Compare Mercanto vs Narrativa vs Cien

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Crozscore:

53%
what is this?
23%
interest falling

Crozscore:

49%
what is this?
23%
interest falling

Crozscore:

65%
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90%
24%
interest falling
Mercanto screenshot Narrativa screenshot view 2 more Cien screenshot view 2 more

Software Description:

Mercanto provides a new class of 1:1 personalisation that makes marketing way more effective and engaging for consumers (which increases their conversion rate). We work with retailers, e-commerce, and travel brands to help them monetize their CRM activities more effectively.

Mercanto’s machine learning engine automatically learns a consumer’s interests in real-time, and serves the most relevant, engaging messaging for each individual. Mercanto can be plugged into Salesforce, Responsys, SendGrid, or practically any ESP.

Here's a 2-minute video about machine learning in email: https://vimeo.com/292297485.

Using a combination of natural language processing and learning-to-rank algorithms, Mercanto helps companies send individually relevant emails that sell.

Software Description:

Narrativa creates human-sounding narratives out of data with the use of artificial intelligence. Serving several sectors such as Media, E-commerce, Financial Services, Real Estate, etc.

Automating
Real-time reports and content across all device, channel and social media formats.

Smart Content
GabrieleAI learns context and tone, revealing the hidden value of data with Natural Language Generation.

At Scale
Artificial Intelligence enables increasing growth at low cost with editorial quality.

Determining Importance
Building useable intelligence begins with understanding what is relevant. An example is the 10,000+ data points recorded for a single football match.

  • Typically 30 to 40 important facts are identified within a match.
  • GabrieleAI learns how to determine them in real-time.

‘Expressing’ Insights
GabrieleAI explains its knowledge in real-time, using Natural Language Generation. This enables quick understanding and insights are clearly revealed in natural dialogue by…

  • Adding rich context for deeper meaning.
  • Supporting an angle (point of view).
  • Styling words for local language and tone.

Software Description:

Cien is a mobile app that you engage with every day to get info and advice that drives the right sales behavior via a user-friendly interface with screens tailored for reps, managers, and executives. Cien’s AI engine takes your CRM data and continually predicts what will happen next in the sales cycle and provides guidance on what you should do now to close the sale. Everything is measured in real time so if the facts change, the forecast changes as well.

Cien evaluates your sales team’s individual attributes such as closing skills, product knowledge, and work ethic. It also tracks your company’s macro environment which includes competition and seasonality, as well as the overall team mood. Additionally, it factors in the quality and potential of your leads and pipeline.

Cien measures and predicts the characteristics that drive productivity to determine their importance for your company given its current situation. Don’t repeat the old playbook when facts on the ground are different. Cien highlights where the low hanging fruit is for each team member and role, and makes it easy to commit to and track the impact of key initiatives.

Features:

  • API
  • Lead Scoring
  • Data Visualization
  • Dashboard
  • Customer Management

Features:

  • Data Export
  • Data Visualization

Features:

  • Referral Tracking
  • Conversion Tracking
  • Data Export
  • Data Import
  • API
  • Data Visualization
  • Dashboard
  • Multi-User
  • Notifications
  • External Integrations
  • Forecasting
  • Analytics

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Yearly

$39.00
1 user(s) / month
Included in plan:
  • Access to the Cien App

Monthly

$49.00
1 user(s) / month
Included in plan:
  • Access to the Cien App

FAQs:

    Does this service offer an API?
  • Yes, Mercanto offers an API as well as other integration options.

  • What is this service generally used for?
  • Relevance pays. Mercanto uses ‘Spotify-style’ Artificial Intelligence to understand your products and each shopper’s personal tastes and their intent, based on their real-time and/or historical activity. It combines its understanding of the products and your shoppers to deliver new, better-performing campaigns.

    Spotify-style personalization enables you to deliver individualized content that relates directly to each consumer’s tastes, and achieve a revenue uplift of 30-70%.

  • Who are the main user groups of this service?
  • To build long-term engagement and revenues, it’s essential for e-commerce and travel brands to make email experiences fresh and relevant.

    Mercanto is an AI personalization engine for your existing ESP that empowers retailers and e-commerce brands to create fresh, relevant, and cohesive email experiences.

  • Does this service offer guides, tutorials and or customer support?
  • Mercanto’s Client Services team helps brands establish highly effective strategies around AI email personalization, with quantifiable approaches across people, processes, and technology. Through a holistic technology and services approach, Mercanto enables marketers to deliver a measurable boost to revenues and engagement through deeper email personalization.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes. When inviting a colleague to collaborate in the Mercanto platform, you’ll want to make sure you give them the appropriate access:

    • Standard Users – get access to all tabs and features except the ability to add/edit team members under Settings > Team and make changes under Settings > Advanced. This is the most common role for anyone who is not the administrator.
    • Super User – is the supreme being. Has access to everything. This should probably be just one person, though an additional Super User as a failsafe also works.

    To create a user:

    • Navigate to Settings > Team > Invite
    • Add the user’s email and select their role.

    Edit team member details or remove them:

    • If you want to edit the email ID of a team member or if you want to delete a team member altogether, navigate to the ‘Team’ page after clicking on Settings from the top right-hand button on the dashboard.
  • What are some applications this service is commonly used in tandem with?
  • Mercanto integrates with Salesforce, Responsys, Emarsys, Sendgrid, MailChimp, and all the leading email providers.

FAQs:

    What is this service generally used for?
  • Produce long-form content in natural language: news, reports, etc.

  • What are some applications this service is commonly used in tandem with?
  • Football news sites.

  • Does this service offer an API?
  • Not yet but we can make one.

  • Who are the main user groups of this service?
  • Media companies, E-commerce companies, Banks, and any other companies producing content in large scale.

  • What platforms does this service support?
  • We can integrate into any platform.

FAQs:

    Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Cien offers quick-start guides, in-depth tutorials, and has a customer support team ready to answer any questions.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • Salesforce

  • Does this service integrate with any other apps?
  • Yes.

  • What is this service generally used for?
  • Cien is primarily used for B2B SaaS sales teams who wish to increase their sales productivity

  • What platforms does this service support?
  • Web apps and native mobile apps

  • Who are the main user groups of this service?
  • Sales teams, managers, and leaders

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
171

Publisher:

Founded:
-
Based in:
Abu Dhabi
Employees:
2-10
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
113
Followers:
931

Other:

Who uses Mercanto
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Narrativa
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
  • WinPhone
  • Blackberry
Languages:
German, Spanish, English, Arabic
Regional Restrictions:
No restrictions.

Other:

Who uses Cien
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.
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