Compare Marin Software vs PushEngage vs Pardot

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Crozscore:

84%
what is this?
100%
45%
interest rising

Crozscore:

83%
what is this?
100%
35%
no significant changes

Crozscore:

87%
what is this?
83%
52%
interest rising
Marin Software screenshot view 2 more PushEngage screenshot view 2 more Pardot screenshot view 5 more

Software Description:

Marin Software provides web-based ad management solution, that incorporates online advertising, search engine marketing, display marketing, and social marketing. It allows marketing professionals to combine buying signals to retarget the most profitable customers.

The suite combines three pillars or digital marketing: SEM, which manages daily workflows, identifies growth opportunities, and offers optimization across publishers, including Google, Bing, Yahoo, and Baidu; SMM, with campaign management, reporting, and optimization tools of leading social media; and Display, which is a SaaS-based platform for retargeting and prospecting customers.

Marin Software optimizes cross-channel advertising and provides businesses a powerful tool to win and retarget customers. Its analytics tools help them gain cross-channel insights and make decisions about campaign optimizations based on the complete picture.

Software Description:

PushEngage is web push notification tool to engage with visitor on real time. Using PushEngage you can auto segment your customer and sent targeted notifications on desktop and mobile without any APP. It allows you to send notification for abandon cart, sale event, share updates and many more campaigns.

Some of the top features are:

  • Multiple Browser support
  • Personalized Cart Abandoned Web Push Notifications
  • Automatic Segmentation
  • Multi Action Notifications
  • Large Image Notifications
  • Automatic Notifications With RSS Feed
  • Multi Language Support

and the list goes on.

Web Push Notifications can deliver 3x to 10x higher click rates as compared to email.

Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Features:

  • Scheduling
  • Data Visualization
  • Dashboard
  • Password & Access Management
  • Notifications
  • Conversion Tracking
  • Marketing Automation
  • Keyword Tracking
  • External Integrations
  • API
  • Audience Targeting

Features:

  • External Integrations
  • Data Visualization
  • Data Export
  • Email Integration
  • Scheduling
  • A/B Testing
  • API
  • Dashboard
  • Multi-User
  • Audience Targeting
  • Notifications
  • Marketing Automation

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Summary:

  • Configurable Executive Dashboards

  • Marketing Demand Generation

  • Cross-Channel Analytics

  • Audience Targeting

  • Quality Management

  • Predictive Bidding

  • Multi-Event Conversion

  • Forecasting

  • Seamless URL Management

  • Bidirectional Synchronization

Summary:

  • Automatic segmentation of users for better targeting.

  • Create Drip Notification campaign for nurturing the leads.

  • Subscriber portability is supported so that you do not loose your subscribers.

  • Supports all the languages that can be captured in UTF-8 characters.

  • Create custom opt-in for desktop & mobile separately.

  • Supports multiple browsers.

  • Multi Site & Multi User Login with Access Control with single account.

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Marin Professional

$500.00
1 user(s) / month
Included in plan:
  • Flat Rate 4% of Spend

Marin Enterprise

$5,000.00
1 user(s) / month
Included in plan:
  • Flat Rate Dependent on Monthly Spend

Forever Free

Free
Included in plan:
  • Up to 2,500 Active Subscribers
  • 120 Monthly Notifications
  • HTTPS Support
  • Scheduling Notifications
  • Chrome & Firefox Support
  • Desktop & Mobile Notifications
  • Hosted PushEngage Subdomain
  • Javascript & REST API
  • Up to 15,000 clicks

Pro

$25.00
1 user(s) / month
Included in plan:
  • Everything in Free Plan +
  • Up to 10,000 Active Subscribers
  • Unlimited Notifications
  • Up to 2 Multi-Sites
  • Up to 5 Custom Segments
  • Multi Action Notification
  • RSS Auto Push
  • URL Auto Segments
  • Geo & Device Segmentation

Business

$42.00
1 user(s) / month
Included in plan:
  • Everything in Pro Plan +
  • Upto 50,000 Active Subscribers
  • Up to 3 Multi-Sites
  • Up to 10 Custom Segments
  • Up to 2 Multi User Logins
  • Custom Branding
  • Custom Sub-Domain Integration
  • 15 Day Trial

Large Business

$84.00
1 user(s) / month
Included in plan:
  • Everything in Business Plan +
  • Upto 100,000 Active Subscribers
  • Up to 5 Multi-Sites
  • Up to 25 Custom Segments
  • Up to 5 Multi User Logins
  • Drip Autoresponder
  • 15 Day Trial

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: Community, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • What platforms does this service support?
  • This is a web-based service.

  • Does this service offer an API?
  • Yes, it offers REST API.

  • Does this service integrate with any other apps?
  • Integrations: AdClear, Adjust, AdClear, Adjust, Adobe Analytics, Adometry, Adform, Atlas, Bluekai, Boost Media, Integral, Bright Tag, Camp, Channel Factory, Conversant, Convertro, Datalicious, Racuten DC Storm, Delacon, DialogTech, eTracker, Eulerian, Flashtalking, Freespee, FusePump, Google Tag Manager, IBM, Infinity, Invoca, Jet Interactive, Kochava, LiveRamp, Marchex, MaTelSo, Mongoosemetrics, Productsup, Qubit, Responsetap, Revtrax, Salesforce, Sizmek, Signal, Tealium, VisualIQ, Weborama, Webtrends.

  • Who are the main user groups of this service?
  • Main users of Marin Software are SMEs, agencies, and large organizations in following industries: B2B, Education, Financial Services, Retail, Travel.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is used for cross-channel marketing advertising campaign management.

FAQs:

    Does this service integrate with any other apps?
  • Yes, We have integration with Wordpress, and Shopify. We offer Zapier integration, as well as easy integration with CMS and ECommerce providers like Magento, PrestaShop, WooCommerce, Wix, Squarespace, Blogspot.

  • Does this service offer an API?
  • We offer an extensive Javascript and REST API

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics

  • What platforms does this service support?
    • Supports Multiple Browsers - Google chrome, Mozilla, Safari
    • Supports Multiple Platforms - Wordpress, Shopify, Weebly, Magento, Zapier, Wix
  • Who are the main user groups of this service?
  • E-commerce Site, Media Companies, Personal and Business Blogs, Start Up

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • What is this service generally used for?
  • Web Push Notifications are used to engage with customers on real time. It allows to segment users bases on their action and then target them with personalized notifications.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we have the complete installation guide and video. Also our customer support team is there to solve every single query.

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
501-1000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
548
Followers:
560

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
35k
Followers:

Other:

Who uses Marin Software
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
French, English, Japanese, German
Regional Restrictions:
No restrictions.

Other:

Who uses PushEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Windows
Mobile Platforms:
  • Android
Languages:
English, Arabic, Spanish, Hindi, French, Danish, German, Hebrew, Bengali, Bulgarian, Catalan, Greek, Italian, Indonesian, Japanese, Norwegian, Portuguese, Afrikaans, Tibetan, Czech, Welsh, Estonian, Persian, Finnish, Hungarian, Korean, Malayalam, Latin, Dutch, Chinese, Turkish, Vietnamese, Urdu, Telugu, Tamil, Swedish, Slovenian
Regional Restrictions:
No restrictions.

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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