Compare Influencity vs Hootsuite vs Brandwatch

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Crozscore:

70%
what is this?
34%
interest falling

Crozscore:

84%
what is this?
72%
73%
no significant changes

Crozscore:

86%
what is this?
82%
52%
interest rising
Influencity screenshot view 3 more Hootsuite screenshot view 4 more Brandwatch screenshot view 3 more

Software Description:

Influencity identifies influencers in any part of the world and analyzes their audiences, demographics, language, interests, and more. They have developed their own technology using big data, machine learning, and algorithms capable of indexing and analyzing users from any social network without using either any third-party solution or the related social networks API's.

The entire suite includes:

  • A search engine with more than 4 million influencers around the world. Allows you to filter by influencer data, performance, or by audience demographic.
  • A network system to analyze influencers individually or in groups, compare influencers, and make proposals easily.
  • An influencer marketing system to run and manage influencer marketing campaigns.
  • Campaign analytics which allows you to measure any influencer marketing campaign in real-time, giving you your real ROI, Earned Media Value, Engagement, Unique Social Reach, and much more.

Software Description:

HootSuite helps organizations use the social web to launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels.

Using HootSuite’s unique social media dashboard, teams can collaboratively schedule updates to Twitter, Facebook, LinkedIn, WordPress and other social networks via web, desktop or mobile platforms plus track campaign results and industry trends to rapidly adjust tactics.

Software Description:

Brandwatch is one of the world's most trusted social media monitoring and analytics applications that provide insights into customers' and business conversations on social media platforms.

This platform delivers essential social intelligence that brands need for getting meaningful insights for marketing campaign decisions. The main features of Brandwatch are 50+ filters, powerful segmentation, personalized sentiment, real-time charting, a fast and intuitive interface, filters and search tools, shareable dashboards, search operators, proprietary technology, and more.

Brandwatch social media monitoring analyzes data from more than 80 million sources, including blogs and customer reviews. This way, the amount of data is more than sufficient for reliable reporting that can be used by businesses of all sizes, or marketing agencies. Another feature that stands out is the key influencers identification, which displays who may be interested in purchasing their products.

Features:

  • Brand Management
  • Data Export
  • Multi-Site
  • Dashboard
  • Analytics
  • Multi-User
  • Marketing Automation
  • Audience Targeting

Features:

  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Email Integration
  • Project Management
  • Task Scheduling/Tracking

Features:

  • Multi-Account
  • Social-Media Integration
  • Social Media Monitoring
  • API
  • External Integrations
  • Brand Management
  • Data Export
  • Notifications
  • Dashboard
  • Data Visualization

Summary:

  • Influencer audience analysis

  • Estimated influencer performance

  • Influencer identification and search

  • Real-time tracking of influencer campaigns

  • Influencer relationship management

  • Export data PDF and Excel

  • Share data through private links

  • Estimated campaign results

Summary:

    No key features associated with this application.

Summary:

  • Search Operators

  • Proprietary Technology

  • Historical Data

  • Sentiment Analysis

  • Influence Statistics

  • Charting

  • Customizable Dashboards

  • Bulk Actions

  • Email Alerts

  • Fully Exportable Data

Enterprise


Custom solution user(s) / month
Included in plan:
  • Custom number of social profiles

Business

$400.00
5 user(s) / month
Included in plan:
  • 50 social profiles

Team

$80.00
3 user(s) / month
Included in plan:
  • 20 social profiles

Professional

$16.00
1 user(s) / month
Included in plan:
  • 10 social profiles

Brandwatch/Pro

$677.00
1 user(s) / month
Included in plan:
  • Social analysis for small and medium brands or topics

Enterprise/M

$2,707.00
1 user(s) / month
Included in plan:
  • Advanced analysis for big brands and large agencies

Enterprise/Q

$2,707.00
1 user(s) / month
Included in plan:
  • Advanced analysis with high-volume queries for growing agencies

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

FAQs:

    What is this service generally used for?
  • This service is generally used for social media analytics.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with social media platforms.

  • What platforms does this service support?
  • This is a cloud-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Integrations: Spredfast, Clarabridge, Hootsuite, and Percolate.

  • Who are the main user groups of this service?
  • The main users of Brandwatch are SMBs, large enterprises, and agencies.

  • Does this service offer an API?
  • Yes, it offers RESTful API.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Phone Support, Webinars, Knowledge Center, and Online Support.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
2008
Based in:
Vancouver
Employees:
501-1000
Likes:
176
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Influencity
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Windows
  • Macintosh
Languages:
Spanish, English
Regional Restrictions:
Available worldwide.

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Brandwatch
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Spanish, English, French, German
Regional Restrictions:
No restrictions.
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