Compare Iterable vs eSputnik vs SAS Institute

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Crozscore:

82%
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43%

Crozscore:

90%
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93%
42%
interest rising

Crozscore:

92%
what is this?
57%
interest rising
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Software Description:

Iterable is marketing automation software based on multi-channel, dynamic workflows and user-engagement operations. Marketers are able to conduct audience segmentation, based on their activity or predefined criteria.

The main function of this platform is for email marketing automation, creating highly personalized messaging. Iterable provides efficient mobile push notifications, SMS messages, and emails based on what visitors do on your website, mobile app, or based on previous client's behavior. Such triggered campaigns are a proven tool for increasing audience engagement, making campaigns and promotions easy and highly effective.

Iterable also offers the Workflow Designer, a tool that makes it possible to design workflows without previous coding knowledge. They are commonly used to organize actions and delays, impose filters, trigger other workflows, and manage A/B tests.

Software Description:

Some features are specially developed for advanced eCommerce projects:

  • dynamic content changing depending on stock availability, geo, browsing history or by feed
  • conditional dynamic blocks targeted on additional data enrichment (gender, size, memorable dates, bonuses collected)
  • dynamic message content queue prioritization based on previous behavior
  • messaging frequency control (annoyance level)
  • extremely high server/ip reputation for inbox deliverability
  • ​​ high delivery speed for flash sales (over 1M in 5 minutes) ​

We understand common marketers needs and do our best to help:

  • burst your campaign effectiveness with Lean Approach;
  • don't waste your time on daily routine, be creative marketer, we'll take care of repetitive duties;
  • create 100% automated campaigns easily without programmers from IT Department;
  • bind all messaging marketing in one multi-channel system.

Software Description:

SAS Marketing Automation provides complete data management, campaign operations and advanced customer analytics in an integrated, easy-to-use solution. By increasing retention and driving higher rates of new customer acquisitions, it helps bring higher returns on investments and a healthier profit.

This tool is a good fit for B2C direct marketers in industries like financial services, communications and media, retail, and travel.

Its strongest points are customer analysis capabilities, embedded data management, list selection, painless integration, and customization, as well as multichannel marketing realization.

Features:

  • Google Apps Integration
  • Scheduling
  • Password & Access Management
  • Lead Scoring
  • Notifications
  • Data Export
  • Data Import
  • Dashboard
  • A/B Testing
  • Marketing Automation
  • External Integrations
  • API
  • Audience Targeting

Features:

  • Third-Party Plugins/Add-Ons
  • Batch Permissions & Access
  • Multi-User
  • A/B Testing
  • Data Visualization
  • Calendar Management
  • Dashboard
  • Scheduling
  • Customer Management
  • Password & Access Management
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Audience Targeting
  • Contact Sharing
  • Contact Management
  • Marketing Automation
  • Data Export
  • API
  • Email Integration
  • Brand Management
  • Data Import
  • Conversion Tracking

Features:

  • Notifications
  • Customer Management
  • External Integrations
  • Data Export
  • Data Import
  • Marketing Automation
  • Audience Targeting

Summary:

  • Create Unlimited Segments

  • Convert Segments

  • Triggered Campaigns

  • Build Sophisticated Workflows

  • Seamlessly Multi-Channel

  • Scalable and Real-Time

  • Flexible 360` Profiles

  • Marketer-Friendly

  • WYSIWYG Email Editor

  • Dynamic Content

Summary:

  • Dynamic content changing depending on stock availability, geo, browsing history or by feed.

  • Conditional dynamic blocks targeted on additional data enrichment (gender, size, memorable dates, bonuses collected).

  • Dynamic message content queue prioritization based on previous behavior.

  • Messaging frequency control (annoyance level).

  • Extremely high server/IP reputation for inbox deliverability.

  • High delivery speed for flash sales (over 1M in 5 minutes).

Summary:

  • Usability

  • Embedded data management

  • Unmatched analytics

  • Painless integration and customization

  • Continuous campaign improvements

  • Coordination across multiple channels

  • Trackable and easy-to-repeat process

  • Integration with other SAS solutions

Trial

Free
Included in plan:
  • free package with 2500 email and 10 SMS
  • free subscription form development
  • Data Import/Export
  • Scheduling
  • CTR Tracking
  • Email templates
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Multi-User

Free Optimal (Contacts)

Free
Included in plan:
  • up to 500 contacts
  • unlimited messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Freedom

$1.99
1000 messages per month
Included in plan:
  • Unlimited Contacts and Messages
  • No Subscription Fee
  • API
  • Data Import/Export
  • CTR Tracking
  • Scheduling
  • Contact Management
  • Email templates
  • WYSIWYG email editor
  • Triggered Campaigns Reports
  • Audience Targeting
  • Dashboard
  • Contact Management
  • Multi-User
  • A/B Testing
  • Email templates
  • Engagement analytics
  • Social sharing
  • Campaign management

Optimal (Contacts)

$15.00
up to 1000 contacts
Included in plan:
  • Unlimited Messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Prepaid emails)

$19.00
10,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Contacts)

$59.00
up to 10,000 contacts
Included in plan:
  • Unlimited Messages
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Click-through tracking
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Prepaid emails)

$99.00
100,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Optimal (Contacts)

