrid, MailChimp, and all the leading email providers.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher:

Founded:
-
Based in:
Sunnyvale
Employees:
11-50
Likes:
Followers:

Other:

Who uses Mercanto
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Conversation.one
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
English
Regional Restrictions:
No restrictions.

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