Compare Instapage vs Marketo vs ClickFunnels

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Crozscore:

92%
what is this?
92%
57%
no significant changes

Crozscore:

86%
what is this?
80%
55%
interest falling

Crozscore:

84%
what is this?
74%
66%
interest rising
Instapage screenshot view 5 more Marketo screenshot view 5 more ClickFunnels screenshot view 5 more

Software Description:

Instapage provides complete service for online marketers to build landing pages without knowing to code, to generate leads, and to collaborate on projects.

The main purpose of this software is to boost the ROI on Google PPC, Facebook Ads, and other advertising platforms. It is integrated landing page creator, publishing suite, analytics, and collaboration system.

Users are able to design any type of landing page, especially squeeze pages, webinars, and thank-you pages. Another outstanding feature is its ability to easily integrate with all frequently used email service providers.

Software Description:

Marketo is intuitive, quick, and easy to setup marketing automation software for small and medium businesses, as well as for global brands.

It provides lead management, email marketing, consumer marketing, customer base marketing and mobile marketing solutions for companies in various industries. Marketo features drag and drop interface, that doesn't require special coding skills.

This tool helps its users to gain and engage customers, measure results, and maximize marketing investment. Marketo's customers base includes many renowned multinational companies.

Software Description:

ClickFunnels enables its users to create sales funnels and build landing and sales pages.

There are many funnel templates offered, as well as drag and drop editing tools to add pictures, text, titles, and graphic. Users can smoothly combine those elements, move them, and place them according to its needs.

This software makes sales funnel creation process straightforward because it incorporates more functions, such as web hosting, email marketing, landing pages, and others.

Features:

  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Conversion Tracking
  • A/B Testing
  • Multi-User
  • Email Integration
  • Social-Media Integration

Features:

  • Email Integration
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • API
  • Audience Targeting
  • Data Export
  • Data Import
  • Conversion Tracking
  • Calendar Management

Features:

  • A/B Testing
  • Social-Media Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Email Integration
  • Audience Targeting
  • Contact Management
  • Conversion Tracking
  • API

Summary:

  • Template importer.

  • Drag & drop WYSIWYG editor.

  • SEO plugin.

  • Support for video.

  • Social widgets.

  • Publish to multiple domains.

  • Team member & client access.

  • Group pages into campaigns.

  • Edit landing pages at any time.

  • Lead-gen dashboard.

Summary:

  • Marketing automation

  • B2B marketing & lead management

  • Consumer engagement marketing

  • Email & campaign management

  • Budgets & marketing calendar

  • Email marketing

  • Inbound marketing

  • Loyalty marketing

  • Lead generation

  • Event marketing

Summary:

  • Custom Domains

  • A/B Split Tests

  • Email Integrations

  • Optin Funnels

  • ClickPops

  • Sales Funnels

  • Order Pages

  • Share Your Funnels

  • Priority Template Requests

Core

$68.00
Licence / Month
Included in plan:
  • Real-time Collaboration
  • Pixel-perfect Design
  • 20+ Integrations

Optimizer

$113.00
Licence / Month
Included in plan:
  • All Core Features, Plus:
  • Unlimited A/B Testing
  • Heatmaps
  • Dynamic Text Replacement

Team & Agency

$203.00
Licence / Month
Included in plan:
  • All Optimizer features, plus
  • 15 Private Sub-accounts
  • Branded Lead Notifications

Spark

$895.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Email marketing
  • Customer engagement engine
  • Commuication limits
  • Lead management / nurture / score
  • Event marketing and webinars
  • Marketing calendar
  • SEO
  • Social boost
  • CRM integration
  • 5 sales insight users
  • 5 marketing calendar users

Standard

$1,795.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of spark, plus:
  • A/B testing
  • Advanced lead scoring
  • Advanced dynamic content
  • Progressive profiling for forms
  • Extended integrations & API
  • Marketing program analyzer
  • Revenue cycle modeler
  • Revenue analyzers
  • 10 sales insight users (total)
  • 5 marketing calendar users

Select

$3,195.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of standard, plus:
  • Advanced revenue analytics
  • Advanced email analytics
  • Time-series data warehouse
  • Advanced custom reports
  • Social sweepstakes and referrals
  • Role-based permissions
  • 20 sales insight users (total)
  • 5 marketing calendar users

