Compare Iterable vs WebEngage vs eSputnik

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Crozscore:

82%
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43%

Crozscore:

83%
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60%
46%
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Crozscore:

90%
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93%
42%
interest rising
Iterable screenshot view 3 more WebEngage screenshot view 3 more eSputnik screenshot

Software Description:

Iterable is marketing automation software based on multi-channel, dynamic workflows and user-engagement operations. Marketers are able to conduct audience segmentation, based on their activity or predefined criteria.

The main function of this platform is for email marketing automation, creating highly personalized messaging. Iterable provides efficient mobile push notifications, SMS messages, and emails based on what visitors do on your website, mobile app, or based on previous client's behavior. Such triggered campaigns are a proven tool for increasing audience engagement, making campaigns and promotions easy and highly effective.

Iterable also offers the Workflow Designer, a tool that makes it possible to design workflows without previous coding knowledge. They are commonly used to organize actions and delays, impose filters, trigger other workflows, and manage A/B tests.

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Software Description:

Some features are specially developed for advanced eCommerce projects:

  • dynamic content changing depending on stock availability, geo, browsing history or by feed
  • conditional dynamic blocks targeted on additional data enrichment (gender, size, memorable dates, bonuses collected)
  • dynamic message content queue prioritization based on previous behavior
  • messaging frequency control (annoyance level)
  • extremely high server/ip reputation for inbox deliverability
  • ​​ high delivery speed for flash sales (over 1M in 5 minutes) ​

We understand common marketers needs and do our best to help:

  • burst your campaign effectiveness with Lean Approach;
  • don't waste your time on daily routine, be creative marketer, we'll take care of repetitive duties;
  • create 100% automated campaigns easily without programmers from IT Department;
  • bind all messaging marketing in one multi-channel system.

Features:

  • Google Apps Integration
  • Scheduling
  • Password & Access Management
  • Lead Scoring
  • Notifications
  • Data Export
  • Data Import
  • Dashboard
  • A/B Testing
  • Marketing Automation
  • External Integrations
  • API
  • Audience Targeting

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Features:

  • Third-Party Plugins/Add-Ons
  • Batch Permissions & Access
  • Multi-User
  • A/B Testing
  • Data Visualization
  • Calendar Management
  • Dashboard
  • Scheduling
  • Customer Management
  • Password & Access Management
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Audience Targeting
  • Contact Sharing
  • Contact Management
  • Marketing Automation
  • Data Export
  • API
  • Email Integration
  • Brand Management
  • Data Import
  • Conversion Tracking

Summary:

  • Create Unlimited Segments

  • Convert Segments

  • Triggered Campaigns

  • Build Sophisticated Workflows

  • Seamlessly Multi-Channel

  • Scalable and Real-Time

  • Flexible 360` Profiles

  • Marketer-Friendly

  • WYSIWYG Email Editor

  • Dynamic Content

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Summary:

  • Dynamic content changing depending on stock availability, geo, browsing history or by feed.

  • Conditional dynamic blocks targeted on additional data enrichment (gender, size, memorable dates, bonuses collected).

  • Dynamic message content queue prioritization based on previous behavior.

  • Messaging frequency control (annoyance level).

  • Extremely high server/IP reputation for inbox deliverability.

  • High delivery speed for flash sales (over 1M in 5 minutes).

Freemium

Free

Trial

Free
Included in plan:
  • free package with 2500 email and 10 SMS
  • free subscription form development
  • Data Import/Export
  • Scheduling
  • CTR Tracking
  • Email templates
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Multi-User

Free Optimal (Contacts)

Free
Included in plan:
  • up to 500 contacts
  • unlimited messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Freedom

$1.99
1000 messages per month
Included in plan:
  • Unlimited Contacts and Messages
  • No Subscription Fee
  • API
  • Data Import/Export
  • CTR Tracking
  • Scheduling
  • Contact Management
  • Email templates
  • WYSIWYG email editor
  • Triggered Campaigns Reports
  • Audience Targeting
  • Dashboard
  • Contact Management
  • Multi-User
  • A/B Testing
  • Email templates
  • Engagement analytics
  • Social sharing
  • Campaign management

Optimal (Contacts)

$15.00
up to 1000 contacts
Included in plan:
  • Unlimited Messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Prepaid emails)

$19.00
10,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Contacts)

$59.00
up to 10,000 contacts
Included in plan:
  • Unlimited Messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Click-through tracking
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Prepaid emails)

