We help businesses and Marketing Agencies be more effective and efficient through Task Automation and Machine Learning for providing KPI forecasts, anomaly detection and Natural Language Processing tasks.
About SAS Customer Intelligence 360
You can swiftly deploy advanced analytics and machine learning to improve your understanding of your customers and optimize their journeys without the need for a full team of data scientists. Thanks to our software as a service approach and our open APIs we can easily integrate with your existing tech and add value to your current customer intelligence solutions without needing to start again from scratch.
KEY CAPABILITIES:
Testing and Learning
Guided Analytics
Personalisation and Recommendations
Customer Journey Optimisation
KEY BENEFITS:
Enrich your customer data and gain deeper insights about your customers with our built-in machine learning and AI. Get a single customer view and machine learning powered attribution to understand your customers better.
Boost customer acquisition and retention rates with analytic A/B, Multi-arm Bandit and Multi-variate testing to work out what content, messaging, channels and layout works best for each customer.
Increase customer loyalty and engagement rates by personalising every contact point across web, app, SMS, and even offline marketing channels.
Increase customer dwell time and spend with unique recommendations for every customer.
Does this service offer guides, tutorials and or customer support?
Yes, support portal.and live chat support
What is this service generally used for?
Internal management and operations
Who are the main user groups of this service?
Digital Marketing Agencies
Does this service offer an API?
Yes, on the high tier
Does this service integrate with any other apps?
Zapier, Slack and Google Data Studio
What platforms does this service support?
Google Analytics, Google Ads, Google Search Console, Google My Business, Facebook
What are some applications this service is commonly used in tandem with?
Google Data Studio
Does this service offer multi-user capability (e.g. teams)?
Yes, unlimited users
FAQs
Who are the main user groups of this service?
Digital Marketers
Data Scientists
Customer Experience Managers
Customer Engagement Managers
Head of Brand & Digital
Head of Customer Relationship Management
Head of Brand Marketing and Planning
UX Design Manager
Director of eCommerce
Group Multichannel Director
Head of Loyalty and Personalisation
Multi-channel Trading Manager
Head of eCommerce
Director of Marketing Ops
Director of Digital
Exec Director of the IMI team (Insights and Marketing Intelligence)
Multichannel Director
Head of Insights & Acquisition
Head of Digital
Customer Experience, Voice of the Customer and Measurement Lead
Customer Insight and Engagement Manager
Customer Experience Insight Manager
Senior Customer Experience Manager
Director, Customer Proposition
Head of Customer Experience
Digital Customer Experience Manager
Head of Global Customer Experience
Head of Customer Marketing and Systems
Customer Insight Analyst
Head of Service Development and Automation
Does this service offer multi-user capability (e.g. teams)?
Yes, we have multi-user groups and role functionality.
Does this service offer guides, tutorials and or customer support?
Yes, SAS has 24/7 global customer support with optional free and paid education available.
What is this service generally used for?
Testing and learning with experiments, customer journey optimisation, delivering personalisation and recommendations, using guided digital analytics.
Does this service integrate with any other apps?
We have open APIs to allow custom integrations with most other tools or apps.
What platforms does this service support?
This is a software as a service offering built on an open API framework. It can collect data from websites and apps for Android and iOS. Data can be exported into most proprietary third-party open source applications.
Does this service offer an API?
Yes, a wide range of APIs are available for most functions within the solution.
What are some applications this service is commonly used in tandem with?
Web analytics tools, CRMs, CMSs, BI and analytics solutions.
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