CLICKFUNNELS

$97.00
1 user(s) / month
Included in plan:
  • 20 Funnels
  • 100 Pages
  • 20,000 Visitors
  • Unlimited Contacts
  • 3 Custom Domains
  • A/B Split Tests
  • Email Integrations
  • Optin Funnels
  • ClickPops
  • ClickOptin
  • All Advanced Funnels
  • Sales Funnels
  • Membership Funnels
  • Unlimited Members
  • Auto Webinar Funnels
  • Hangout Funnels
  • Order Pages
  • Upsell Pages
  • Downsale Pages
  • Share Your Funnels

Etison Suite

$297.00
1 user(s) / month
Included in plan:
  • Unlimited Funnels
  • Unlimited Pages
  • Unlimited Visitors
  • Unlimited Contacts
  • Unlimited Custom Domains
  • A/B Split Tests
  • Email Integrations
  • Optin Funnels
  • ClickPops
  • ClickOptin
  • All Advanced Funnels
  • Sales Funnels
  • Membership Funnels
  • Unlimited Members
  • Auto Webinar Funnels
  • Hangout Funnels
  • Order Pages
  • Upsell Pages
  • Downsale Pages
  • Share Your Funnels
  • Priority Support
  • Share Your Funnels
  • Priority Support
  • Priority Template Requests
  • actionetics
  • Visual Email Builder
  • Manage Email Lists
  • Send Broadcast Emails
  • Track Opens, And Clicks
  • Auto Responder Series
  • Action Funnels
  • Send Emails Based On Location
  • Send Emails Based On Social Media
  • Flexible & Advance Segmentation
  • Lead Scoring / Action Scores
  • Magic Social Contact Profiles
  • backpack
  • Unlimited Affiliates
  • Unlimited Commission Plans
  • Easy To Setup - 1 Click
  • One Time Payments
  • Subscripition Plans
  • Manage Affiliates
  • Manage Commissions Paid
  • Manage Commissions Owed
  • Branded Affiliate Sign Up
  • Complete Customization

FAQs:

    What platforms does this service support?
  • This is cloud-based app.

  • What are some applications this service is commonly used in tandem with?
  • Instapage is commonly used in tandem with CRM, Email Marketing, and Analytics software.

  • Does this service integrate with any other apps?
  • Integrations: Salesforce Sales Cloud, MailChimp, HubSpot Marketing, Wordpress, Zendesk, Shopify, Zoho CRM, Campaign Monitor, LiveChat, Olark live chat, Zapier, Marketo, Freshdesk, Google Analytics, Infusionsoft, Constant Contact, SharpSpring, LinkedIn, Twitter, Facebook, and more.

  • What is this service generally used for?
  • Instapage is used for landing pages building and lead generation.

  • Who are the main user groups of this service?
  • Main users of this service are online marketers in SMEs and large enterprises.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, Instapage offers multi-user capability.

  • Does this service offer an API?
  • There is no API offered.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Live Training, Help Center, Videos, Webinars, Online Support, Phone Support.

FAQs:

    Who are the main user groups of this service?
  • Users of Marketo are marketers in SMEs and large companies.

  • What are some applications this service is commonly used in tandem with?
  • Marketo is used in tandem with CRM, email, eCommerce and analytics software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is used for marketing automation, lead generation, social media marketing, email marketing.

  • What platforms does this service support?
  • This is web-based platform, including mobile apps for Android and iOS.

  • Does this service offer an API?
  • Marketo offers API ready to use.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: FAQs, Customer Community, Knowledge Base, Online Support, Phone Support, Video Tutorials, Webinars

  • Does this service integrate with any other apps?
  • It integrates with many apps, including: Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, Wordpress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, etc.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • ClickFunnels integrates with: MailChimp, AWeber, GetResponse, ActiveCampaign, GoTo Webinar, WebinarJam, Ever Webinar, Maropost, Constant Contact, Twilio, Sendlane, ShipStation, Stripe, Clickbank, OntraPort, Infusionsoft.

  • Does this service offer guides, tutorials and or customer support?
  • FAQs, Online Support, Phone Support, Video Tutorials.

  • What is this service generally used for?
  • It is used for sales funnels creation and landing pages building.

  • What platforms does this service support?
  • This is web-based software.

  • Does this service offer an API?
  • Yes, it offers APIs.

  • What are some applications this service is commonly used in tandem with?
  • It is used in tandem with other online marketing, payment and CRM tools.

  • Who are the main user groups of this service?
  • Main user of ClickFunnels are small and medium enterprises.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Publisher:

Founded:
-
Based in:
San Mateo
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Instapage
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Marketo
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
Japanese, German, French, English
Regional Restrictions:
No restrictions.

Other:

Who uses ClickFunnels
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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