Compare Mailigen vs Leadsquared vs Pardot

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Crozscore:

86%
what is this?
95%
41%
interest rising

Crozscore:

81%
what is this?
38%
interest rising

Crozscore:

87%
what is this?
83%
52%
interest falling
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Software Description:

This service provides its users with an effective solution for email, mobile, and social media marketing. Mailigen helps SMEs to build permanent relationships with their clients with this cost-effective and easy-to-use solution.

Email marketing enables users to build audience base and create loyal relationships with clients. With this software, they can count on full execution of email, mobile and social media marketing. They are able to send responsive email newsletters and receive full reports to analyze their performance. Design is based on drag-n-drop text boxes.

This service is based on behavior-related marketing automation because email campaigns are triggered by specific activities and experiences. Automation triggers, like welcome messages for new users or greetings for special occasions, are being chosen by marketers themselves.

Software Description:

LeadSquared is combined lead management, marketing automation, and CRM platform. It helps its users acquire customers online and manage sales.

Primary users of this suite are small and medium-sized businesses, offering them marketing and sales automation features. It provides a variety of lead capture tools, like landing pages, template library, website widgets, and drip marketing campaigns.

The most outstanding function of LeadSquared is lead conversion prediction, based on historical data (phone calls emails, online ads, chat,) and conversion factors. It excels in data-driven campaigns.

Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Features:

  • Lead Management
  • Dashboard
  • Notifications
  • Contact Management
  • Data Export
  • Data Import
  • Conversion Tracking
  • Data Visualization
  • Scheduling
  • Audience Targeting
  • Marketing Automation
  • Password & Access Management
  • Social-Media Integration
  • Google Apps Integration
  • Email Integration
  • A/B Testing
  • External Integrations
  • API

Features:

  • Contact Management
  • Custom Data Forms
  • Customer Management
  • Google Apps Integration
  • Data Visualization
  • Forecasting
  • Social-Media Integration
  • Scheduling
  • Email Integration
  • Data Export
  • Data Import
  • Calendar Management
  • Notifications
  • Dashboard
  • External Integrations
  • API
  • Audience Targeting
  • Marketing Automation
  • Lead Scoring
  • Lead Management
  • Conversion Tracking

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Summary:

  • Dedicated marketing manager.

  • Email campaign management.

  • Multi A/B Split test.

  • Free autoresponder.

  • Opt-In email lists.

  • Schedule delivery.

  • Drag n Drop Editor.

  • Social media integration.

  • Active RSS in emails.

Summary:

  • Lead Capture Automation

  • Responsive Landing Pages

  • Website Widgets

  • Seamless Lead Capture

  • Marketing Automation

  • Drip Marketing

  • Segmentation

  • Personalization

  • Marketing and Sales Analytics

  • Lead Engagement Index

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

500 Subscribers

$10.00
1 user(s) / month
Included in plan:
  • Unlimited Email Sending
  • Unlimited Sender Emails
  • Unlimited Account Users
  • 1GB Image & File Storage
  • Free Email Template Gallery
  • Behavior-Based Automation Series
  • Responsive Drag & Drop Email Editor
  • Campaign A/B Split Testing
  • Dynamic Email Content
  • Embedded Email Images
  • RSS & XML-Based Campaigns
  • 10 Subject Line Advisor credits
  • Custom Web Signup Forms
  • Subscriber Segmentation & Hygiene
  • Google Analytics Integration
  • Integrations & API Access
  • Custom Click Tracking Domain
  • Webhooks
  • SMS Marketing
  • Online Surveys
  • Fantastic Customer Support (Phone, Chat, Email)

2,500 Subscribers

$25.00
1 user(s) / month
Included in plan:
  • All Features

7,500 Subscribers

$50.00
1 user(s) / month
Included in plan:
  • All Features

Basic

$200.00
1 user(s) / month
Included in plan:
  • 5,000 contacts
  • Drip Marketing
  • Email Campaigns
  • Landing Pages
  • Website Tracking
  • Lead Scoring
  • Developer API
  • Email Support

Standard

$600.00
1 user(s) / month
Included in plan:
  • 25,000 contacts
  • All in Basic, Plus
  • Rules & Notifications
  • Multiple Domains
  • Salesforce Integration ($)
  • Webhooks
  • Phone Support

Enterprise

$1,800.00
1 user(s) / month
Included in plan:
  • 100,000 contacts
  • All in Standard, Plus
  • Custom Web Events
  • Contact Center Integration
  • Dedicated Account Manager
  • Developer Support

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

FAQs:

    Does this service offer an API?
  • Mailigen offers an open API.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Wordpress, BigCommerce, SugarCRM, Shopify, LiveChat, FreeAgent, Zoho CRM, JIRA Software, Dropbox, Joomla, Capsule, Harvest, Pipedrive, Bitrix24, Google Drive, Batchbook, Magento, Stripe, ProjectManager.com, Facebook, Padiact, Zapier, BuzzSumo, WooCommerce.

  • What is this service generally used for?
  • This service is used for marketing automation and email newsletters campaing creation.

  • What are some applications this service is commonly used in tandem with?
  • This service is commonly used in tandem with social media and CRM applications.

  • What platforms does this service support?
  • This is a web-based platform.

  • Who are the main user groups of this service?
  • Main users of this service are small and medium-sized companies.

FAQs:

    Who are the main user groups of this service?
  • Main users of this software are small and medium-sized businesses.

  • Does this service offer an API?
  • Yes, there is API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Help portal, FAQs, Knowledge Base, Phone Support, Video Tutorials.

  • What platforms does this service support?
  • LeadSquared is a web-based platform, with Android and iOS mobile apps.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used for marketing automation and lead conversion.

  • What are some applications this service is commonly used in tandem with?
  • This service is commonly used in tandem with email, sales, and marketing apps.

  • Does this service integrate with any other apps?
  • It integrates with Gmail, Microsoft Outlook, GoToWebinar, Zopim, Live Chat, Olark live chat, CallRail, Ameyo, Facebook Lead Ads connector, Super Receptionist, Custom Dashlets Builder, Exotel & Twitter card connector, Zonetel, CallRail, RingCentral, SuperReceptionist, GoToWebinar, JustDial, Shopify, Magento, Bigcommerce, Salesforce, Microsoft Dynamics CRM, Contact Form, Unbounce, Instapage.

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher:

Founded:
-
Based in:
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Employees:
-
Likes:
22.4k
Followers:
884

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
Followers:

Other:

Who uses Mailigen
  • SMEs
Desktop Platforms:
  • Web App
Languages:
Chinese, Russian, English
Regional Restrictions:
No restrictions.

Other:

Who uses Leadsquared
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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