Compare Mailigen vs Braze vs Leadsquared

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Crozscore:

91%
what is this?
94%
41%
interest falling

Crozscore:

82%
what is this?
50%
34%
no significant changes

Crozscore:

90%
what is this?
94%
37%
interest falling
Mailigen screenshot view 5 more Braze screenshot view 5 more Leadsquared screenshot view 5 more

Software Description:

This service provides its users with an effective solution for email, mobile, and social media marketing. Mailigen helps SMEs to build permanent relationships with their clients with this cost-effective and easy-to-use solution.

Email marketing enables users to build audience base and create loyal relationships with clients. With this software, they can count on full execution of email, mobile and social media marketing. They are able to send responsive email newsletters and receive full reports to analyze their performance. Design is based on drag-n-drop text boxes.

This service is based on behavior-related marketing automation because email campaigns are triggered by specific activities and experiences. Automation triggers, like welcome messages for new users or greetings for special occasions, are being chosen by marketers themselves.

Software Description:

Braze was developed to help marketers enable excellent messaging activities across devices, channels, and platforms. The software comes with powerful CRM so users can connect personally with their customers, making broad engagement and ROI.

This solution humanizes connections between vendors and customers. Companies are able to seamlessly collect and maintain actionable customer data, allowing them to reach their audience with targeted, personalized messages. Braze is mainly used by mid-sized companies and enterprises.

Engagement with customers can be performed with welcome emails, "funny" push campaigns, dynamic content, messaging inspired with actual information, contextual messaging, and more. The bottom line is a brilliant customer experience and making each customer unique.

Software Description:

LeadSquared is combined lead management, marketing automation, and CRM platform. It helps its users acquire customers online and manage sales.

Primary users of this suite are small and medium-sized businesses, offering them marketing and sales automation features. It provides a variety of lead capture tools, like landing pages, template library, website widgets, and drip marketing campaigns.

The most outstanding function of LeadSquared is lead conversion prediction, based on historical data (phone calls emails, online ads, chat,) and conversion factors. It excels in data-driven campaigns.

Features:

  • Lead Management
  • Dashboard
  • Notifications
  • Contact Management
  • Data Export
  • Data Import
  • Conversion Tracking
  • Data Visualization
  • Scheduling
  • Audience Targeting
  • Marketing Automation
  • Password & Access Management
  • Social-Media Integration
  • Google Apps Integration
  • Email Integration
  • A/B Testing
  • External Integrations
  • API

Features:

  • Scheduling
  • Customer Management
  • Marketing Automation
  • Notifications
  • Data Import
  • Contact Management
  • Audience Targeting
  • Dashboard
  • External Integrations
  • API
  • Forecasting

Features:

  • Contact Management
  • Custom Data Forms
  • Customer Management
  • Google Apps Integration
  • Data Visualization
  • Forecasting
  • Social-Media Integration
  • Scheduling
  • Email Integration
  • Data Export
  • Data Import
  • Calendar Management
  • Notifications
  • Dashboard
  • External Integrations
  • API
  • Audience Targeting
  • Marketing Automation
  • Lead Scoring
  • Lead Management
  • Conversion Tracking

Summary:

  • Dedicated marketing manager.

  • Email campaign management.

  • Multi A/B Split test.

  • Free autoresponder.

  • Opt-In email lists.

  • Schedule delivery.

  • Drag n Drop Editor.

  • Social media integration.

  • Active RSS in emails.

Summary:

  • Multichannel Messaging

  • Predictive Analytics

  • Lifecycle Management

  • A/B testing

  • Email Deliverability

  • Triggered Drip Sequences

  • Feature Dashboards

  • Standard Reports

  • Role-Based Workflow & Approvals

Summary:

