Compare Indicative vs Funnel.io vs AdClarity

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Crozscore:

75%
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80%
33%
interest rising

Crozscore:

81%
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41%
no significant changes

Crozscore:

76%
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100%
37%
interest falling
Indicative screenshot view 5 more Funnel.io screenshot view 1 more AdClarity screenshot view 3 more

Software Description:

Indicative helps businesses to connect to all their customer data sources and synthesizes them into a complete view of customer behavior. This way, they are given complete and actionable insights you needed to grow customer base and increase revenue.

There is no limit to asking questions about customers, so the strategy and customer segmentation can be built on a solid basis. At its core, this product provides analytics to aid business growth, and the main users are growth marketers, product managers, and data analysts.

Indicative is designed to allow analysts to ask questions about their customers and analyze their complex behaviors. The aim is to create an understanding of the exact path from a simple website visitor to a purchasing client.

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Software Description:

AdClarity is ad intelligence solution in the digital media industry. Thanks to its robust database of valuable insights, this product allows CMOs, marketers, and agencies to uncover their competitors’ most successful digital advertising campaigns and traffic sources.

Features:

  • Conversion Tracking
  • Data Export
  • Audience Targeting
  • API
  • Forecasting
  • Data Visualization
  • External Integrations
  • Dashboard
  • Analytics

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Features:

  • Notifications
  • API

Summary:

  • Data Explorer

  • Multi-Path Funnels

  • User Cohorts Analysis

  • User Explorer

  • Data Manager

  • Intelligent Dashboards

  • Customer Success Program

  • Robust Integrations

  • Enterprise-Grade Data Security

  • Private Deployment Options

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary:

  • Competitive landing page reporting

  • Cross-channel solutions

  • Data driven insights

  • Real-time notifications on competitive activities

  • In-depth reports on mediators, agencies, and ad networks

  • Reveal competitors' display ad placements

  • Profile the right partner for your campaigns

Free

Free
Included in plan:
  • 10,000 Monthly Users
  • Unlimited Events

Starter

$79.00
1 user(s) / month
Included in plan:
  • 50,000 Users
  • Unilimited Events
  • $79 for Each Additional 50,000 Users
  • User Analysis Tool
  • Revenue-Tracking

Basic

$199.00
1 user(s) / month

FAQs:

    What platforms does this service support?
  • Indicative is a web-based software.

  • Does this service offer guides, tutorials and or customer support?
  • There are following support options: Documentation, Live Support, Email Support.

  • Does this service offer multi-user capability (e.g. teams)?
  • No, it doesn't.

  • Does this service offer an API?
  • Yes, Indicative offers REST API.

  • Who are the main user groups of this service?
  • Main group of users are businesses with a high level of ongoing digital engagement including both B2B and B2C customers.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with data warehouses.

  • What is this service generally used for?
  • This service is used for marketing and growth analytics.

  • Does this service integrate with any other apps?
  • Integrations: Segment, mParticle, Snowplow, Astronomer, Stitch, Amazon Redshift, Amazon, S3, Google BigQuery, Google Cloud SQL, Microsoft SQL Server, Oracle, PostgreSQL, MySQL, mongoDB, Snowflake, Microsoft Azure, Optimizely, Google Analytics 360 Suite, Marketo, Maxymiser, HubSpot, Salesforce, Microsoft Dynamics CRM, SendGrid, Sailthru, Adobe Analytics Cloud, Stripe, Salesforce Marketing Cloud, Salesforce DMP, BlueKai, Freshdesk, Urban Airship.

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

FAQs:

    What is this service generally used for?
  • Digital ad intelligence.

  • Does this service offer an API?
  • It offers RESTful API.

  • Does this service integrate with any other apps?
  • Yes, it mainly integrates with CRM systems and media buying platforms.

  • What platforms does this service support?
  • AdClarity supports web-based platforms.

  • Who are the main user groups of this service?
  • AdClarity's main user groups include large enterprises, SMEs, agencies, ad networks, and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we offer white papers, videos, tutorials, webinars, and support forms.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:
5

Publisher:

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Indicative
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AdClarity
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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