$349.00
up to 100,000 contacts
Included in plan:
  • Unlimited Messages
  • Personalization
  • Performance reports
  • Email templates
  • Scheduling
  • Image hosting
  • CRM integration
  • Market segmentation
  • Send time optimization
  • Unsubscribe database
  • WYSIWYG email editor
  • Triggered Campaigns Reports
  • Image hosting
  • Click-through tracking

Optimal (Prepaid emails)

$1,899.00
5,000,000 letters per month
Included in plan:
  • Unlimited Contacts
  • WYSIWYG email editor
  • Send time optimization
  • CRM integration
  • Image hosting
  • Performance reports
  • Unsubscribe database
  • Segmentation & targeting
  • Click-through tracking
  • Campaign management
  • Scheduling
  • Social sharing
  • Engagement analytics
  • Email templates
  • A/B Testing
  • Multi-User
  • Contact Management
  • Dashboard
  • Audience Targeting
  • Triggered Campaigns Reports

Email Marketing Agency "Launch Pad" (service)

$299.00
per month
Included in plan:
  • 1 message template according to your corporate identity design
  • 3 welcome messages according to your corporate identity design
  • 2 promotional messages to convert your leads
  • import permission-based contacts
  • 1 submission form to convert your leads
  • consulting
  • creating a successful email marketing strategy
  • Spam testing

Email Marketing Agency "Flight to The Stars"

$599.00
per month
Included in plan:
  • import permission-based contacts
  • consulting
  • personal email marketing assistant
  • creating a long-term email marketing strategy
  • a/b testing
  • performance reports
  • email tracking & analytics
  • complex scenarios development, plan and launch
  • content plan development
  • import permission-based contacts got from special submission forms
  • campaign planning
  • contacts management
  • customizable branding
  • contacts management
  • creating personal long-term email marketing strategy
  • dynamic content development
  • personal email marketing assistant
  • Spam testing
  • engagement analytics

FAQs:

    Does this service integrate with any other apps?
  • Integrations: Boomtrain, Litmus, Google Analytics, Magento, Mixpanel, mParticle, Segment, Dyn, Mandrill, SendGrid, SparkPost, Zapier, Crowdskout, Segment.

  • Does this service offer an API?
  • Yes, Iterable offers API.

  • What is this service generally used for?
  • This service is used for marketing automation.

  • Who are the main user groups of this service?
  • Main users of Iterable are marketing professionals in medium-sized and large enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What platforms does this service support?
  • Iterable is a web-based software.

  • Does this service offer guides, tutorials and or customer support?
  • Iterable offers Live Chat, Email Support, Community Suport, FAQs, Knowledgebase, Video Tutorials, Phone Support.

FAQs:

    Does this service integrate with any other apps?
  • eSputnik could be integrated with any app, internet service or CRM via API.
    Also, It easily integrates with:
    * Gmail, Google Contacts, Google Sheets
    * Google analytics, Yandex.metrika
    * Aweber, Mailchimp, Constant Contact and other email management services
    * Your CRM
    * Facebook, Twitter, Instagram, Slack
    * Salesforce, Shopify
    * Wordpress, Disqus, Trello
    * etc

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • Who are the main user groups of this service?
  • Freelancers, SMEs, Email Marketing Agencies, Enterprises.

  • What are some applications this service is commonly used in tandem with?
  • It's commonly integrated with:
    1. Google services - Gmail, Google Contacts, Google Sheets
    2. Analytics - Google analytics, Yandex.metrika
    4. Email management services - Aweber, Mailchimp, Constant Contact and other
    5. B2B's CRMs

  • What is this service generally used for?
  • To manage cross-channel messaging campaigns: Email, Viber, SMS and Web Push.

  • What platforms does this service support?
  • eSputnik is a web-based SaaS that supports Windows, Linux, Macintosh.

  • Does this service offer an API?
  • Yes. On the website you can find general documentation about integration with API and answers to frequently asked questions like:
    * How can I check that API works and access settings are correct?
    * How can I do quick testing or calling API method?
    * How can I unsubscribe a contact if unsubscription was done in “My account” on website?
    * How should I use events for triggers, for example, “Your order placed”?"
    * How can I get a sent message status through API?
    * How can I use dynamic content in emails?
    * How can I integrate Subscription form through API?
    * How can I transmit values of additional fields through API?

  • Does this service offer guides, tutorials and or customer support?
  • Yes. eSputnik offers customer support like:
    1. 24/7 (Live Rep)
    2. Online support
    3. Guides & tutorials: working with contacts; working with messages; tools and integrations; triggered messages; working with scenarios;
    4. eSputnik email marketing Blog

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • SAS Institute offers:

    Knowledge Base, Training, Users Groups, Webinars, Email, Chat, Phone Support, Tech Support, FAQs, and How-To Videos.

  • What is this service generally used for?
  • It is used for marketing automation.

  • What platforms does this service support?
  • It supports Cloud, Windows, Mac OS, Linux

  • Does this service integrate with any other apps?
  • It integrates with SAS Real-Time Decision Manager, SAS Enterprise Miner, and other SAS solutions

  • Who are the main user groups of this service?
  • The main user groups include B2C direct marketers in small and medium businesses in industries like: financial services, communications, and media, retail/catalog, and travel.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
1.42k

Publisher:

Founded:
-
Based in:
Newark
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Cary
Employees:
10001+
Likes:
Followers:

Other:

Who uses Iterable
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses eSputnik
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Russian, English
Regional Restrictions:
No restrictions.

Other:

Who uses SAS Institute
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.
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