  • Lead Capture Automation

  • Responsive Landing Pages

  • Website Widgets

  • Seamless Lead Capture

  • Marketing Automation

  • Drip Marketing

  • Segmentation

  • Personalization

  • Marketing and Sales Analytics

  • Lead Engagement Index

500 Subscribers

$10.00
1 user(s) / month
Included in plan:
  • Unlimited Email Sending
  • Unlimited Sender Emails
  • Unlimited Account Users
  • 1GB Image & File Storage
  • Free Email Template Gallery
  • Behavior-Based Automation Series
  • Responsive Drag & Drop Email Editor
  • Campaign A/B Split Testing
  • Dynamic Email Content
  • Embedded Email Images
  • RSS & XML-Based Campaigns
  • 10 Subject Line Advisor credits
  • Custom Web Signup Forms
  • Subscriber Segmentation & Hygiene
  • Google Analytics Integration
  • Integrations & API Access
  • Custom Click Tracking Domain
  • Webhooks
  • SMS Marketing
  • Online Surveys
  • Fantastic Customer Support (Phone, Chat, Email)

2,500 Subscribers

$25.00
1 user(s) / month
Included in plan:
  • All Features

7,500 Subscribers

$50.00
1 user(s) / month
Included in plan:
  • All Features

Basic

$200.00
1 user(s) / month
Included in plan:
  • 5,000 contacts
  • Drip Marketing
  • Email Campaigns
  • Landing Pages
  • Website Tracking
  • Lead Scoring
  • Developer API
  • Email Support

Standard

$600.00
1 user(s) / month
Included in plan:
  • 25,000 contacts
  • All in Basic, Plus
  • Rules & Notifications
  • Multiple Domains
  • Salesforce Integration ($)
  • Webhooks
  • Phone Support

Enterprise

$1,800.00
1 user(s) / month
Included in plan:
  • 100,000 contacts
  • All in Standard, Plus
  • Custom Web Events
  • Contact Center Integration
  • Dedicated Account Manager
  • Developer Support

FAQs:

    Does this service offer an API?
  • Mailigen offers an open API.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Wordpress, BigCommerce, SugarCRM, Shopify, LiveChat, FreeAgent, Zoho CRM, JIRA Software, Dropbox, Joomla, Capsule, Harvest, Pipedrive, Bitrix24, Google Drive, Batchbook, Magento, Stripe, ProjectManager.com, Facebook, Padiact, Zapier, BuzzSumo, WooCommerce.

  • What is this service generally used for?
  • This service is used for marketing automation and email newsletters campaing creation.

  • What are some applications this service is commonly used in tandem with?
  • This service is commonly used in tandem with social media and CRM applications.

  • What platforms does this service support?
  • This is a web-based platform.

  • Who are the main user groups of this service?
  • Main users of this service are small and medium-sized companies.

FAQs:

    Does this service integrate with any other apps?
  • Integrations: Amplitude, Foursquare, Gimbal, AppsFlyer, Segment, mParticle.

  • Does this service offer an API?
  • Yes.

  • What platforms does this service support?
  • This is a cloud-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Documentation, Email Support, Phone Support.

  • Who are the main user groups of this service?
  • Main users of Braze are marketers in mid-market companies, and enterprise companies.

  • What is this service generally used for?
  • This service is used for lifecycle customer engagement.

FAQs:

    Who are the main user groups of this service?
  • Main users of this software are small and medium-sized businesses.

  • Does this service offer an API?
  • Yes, there is API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Help portal, FAQs, Knowledge Base, Phone Support, Video Tutorials.

  • What platforms does this service support?
  • LeadSquared is a web-based platform, with Android and iOS mobile apps.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used for marketing automation and lead conversion.

  • What are some applications this service is commonly used in tandem with?
  • This service is commonly used in tandem with email, sales, and marketing apps.

  • Does this service integrate with any other apps?
  • It integrates with Gmail, Microsoft Outlook, GoToWebinar, Zopim, Live Chat, Olark live chat, CallRail, Ameyo, Facebook Lead Ads connector, Super Receptionist, Custom Dashlets Builder, Exotel & Twitter card connector, Zonetel, CallRail, RingCentral, SuperReceptionist, GoToWebinar, JustDial, Shopify, Magento, Bigcommerce, Salesforce, Microsoft Dynamics CRM, Contact Form, Unbounce, Instapage.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
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Publisher:

Founded:
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Based in:
New York
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
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Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Mailigen
  • SMEs
Desktop Platforms:
  • Web App
Languages:
Chinese, Russian, English
Regional Restrictions:
No restrictions.

Other:

Who uses Braze
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Leadsquared
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.
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