Compare Kochava vs Testlauncher vs AppsFlyer

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Crozscore:

83%
what is this?
72%
42%
no significant changes

Crozscore:

55%
what is this?
22%
interest falling

Crozscore:

87%
what is this?
82%
50%
no significant changes
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Software Description:

Kochava provides a unique, holistic and impartial analytics platform that enables users to view the analytics of media spent on mobile devices. Users can plan, target, measure and optimize global coverage, which leads to audience segmentation and more precise marketing campaigns.

Kochava provides a 360-degree view, tracking not only ads, clicks, and installs, but also audience engagement, which is most critical for targeting potential customers. The platform provides real-time analytics for Android, Blackberry, and iOS, and can be integrated into mobile applications via SDK.

Main features of this analytics app are extensive network & publisher integration, dedicated account management, simple & easy integration, optimization beacon, multi-touch reporting, and data vizualization.

Software Description:

Testlauncher manages all your web & mobile testing needs - at a fraction of the cost.

Using the Testlauncher "Intelligent Testing Platform", your test lead will setup an "elastic" on-demand team of expert software testers to focus on finding the most critical bugs.

With over 25+ reliable technology providers, we can detect security vulnerabilities, usability & performance issues, localization differences, spelling, SEO, accessibility, and more.

Receive daily and weekly reports regarding the health of your web property. Every report will detail exactly what a developer would need to find, reproduce and resolve the issue.

Software Description:

AppsFlyer is a mobile apps analytics & marketing software that enables developers, businesses, and marketing agencies to track and optimize their acquisition funnel. The platform integrates with numerous apps, so advertisers can perform comprehensive promotional campaigns.

This solution is developed for data-driven marketing professionals to make responsible decisions in order to maximize their ROI and grow their mobile business. It provides deep analytics, performance metrics, and flexible reporting.

AppsFlyer associates each install to a proper campaign or media source. One of the most prominent features is retargeting attribution; pointing out which campaign is best in re-engaging with users. The platform quantifies the value of this re-engagement with in-app events to gauge and enhance retargeting ROI. Moreover, with effective external integrations, it is possible to attribute broadcast TV campaigns.

Features:

  • Notifications
  • Multi-App
  • A/B Testing
  • Data Export
  • Data Import
  • API
  • Analytics
  • Dashboard
  • Data Visualization
  • External Integrations
  • Conversion Tracking

Features:

Features:

  • A/B Testing
  • Notifications
  • Keyword Tracking
  • Referral Tracking
  • Link Tracking
  • Data Export
  • Data Visualization
  • Conversion Tracking
  • API
  • Analytics
  • Dashboard
  • External Integrations

Summary:

  • Largest Network & Publisher Integration

  • Dedicated Account Management

  • Kochava Optimization Beacon®

  • Fast & Reliable

  • One Centralized Dashboard

  • One SDK

  • Simple & Easy Integration

  • Server-to-Server API

  • Media Cost & ROI

  • Kochava Ingelligence

Summary:

  • Instant QA Team

  • Continuous Security Testing

  • Continuous Functional Testing

  • In-house, Automated & Crowd Testers

  • User Testing / Usability

Summary:

  • User Acquisition Attribution

  • Retargeting Attribution

  • TV Attribution

  • Configurable Attribution Windows

  • Marketing Analytics

  • Dedicated Mobile App

  • Integrated Ad Networks

  • Retargeting Integrations

  • Product Analytics Integrations

  • Transparency at Scale

Free App Analytics

Free
Included in plan:
  • Free Impressions
  • Free Clicks
  • Free Conversions
  • Unlimited Free Events
  • Free Additional Events
  • Configurable Attribution
  • Data Retention: 90 days

Attribution Analytics

$100.00
1 user(s) / month
Included in plan:
  • Conversions $0.03
  • Enterprise Pricing Available
  • Free Events Starting at 100,000
  • Additional Events Starting at $0.001

Unified Audience Platform

$100.00
1 user(s) / month
Included in plan:
  • Clicks Starting at $0.001
  • Kochava Intelligence Suite*
  • Alerting
  • Fraud Console
  • Unlimited Data Retention
  • Real-Time Traffic Verification

Basic Pay-Per-Use Package

$0.05
1 user(s) / month
Included in plan:
  • 1-100,000 Non Organic Install ranges/ month
  • Installs Tracking
  • Multi-Touch Attribution
  • In-App Events Tracking
  • LTV Reports
  • ROI and Cost Analytics (inc. Facebook & Google)
  • Retention Report
  • Cohort Report
  • Aggregated Performance Reports
  • Scheduled Reports
  • Deep Linking
  • Deferred Deeplinking
  • OneLink™
  • Basic Fraud Prevention

FAQs:

    What platforms does this service support?
  • Platforms supported: Android, BlackBerry, HTML5, iOS, Windows Phone.

  • What is this service generally used for?
  • This service is generally used as mobile analytics platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Who are the main user groups of this service?
  • Main users of Kochava are mobile marketers in SMEs and large enterprises.

  • What are some applications this service is commonly used in tandem with?
  • Kochava is commonly used in tandem with Google and social media platforms.

  • Does this service offer an API?
  • Kochava supports S2S (server-to-server) API and SDK-based integrations.

  • Does this service offer guides, tutorials and or customer support?
  • Help Center, Email Support, Phone Support, and Knowledge Base.

  • Does this service integrate with any other apps?
  • Integrations: Google, Yahoo, Facebook, Pandora, Snapchat, Instagram, Twitter, Amazon, Pinterest.

FAQs:

    No FAQs associated with this application.

FAQs:

    Who are the main user groups of this service?
  • Main users of AppsFlyer are data-driven marketers in SMEs and big brands.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Help Center, Email Support.

  • Does this service offer an API?
  • Yes, it offers an API.

  • Does this service integrate with any other apps?
  • Integrations: Cooladata, Fiksu, Outbrain, Nanigans, Growmobile, Kiip, Tapjoy, GameAnalytics, Inmobi, Jampp, Facebook, DAU-UP, Leanplum, Vserv, Opera, Startapp, Localytics, AppLovin, Pandora, Cheetahmobile, URX, HeyZap, Mobvista, Aarki, Avazu, Taptica, NativeX, Appnexus, AirPush, Mobilecore, PlayHaven, and more.

  • What platforms does this service support?
  • This is a web-based software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is used for mobile marketing analytics.

Publisher:

Founded:
-
Based in:
Sandpoint
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
2014
Based in:
Hamilton
Employees:
2-10
Likes:
Followers:

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:

Other:

Who uses Kochava
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Chinese, Spanish, English, Japanese, Korean, German
Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses AppsFlyer
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Chinese, French, Spanish, English, Portuguese, Russian, Japanese, Korean
Regional Restrictions:
No restrictions.
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