Compare Funnel.io vs Moz Analytics vs Swydo

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Crozscore:

81%
what is this?
41%
interest falling

Crozscore:

90%
what is this?
85%
70%
no significant changes

Crozscore:

78%
what is this?
35%
interest rising
Funnel.io screenshot view 1 more Moz Analytics screenshot view 2 more Swydo screenshot view 5 more

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Software Description:

Moz Analytics from SaaS company Moz is an inbound marketing analytics platform that allows users to measure and improve organic traffic, keyword rankings, and visibility. Moz Analytics audits sites, tracks ranking and link metrics, and is able to show users what their competitors are up to.

Moz Analytics brings all inbound marketing data into one place with beautiful data visualizations to help users gain competitive insights and actionable recommendations for enhanced performance.

Software Description:

Swydo offers solutions for marketing campaign monitoring, analytics, and reporting. Users are able to complete reporting flow and generate client reports in short time, and more efficiently.

This platform, which name stands for “Show What You Do Online”, analyses online marketing activities and combines campaign statistics across various data sources. It generates reports, which can be sent to clients at scheduled periods of time, daily, weekly, or on a custom basis.

There is the possibility to assign multiple accounts to the platform, enabling users to monitor various campaigns and tasks.

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Features:

Features:

  • Lead Scoring
  • Social-Media Integration
  • Notifications
  • Data Import
  • API
  • External Integrations
  • Multi-User

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary:

  • Measure organic traffic and keywords: Moz Analytics audits sites, tracks rankings, and monitors competitors. Useful and actionable insights are offered based on these results.

  • Track keyword rankings: Keyword rankings can be tracked at the national, city, and neighborhood level in 50 countries. These rankings can be compared against competitors.

  • Quick pulse dashboard: Find patterns in traffic. Where is it coming from and how quickly is it growing? — all from one view.

  • Monitor links: Find out what links are driving the most traffic to a site. Track link growth over time and compared with competitors.

Summary:

  • Scheduled reporting.

  • KPI monitoring.

  • Graphs and charts.

  • Project templates.

  • Dashboard creation.

  • Email templates.

  • Online marketing reports.

  • PPC reporting.

  • Report send logs.

  • AdWords integration.

Basic

$199.00
1 user(s) / month

Professional

$51.00
Licence/Month
Included in plan:
  • 20 Clients
  • 3 Users
  • Unlimited Integrations
  • Unlimited Projects
  • Unlimited Reports

Boutique

$98.00
Licence/Month
Included in plan:
  • 40 Clients
  • 5 Users
  • Unlimited Integrations
  • Unlimited Projects
  • Unlimited Reports

Loft

$306.00
Licence/Month
Included in plan:
  • 100 Clients
  • 20 Users
  • Unlimited Integrations
  • Unlimited Projects
  • Unlimited Reports

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

FAQs:

    No FAQs associated with this application.

FAQs:

    What are some applications this service is commonly used in tandem with?
  • It integrates with Google Drive, Google Analytics, Google AdWords, Pingdom, Google Search Console, Facebook Insights, Facebook Ads, Bing Ads, CallRail, MailChimp, Twitter Ads.

  • Does this service offer multi-user capability (e.g. teams)?
  • There is multi-user capability offered.

  • What platforms does this service support?
  • Swydo is web-based application.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Knowledge Base, Online Support, Phone Support.

  • What is this service generally used for?
  • This service is generally used for marketing analytics.

  • Does this service offer an API?
  • Yes, Swydo offers API.

  • Who are the main user groups of this service?
  • Main users of Swydo are online marketers in small and medium-sized enterprises.

Publisher:

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
2004
Based in:
Seattle
Employees:
51-200
Likes:
261k
Followers:
533k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Moz Analytics
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.

Other:

Who uses Swydo
  • SMEs
Desktop Platforms:
  • Web App
Languages:
Dutch, Polish, Danish, English, Spanish, Portuguese, Italian, Swedish, German, Finnish
Regional Restrictions:
No restrictions.
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