Compare KISSmetrics vs Unbounce vs Mixpanel

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About KISSmetrics

KISSmetrics is a web and mobile analytics platforms that allows users to track, analyze and optimize their digital marketing performance. KISSmetrics connects all data to one person by giving an overview of the entire customer journey.

While Google Analytics tells you what’s happening on your site or app, KISSmetrics tell you who’s doing it. With KISSmetrics you can discover where your best customers are coming from, learn how to improve your site, and maximize your conversions.

Over 1500 companies use KISSmetrics to increase their marketing ROI.

About Unbounce

Unbounce is the easiest way for marketers to build, publish and A/B test landing pages without the need for developers or IT departments.

Build landing pages without HTML, run A/B tests to boost conversion rates, measure campaign performance with real-time marketing metrics, and set up custom domains to make your pages appear as if they’re on your site!

Unbounce finally gives marketers the tools they need to take control of their campaigns without assistance from IT.

About Mixpanel

Mixpanel is a custom event based analytics programme for mobile and web. The app allows users to go much further than measuring their site’s page views by reporting on visitor actions, not views.

Mixpanel is able to ask complex questions by breaking apart events (interactions between people and product) by the properties wanting to be explored. Questions such as, ‘which Google Adwords campaign gives us the most paying users?’ can be explored.

Mixpanel can help businesses to increase conversions by locating where customers are lost at any stage in a process, and run experiments to fix issues that are discovered.

Features

  • A/B Testing
  • Analytics
  • API
  • Big Data
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Keyword Tracking
  • Link Tracking
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO

Summary

  • A/B test reports: Conduct A/B tests to optimize your site, app and overall impact.

  • Funnel reports: Receive funnel reports to see where users are getting stuck.

  • Cohorts: Take advantage of KISSmetric’s cohorts feature that helps you understand how behaviour changes over time.

  • Trusted by more than 1600 companies: Over 1600 companies use KISSmetrics to increase their marketing ROI.

Summary

    No key features associated with this application.

Summary

  • Advanced analytics without programmers: Mixpanel’s segmentation tool simplifies queries by visualising the questions users are wanting to ask. No more need to write technical SQL queries.

  • Use funnels to increase conversions: Identify where customers are being lost and run experiments to fix these issues.

  • Cohorts: Group customers into cohorts when they sign up to get the full picture on the effects of any changes being made.

  • Online help, tutorials and support: Gain advice from experts to get data-driven quickly.

FAQs

    No FAQs associated with this application.

FAQs

FAQs

    No FAQs associated with this application.

Vendor Information

Founded:
2008
Based in:
San Francisco
Employees:
51-200
Likes:
Followers:
243k

Vendor Information

Founded:
2009
Based in:
Vancouver
Employees:
51-200
Likes:
Followers:

Vendor Information

Founded:
2009
Based in:
San Francisco
Employees:
51-200
Likes:
Followers:

Other

Regional Restrictions:
No restrictions.

Other

Who uses Unbounce
  • Freelance
  • Startups
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Regional Restrictions:
No restrictions.
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