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Software Description:

Indicative helps businesses to connect to all their customer data sources and synthesizes them into a complete view of customer behavior. This way, they are given complete and actionable insights you needed to grow customer base and increase revenue.

There is no limit to asking questions about customers, so the strategy and customer segmentation can be built on a solid basis. At its core, this product provides analytics to aid business growth, and the main users are growth marketers, product managers, and data analysts.

Indicative is designed to allow analysts to ask questions about their customers and analyze their complex behaviors. The aim is to create an understanding of the exact path from a simple website visitor to a purchasing client.


  • Conversion Tracking
  • Data Export
  • Audience Targeting
  • API
  • Forecasting
  • Data Visualization
  • External Integrations
  • Dashboard
  • Analytics


  • Data Explorer

  • Multi-Path Funnels

  • User Cohorts Analysis

  • User Explorer

  • Data Manager

  • Intelligent Dashboards

  • Customer Success Program

  • Robust Integrations

  • Enterprise-Grade Data Security

  • Private Deployment Options


Included in plan:
  • 10,000 Monthly Users
  • Unlimited Events


1 user(s) / month
Included in plan:
  • 50,000 Users
  • Unilimited Events
  • $79 for Each Additional 50,000 Users
  • User Analysis Tool
  • Revenue-Tracking


    What platforms does this service support?
  • Indicative is a web-based software.

  • Does this service offer guides, tutorials and or customer support?
  • There are following support options: Documentation, Live Support, Email Support.

  • Does this service offer multi-user capability (e.g. teams)?
  • No, it doesn't.

  • Does this service offer an API?
  • Yes, Indicative offers REST API.

  • Who are the main user groups of this service?
  • Main group of users are businesses with a high level of ongoing digital engagement including both B2B and B2C customers.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with data warehouses.

  • What is this service generally used for?
  • This service is used for marketing and growth analytics.

  • Does this service integrate with any other apps?
  • Integrations: Segment, mParticle, Snowplow, Astronomer, Stitch, Amazon Redshift, Amazon, S3, Google BigQuery, Google Cloud SQL, Microsoft SQL Server, Oracle, PostgreSQL, MySQL, mongoDB, Snowflake, Microsoft Azure, Optimizely, Google Analytics 360 Suite, Marketo, Maxymiser, HubSpot, Salesforce, Microsoft Dynamics CRM, SendGrid, Sailthru, Adobe Analytics Cloud, Stripe, Salesforce Marketing Cloud, Salesforce DMP, BlueKai, Freshdesk, Urban Airship.


Based in:


Who uses Indicative
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.
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