Improvely combines click and conversion tracking, click fraud detection, landing page split testing, and affiliate marketing tools into one easy-to-use platform.
Learn where every new customer came from — what site, web search or ad click first brought them to your shop.
Keep track of the cost, revenue and profit of your Google AdWords, Bing Ads, Facebook and other advertising — all in one report.
Get notified instantly of PPC click fraud — stop paying for fake clicks!
It all begins with a story. Talu quickly builds well-crafted, beautifully designed stories (reports) from your data without the complexity of spreadsheets and convoluted reports.
Talu does all the complicated work. You get a beautiful, readable report – your story. Talu brings all your various data silos (web, social, email, etc) together, runs the numbers, and outputs easily digestible information relevant to your business.
Your story goes beyond just a pretty report. The real power of Talu is harnessing your data to provide insights for better marketing. Talu is your in-house analytics expert, helping you elevate your business.
Track your ads: Improvely allows you to analyze the origins of every sale or signup on your website, whether it's organic traffic or a paid marketing campaign.
Measure your advertising results: Improvely gives you the key performance metrics in a single report to track the cost, revenue and profit from your advertising campaign. It’s there to give you clarity on your conversions.
Monitor for click fraud: The Improvely monitoring systems inspect every click for signs of suspicious activity on your ads. Not only will you be alerted to possible PPC click fraud instantly, Improvely will provide you with the necessary tools to get your money back and prevent further losses.
Monthly plans to suit your shop size: With two weeks free, Improvely gives you time to work out which monthly plan best meets your needs. Plans start at $29/month and can be cancelled at any time.
Beautiful responsive design that works just as well on a phone as it does on the desktop.
Web-based app that works in all modern browsers.
Unlimited free stories during 30-day Free Trial.
Easy, free sharing of stories with anyone you choose.
Story types for social media, web traffic and campaign tracking, with more on the way.
Human-readable marketing analytics stories (reports) that provide better insights for better marketing.
Starting from: $39.00/month
Credit card required: No
30-day Free Trial, starting at$39/mo + $10 for each additional story (report)
Agency pricing/white-label in development.
No FAQs associated with this application.
Who are the main user groups of this service?
Our users are in-house marketing teams, digital marketing consultants, business owners interested in improved marketing results and marketing agencies providing services and reporting to their clients.
What is this service generally used for?
Talu provides visibility to efforts and surfaces insights for better marketing.
What platforms does this service support?
Talu is a responsive web app that works beautifully on devices of all screen sizes and operating systems, from desktop to tablet to phone.
What are some applications this service is commonly used in tandem with?
It is commonly used in tandem with social media and web data sources, such as Facebook, Twitter and Google Analytics. Talu provides the reporting and insights to then use other tools like Hootsuite and Spredfast to improve marketing efforts.
Does this service integrate with any other apps?
Currently, Talu integrates with the APIs of Google Analytics, Facebook and Twitter, with ongoing plans to add more channels like Instagram, LinkedIn, Pinterest, etc. We are also exploring integrations with other SaaS-based reporting tools to create a larger suite of integrated digital marketing services.
Does this service offer an API?
Currently we do not have an open API, but this is in our product roadmap.
Does this service offer multi-user capability (e.g. teams)?
Yes, teams can use Talu through use of a D-list email account. Organizations (companies) and multi-user support are in the product roadmap.
Does this service offer guides, tutorials and or customer support?
Yes, we have email and in-app messaging support channels built into Talu. Additionally, we are building a library of web-based and video-powered tutorials and help.