Compare Marketo vs ClickFunnels vs WebEngage

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Crozscore:

85%
what is this?
78%
56%
no significant changes

Crozscore:

86%
what is this?
70%
67%
no significant changes

Crozscore:

83%
what is this?
60%
46%
no significant changes
Marketo screenshot view 5 more ClickFunnels screenshot view 5 more WebEngage screenshot view 3 more

Software Description:

Marketo is intuitive, quick, and easy to setup marketing automation software for small and medium businesses, as well as for global brands.

It provides lead management, email marketing, consumer marketing, customer base marketing and mobile marketing solutions for companies in various industries. Marketo features drag and drop interface, that doesn't require special coding skills.

This tool helps its users to gain and engage customers, measure results, and maximize marketing investment. Marketo's customers base includes many renowned multinational companies.

Software Description:

ClickFunnels enables its users to create sales funnels and build landing and sales pages.

There are many funnel templates offered, as well as drag and drop editing tools to add pictures, text, titles, and graphic. Users can smoothly combine those elements, move them, and place them according to its needs.

This software makes sales funnel creation process straightforward because it incorporates more functions, such as web hosting, email marketing, landing pages, and others.

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Features:

  • Email Integration
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • API
  • Audience Targeting
  • Data Export
  • Data Import
  • Conversion Tracking
  • Calendar Management

Features:

  • A/B Testing
  • Social-Media Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Email Integration
  • Audience Targeting
  • Contact Management
  • Conversion Tracking
  • API

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Summary:

  • Marketing automation

  • B2B marketing & lead management

  • Consumer engagement marketing

  • Email & campaign management

  • Budgets & marketing calendar

  • Email marketing

  • Inbound marketing

  • Loyalty marketing

  • Lead generation

  • Event marketing

Summary:

  • Custom Domains

  • A/B Split Tests

  • Email Integrations

  • Optin Funnels

  • ClickPops

  • Sales Funnels

  • Order Pages

  • Share Your Funnels

  • Priority Template Requests

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Spark

$895.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Email marketing
  • Customer engagement engine
  • Commuication limits
  • Lead management / nurture / score
  • Event marketing and webinars
  • Marketing calendar
  • SEO
  • Social boost
  • CRM integration
  • 5 sales insight users
  • 5 marketing calendar users

Standard

$1,795.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of spark, plus:
  • A/B testing
  • Advanced lead scoring
  • Advanced dynamic content
  • Progressive profiling for forms
  • Extended integrations & API
  • Marketing program analyzer
  • Revenue cycle modeler
  • Revenue analyzers
  • 10 sales insight users (total)
  • 5 marketing calendar users

Select

$3,195.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of standard, plus:
  • Advanced revenue analytics
  • Advanced email analytics
  • Time-series data warehouse
  • Advanced custom reports
  • Social sweepstakes and referrals
  • Role-based permissions
  • 20 sales insight users (total)
  • 5 marketing calendar users

CLICKFUNNELS

$97.00
1 user(s) / month
Included in plan:
  • 20 Funnels
  • 100 Pages
  • 20,000 Visitors
  • Unlimited Contacts
  • 3 Custom Domains
  • A/B Split Tests
  • Email Integrations
  • Optin Funnels
  • ClickPops
  • ClickOptin
  • All Advanced Funnels
  • Sales Funnels
  • Membership Funnels
  • Unlimited Members
  • Auto Webinar Funnels
  • Hangout Funnels
  • Order Pages
  • Upsell Pages
  • Downsale Pages
  • Share Your Funnels

Etison Suite

$297.00
1 user(s) / month
Included in plan:
  • Unlimited Funnels
  • Unlimited Pages
  • Unlimited Visitors
  • Unlimited Contacts
  • Unlimited Custom Domains
  • A/B Split Tests
  • Email Integrations
  • Optin Funnels
  • ClickPops
  • ClickOptin
  • All Advanced Funnels
  • Sales Funnels
  • Membership Funnels
  • Unlimited Members
  • Auto Webinar Funnels
  • Hangout Funnels
  • Order Pages
  • Upsell Pages
  • Downsale Pages
  • Share Your Funnels
  • Priority Support
  • Share Your Funnels
  • Priority Support
  • Priority Template Requests
  • actionetics
  • Visual Email Builder
  • Manage Email Lists
  • Send Broadcast Emails
  • Track Opens, And Clicks
  • Auto Responder Series
  • Action Funnels
  • Send Emails Based On Location
  • Send Emails Based On Social Media
  • Flexible & Advance Segmentation
  • Lead Scoring / Action Scores
  • Magic Social Contact Profiles
  • backpack
  • Unlimited Affiliates
  • Unlimited Commission Plans
  • Easy To Setup - 1 Click
  • One Time Payments
  • Subscripition Plans
  • Manage Affiliates
  • Manage Commissions Paid
  • Manage Commissions Owed
  • Branded Affiliate Sign Up
  • Complete Customization

Freemium

Free

FAQs:

    Who are the main user groups of this service?
  • Users of Marketo are marketers in SMEs and large companies.

  • What are some applications this service is commonly used in tandem with?
  • Marketo is used in tandem with CRM, email, eCommerce and analytics software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is used for marketing automation, lead generation, social media marketing, email marketing.

  • What platforms does this service support?
  • This is web-based platform, including mobile apps for Android and iOS.

  • Does this service offer an API?
  • Marketo offers API ready to use.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: FAQs, Customer Community, Knowledge Base, Online Support, Phone Support, Video Tutorials, Webinars

  • Does this service integrate with any other apps?
  • It integrates with many apps, including: Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, Wordpress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, etc.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • ClickFunnels integrates with: MailChimp, AWeber, GetResponse, ActiveCampaign, GoTo Webinar, WebinarJam, Ever Webinar, Maropost, Constant Contact, Twilio, Sendlane, ShipStation, Stripe, Clickbank, OntraPort, Infusionsoft.

  • Does this service offer guides, tutorials and or customer support?
  • FAQs, Online Support, Phone Support, Video Tutorials.

  • What is this service generally used for?
  • It is used for sales funnels creation and landing pages building.

  • What platforms does this service support?
  • This is web-based software.

  • Does this service offer an API?
  • Yes, it offers APIs.

  • What are some applications this service is commonly used in tandem with?
  • It is used in tandem with other online marketing, payment and CRM tools.

  • Who are the main user groups of this service?
  • Main user of ClickFunnels are small and medium enterprises.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
-
Based in:
San Mateo
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
11.3k
Followers:
2.53k

Other:

Who uses Marketo
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
Japanese, English, French, German
Regional Restrictions:
No restrictions.

Other:

Who uses ClickFunnels
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.
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