Compare Marketing 360 vs Instapage vs WebEngage

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Crozscore:

82%
what is this?
38%
interest rising

Crozscore:

92%
what is this?
93%
57%
interest rising

Crozscore:

83%
what is this?
60%
46%
interest rising
Marketing 360 screenshot view 5 more Instapage screenshot view 5 more WebEngage screenshot view 3 more

Software Description:

Marketing 360 is aggregated service platform offering various marketing solutions. The focus of this suite is on PPC advertising, but it also offers web building, email marketing, social media marketing, SMS marketing, videos, and more.

The service is intended to be used by small and medium-sized businesses, regardless of their industry. It enables its users to optimize their marketing efforts through multiple channels and modules.

Besides advertising and social media marketing, Marketing 360 offers powerful web design modification feature, so business owners can develop their branding content and drive sales.

Software Description:

Instapage provides complete service for online marketers to build landing pages without knowing to code, to generate leads, and to collaborate on projects.

The main purpose of this software is to boost the ROI on Google PPC, Facebook Ads, and other advertising platforms. It is integrated landing page creator, publishing suite, analytics, and collaboration system.

Users are able to design any type of landing page, especially squeeze pages, webinars, and thank-you pages. Another outstanding feature is its ability to easily integrate with all frequently used email service providers.

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Features:

  • External Integrations
  • Notifications
  • Social-Media Integration
  • Lead Scoring
  • Lead Management
  • Marketing Automation
  • Contact Management
  • Audience Targeting
  • Conversion Tracking

Features:

  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Conversion Tracking
  • A/B Testing
  • Multi-User
  • Email Integration
  • Social-Media Integration

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Summary:

  • UXi® Websites

  • Natural Listing Ads

  • Top Placement Ads

  • Retargeting Ads

  • Social Targeting Ads

  • Email Marketing

  • SMS Marketing

  • Digital Marketing Analytics

  • Social Media Management

  • Video & Photography

Summary:

  • Template importer.

  • Drag & drop WYSIWYG editor.

  • SEO plugin.

  • Support for video.

  • Social widgets.

  • Publish to multiple domains.

  • Team member & client access.

  • Group pages into campaigns.

  • Edit landing pages at any time.

  • Lead-gen dashboard.

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Core

$68.00
Licence / Month
Included in plan:
  • Real-time Collaboration
  • Pixel-perfect Design
  • 20+ Integrations

Optimizer

$113.00
Licence / Month
Included in plan:
  • All Core Features, Plus:
  • Unlimited A/B Testing
  • Heatmaps
  • Dynamic Text Replacement

Team & Agency

$203.00
Licence / Month
Included in plan:
  • All Optimizer features, plus
  • 15 Private Sub-accounts
  • Branded Lead Notifications

Freemium

Free

FAQs:

    Who are the main user groups of this service?
  • Main users of Marketing 360 are small and medium-sized enterprises.

  • What is this service generally used for?
  • It is used as a multi-channel online marketing platform.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Online Support and Phone Support.

  • What platforms does this service support?
  • Marketing 360 is web-based software.

  • Does this service integrate with any other apps?
  • It integrates with Shopify, Zapier, Google Analytics, LinkedIn, Facebook, Google AdWords, Emma, Workato, Ad Targeting.

  • Does this service offer an API?
  • Unfortunately, there is no API available.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

FAQs:

    What platforms does this service support?
  • This is cloud-based app.

  • What are some applications this service is commonly used in tandem with?
  • Instapage is commonly used in tandem with CRM, Email Marketing, and Analytics software.

  • Does this service integrate with any other apps?
  • Integrations: Salesforce Sales Cloud, MailChimp, HubSpot Marketing, Wordpress, Zendesk, Shopify, Zoho CRM, Campaign Monitor, LiveChat, Olark live chat, Zapier, Marketo, Freshdesk, Google Analytics, Infusionsoft, Constant Contact, SharpSpring, LinkedIn, Twitter, Facebook, and more.

  • What is this service generally used for?
  • Instapage is used for landing pages building and lead generation.

  • Who are the main user groups of this service?
  • Main users of this service are online marketers in SMEs and large enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, Instapage offers multi-user capability.

  • Does this service offer an API?
  • There is no API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Live Training, Help Center, Videos, Webinars, Online Support, Phone Support.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
Followers:
2.38k

Other:

Who uses Marketing 360
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Instapage
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.
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