Compare Kritter vs AppNexus vs Agency Spotter

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Crozscore:

46%
what is this?
17%
interest falling

Crozscore:

89%
what is this?
57%
no significant changes

Crozscore:

80%
what is this?
39%
interest rising
Kritter  screenshot view 2 more AppNexus screenshot view 5 more Agency Spotter screenshot view 1 more

Software Description:

Kritter Software Technology provides a fully integrated stack comprising any combination of DSP, SSP and DMP. The stack is deployed on-location (on clients’ servers) to help the client build intellectual property with a short go-to-market time, versus white-label solutions from other companies that host the software on their own servers (SaaS).

More on our products...

Demand-side Platform: This is a system that allows advertising players looking for digital advertising inventory to manage multiple accounts for ad exchanges and direct publishers through a single interface. Real-time bidding for displaying online ads takes place within the ad exchanges, and by utilizing a DSP, one can manage bids for ads, and pricing for any data that they are layering on to the platform to target their audiences.

Supply-side Platform: This technology platform enables web publishers to manage their advertising space inventory, fill it with ads, and optimize revenue. Again, real-time bidding for displaying online ads takes place within the ad exchanges, and by utilizing an SSP to offer impressions to as many potential buyers as possible, publishers can maximize revenue through automated sales of their online media space.

Data Management Platform: This is a data warehousing system that allows storage, management and sale of all kinds of first-party data, as well as purchase and storage of third-party data from multiple sources, all through a single interface. The DMP can be used to create campaign and audience segments and use these with the DSP for targeting and optimizing future media buys. The DMP can also house data about users, tie user data together from multiple sources and create audience segments to sell to advertisers. By utilizing a DMP, one can better understand user information and patterns and monetize accordingly.

Ad Network/Ad Server: This is a system that allows an advertising player to aggregate ad space supply from publishers and match it with advertiser demand. One can manage multiple direct advertisers and direct publishers accounts through the single interface and using a central ad server, deliver advertisements to consumers and enable targeting, tracking and reporting of impressions.

Software Description:

The AppNexus enterprise technology platform utilizes data science and machine learning to acquire audience acquisition, engagement, and generate a revenue stream. It provides data management, optimization, and support for directly negotiated advertising.

Advertisers can make the most of this technology to automatically make purchases according to the number of views, while publishers can maximize monetization to its fullest potential. Benefits of this platform are: Controlled Bidding Process, Increased Buying Intelligence, Efficient Media Buying, and Custom Integrations.

Software Description:

Agency Spotter is reinventing how brands find and work with creative agencies, design firms and many other marketing service providers. With almost $1 trillion spent by brands in this space annually, Agency Spotter is helping to build a more efficient, informative marketplace leveraging data, social networks, and much more.Whether you are a subject matter expert looking for a small niche agency to inject some innovation in a specific area of your business or you’re a marketing leader searching for a digital agency of record, Agency Spotter is for you.The app organises the world of marketing services (advertising agencies, digital agencies, design firms, market research) and makes it easy for agencies and brands to find one another and work smarter together.

Marketers and experts at brands can take their agency search from months to minutes, while making more confident, informed decisions enabled by their network, peers, and Agency Spotter's data. They can also share their expertise by posting agency reviews and creating public lists.

Features:

  • Big Data
  • Analytics
  • Data Mining
  • Dashboard
  • Third-Party Plugins/Add-Ons
  • Data Export
  • Data Import
  • External Integrations
  • Audience Targeting
  • Data Visualization
  • API

Features:

  • BitCoin
  • Marketing Automation
  • Budgeting
  • Notifications
  • Password & Access Management
  • Audience Targeting
  • Dashboard
  • External Integrations
  • API

Features:

Summary:

    No key features associated with this application.

Summary:

  • Programmable Bidding

  • Bid Stream

  • Real-Time Signals & Analytics

  • Impression Logs

  • Segment Activation Services

  • Viewable Performance Tools

  • Data Marketplace

  • PreBid Enterprise Solution

  • Viewable Deals

  • Video

Summary:

  • A free marketplace for creative agencies and design firms

License


Perpetual license with source-code access
Included in plan:
  • Source Code
  • Maintenance
  • Trade Partner Integrations

Subscription


per month
Included in plan:
  • Maintenance
  • Trade Partner Integrations

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as a programmable DSP in the media buying industry.

  • What platforms does this service support?
  • AppNexus is a web-based software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Who are the main user groups of this service?
  • Users of AppNexus are media buyers and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Phone Support, Email Support.

  • Does this service integrate with any other apps?
  • It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
-
Based in:
Bengaluru
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
New York
Employees:
1001-5000
Likes:
5.97k
Followers:
31k

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
-
Likes:
Followers:

Other:

Who uses Kritter
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AppNexus
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Agency Spotter
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.
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