$99.00
100,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Contacts)

$349.00
up to 100,000 contacts
Included in plan:
  • Unlimited Messages
  • Personalization
  • Performance reports
  • Email templates
  • Scheduling
  • Image hosting
  • CRM integration
  • Market segmentation
  • Send time optimization
  • Unsubscribe database
  • WYSIWYG email editor
  • Triggered Campaigns Reports
  • Image hosting
  • Click-through tracking

Optimal (Prepaid emails)

$1,899.00
5,000,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Email Marketing Agency "Launch Pad" (service)

$299.00
per month
Included in plan:
  • 1 message template according to your corporate identity design
  • 3 welcome messages according to your corporate identity design
  • 2 promotional messages to convert your leads
  • import permission-based contacts
  • 1 submission form to convert your leads
  • consulting
  • creating a successful email marketing strategy
  • Spam testing

Email Marketing Agency "Flight to The Stars"

$599.00
per month
Included in plan:
  • import permission-based contacts
  • consulting
  • personal email marketing assistant
  • creating a long-term email marketing strategy
  • a/b testing
  • performance reports
  • email tracking & analytics
  • complex scenarios development, plan and launch
  • content plan development
  • import permission-based contacts got from special submission forms
  • campaign planning
  • contacts management
  • customizable branding
  • contacts management
  • creating personal long-term email marketing strategy
  • dynamic content development
  • personal email marketing assistant
  • Spam testing
  • engagement analytics

FAQs:

    Does this service integrate with any other apps?
  • Integrations: Boomtrain, Litmus, Google Analytics, Magento, Mixpanel, mParticle, Segment, Dyn, Mandrill, SendGrid, SparkPost, Zapier, Crowdskout, Segment.

  • Does this service offer an API?
  • Yes, Iterable offers API.

  • What is this service generally used for?
  • This service is used for marketing automation.

  • Who are the main user groups of this service?
  • Main users of Iterable are marketing professionals in medium-sized and large enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What platforms does this service support?
  • Iterable is a web-based software.

  • Does this service offer guides, tutorials and or customer support?
  • Iterable offers Live Chat, Email Support, Community Suport, FAQs, Knowledgebase, Video Tutorials, Phone Support.

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service integrate with any other apps?
  • eSputnik could be integrated with any app, internet service or CRM via API.
    Also, It easily integrates with:
    * Gmail, Google Contacts, Google Sheets
    * Google analytics, Yandex.metrika
    * Aweber, Mailchimp, Constant Contact and other email management services
    * Your CRM
    * Facebook, Twitter, Instagram, Slack
    * Salesforce, Shopify
    * Wordpress, Disqus, Trello
    * etc

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • Who are the main user groups of this service?
  • Freelancers, SMEs, Email Marketing Agencies, Enterprises.

  • What are some applications this service is commonly used in tandem with?
  • It's commonly integrated with:
    1. Google services - Gmail, Google Contacts, Google Sheets
    2. Analytics - Google analytics, Yandex.metrika
    4. Email management services - Aweber, Mailchimp, Constant Contact and other
    5. B2B's CRMs

  • What is this service generally used for?
  • To manage cross-channel messaging campaigns: Email, Viber, SMS and Web Push.

  • What platforms does this service support?
  • eSputnik is a web-based SaaS that supports Windows, Linux, Macintosh.

  • Does this service offer an API?
  • Yes. On the website you can find general documentation about integration with API and answers to frequently asked questions like:
    * How can I check that API works and access settings are correct?
    * How can I do quick testing or calling API method?
    * How can I unsubscribe a contact if unsubscription was done in “My account” on website?
    * How should I use events for triggers, for example, “Your order placed”?"
    * How can I get a sent message status through API?
    * How can I use dynamic content in emails?
    * How can I integrate Subscription form through API?
    * How can I transmit values of additional fields through API?

  • Does this service offer guides, tutorials and or customer support?
  • Yes. eSputnik offers customer support like:
    1. 24/7 (Live Rep)
    2. Online support
    3. Guides & tutorials: working with contacts; working with messages; tools and integrations; triggered messages; working with scenarios;
    4. eSputnik email marketing Blog

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
1.42k

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Newark
Employees:
11-50
Likes:
Followers:

Other:

Who uses Iterable
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.

Other:

Who uses eSputnik
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Russian, English
Regional Restrictions:
No restrictions.
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