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About Meltwater

Meltwater is media monitoring software that analyzes a huge number of posts daily, mainly social media platforms, blogs, and news sites. Insights that Meltwater provide are a useful resource to make an informed decision to strategically drive the brand's perception. The monitoring is performed in a real-time manner, so users can track their brand, the competition, and relevant news. The data can also be used in defining a successful marketing strategy, and to build and maintain meaningful relationships.

The core of this platform is its search function. It allows users set three keywords per search, recommends phrases related to chosen keywords, and adds filters to results. Moreover, it is able to assigns sentiment to a given article, determining whether the post is positive, negative or neutral.


  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Customer Management
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Inventory Tracking
  • Keyword Tracking
  • Link Tracking
  • Multi-User
  • Notifications
  • Project Management
  • SEO
  • Supplier Management
  • Dashboards
  • Reports
  • Visualization


  • Over 300 million social media conversation.

  • Filters by topic, social media channel, language, geography.

  • Unified inbox.

  • Influencer search.

  • Consolidated search.

  • Media exposure measurement.

  • Gauge sentiment.

  • Competitor comparison.

  • Trending themes.

  • Track ongoing conversations.


    What is this service generally used for?
  • It is generally used for media intelligence.

  • Who are the main user groups of this service?
  • Main users of Meltwater are SMEs and large enterprises.

  • Does this service integrate with any other apps?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Knowledge Base, Tickets, Phone Support.

  • What platforms does this service support?
  • This is a web-based platform, with Android and iOS apps available.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with social media platforms.

  • Does this service offer an API?
  • No.

Vendor Information

Based in:
San Francisco


Who uses Meltwater
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
English, Danish, French, Spanish, Portuguese, Dutch, Norwegian, Swedish, Japanese, Chinese
Regional Restrictions:
No restrictions.
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