Compare MarketMuse vs ion interactive

You May Also Like

Featured products that are similar to the ones you selected below.

View Listing View Listing

Crozscore

92%
what is this?
interest falling

Crozscore

91%
what is this?
no significant changes
MarketMuse screenshot view 5 more ion interactive  screenshot

About MarketMuse

MarketMuse is an AI platform that lets marketing teams build high-quality content at scale. By analyzing massive amounts of Web data, we build content blueprints that show exactly how to write to comprehensively cover a topic.

We recently launched MarketMuse Suite: a SaaS platform that analyzes your entire website (up to millions of pages) and identifies content gaps and low-quality content across your site. Over 100 brands use MarketMuse to build thought leadership, boost engagement and realize 2-6X improvements in search traffic within 6 months.

About ion interactive

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.

In a post-GDPR/CCPA world and the limitations of relying on second and third-party data, it becomes critical for brands to develop a declared data strategy, where customers provide their information directly to the brand, in exchange for rich, personalized content. Interactive Content is the perfect solution.

Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.

Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.

PRIMARY USE CASES:
* Demand Generation
* Sales Enablement
* Account-Based Marketing
* Brand Awareness

CONTENT FORMATS:
* Assessments
* Calculators
* Interactive White Papers
* Landing Pages & Microsites
* Lookbooks & Tours
* Interactive eBooks
* Interactive Infographics
* Solution Finders
* Resource Libraries
* Configurators
* Quizzes
* Fully Responsive Quick Start Templates

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Summary

  • Optimize Your Content - The Optimize application analyzes content to identify opportunities for improvement on topic coverage. Provide guidance and direction with this AI writing assistant that improves the breadth and depth of content in real-time. Writers watch their content score improve, giving them confidence that each piece of content published has the highest potential to rank well.

  • Insights on Competition - The Compete application enables marketers to go head-to-head directly with competitors on rankings, focus topics, and related topics throughout the top 20 pages. This application is used to pinpoint gaps in coverage as an opportunity for content creation.

  • Identify Important Questions - Delve into the mind of your target customer. See what questions your audience is searching for on the topics you cover.

  • Content Inventory and Planning - MarketMuse Suite takes a scientific approach to content planning, using AI to uncover insights and opportunities for content creation and optimization. Marketers can quickly take stock of their inventory, know why something is or isn’t performing, and create data-driven content plans to achieve authority on key topics.

  • Comprehensive Content Briefs - MarketMuse’s AI-powered Content Briefs provide specific, detailed directions for writers to create and optimize content so it's the highest possible quality. As new content is added to your Content Inventory, you can order briefs to assist and improve the writing process, minimize manual research and ensure that content is written correctly on the first draft.

Summary

  • Enterprise Scale and Performance

  • Sales and Marketing Alignment

  • Automatic Optimization

  • Data-Driven Experiences

  • Content Marketing Results

  • Score. Segment. Target. Personalize.

  • Sharable & Viral Experience

  • Agile Creation and Testing

  • Native Salesforce Integration

  • Interactive Content Marketing

Pricing

Enterprise Interactive Content Platform

$2,000.00
Monthly Subscription
Included in plan:
  • Custom-Branded Theme Design
  • Unlimited Analytics
  • Unlimited Phone, Email & Chat Support
  • Unlimited Sell-Side Experiences
  • Unlimited A/B Testing
  • Unlimited Seats/Users
  • Unlimited Use of Quick Starts
  • Unlimited Experiences

FAQs

    Who are the main user groups of this service?
  • Content Marketers, Content Strategists, Marketing Leaders, Content Editors, and SEOs.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What is this service generally used for?
  • MarketMuse Suite is an AI Content Analysis and Optimization Platform that helps organizations optimize existing pages and craft new content that outranks the competition.

    MarketMuse Suite streamlines the research, writing and editorial processes. Applications within the suite give content teams the exact tools they need to create A+ content substantially faster.

  • Does this service offer guides, tutorials and or customer support?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • Acrolinx, SEM Rush, Moz, and other website and content reporting applications.

FAQs

    Does this service integrate with any other apps?
  • Integrations: Demandbase, dotmailer, Salesforce Marketing Cloud, Marketo, Hubspot, Twitter, MailChimp, SugarCRM, Pardot, Net-Results, Oracle Eloqua, AWeber, HubSpot Marketing, ClickTale, Infusionsoft, Salesforce Sales Cloud, G Suite, Crazy Egg, Act-On, Brightcove, LinkedIn, Google Analytics, Facebook, Uberflip, Talisma.*

  • What is this service generally used for?
  • This service is used for interactive marketing content creation, demand gen, sales enablement materials, ABM, brand building.

  • Who are the main user groups of this service?
  • Main users of Ion interactive content platform are larger enterprises and big brands looking to create content across their full buyer journey.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user capablitiy offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, it offers REST API.

  • What are some applications this service is commonly used in tandem with?
  • This service is commonly used in tandem with Oracle Eloqua, Salesforce, Marketo and Demandbase.

  • What platforms does this service support?
  • Ion is a web-based platform.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
18.7k

Other

Who uses MarketMuse
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses ion interactive
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
Back to top