Compare Foll. vs SAS Institute vs Pardot

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Crozscore:

90%
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80%
57%
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Crozscore:

86%
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82%
52%
interest falling
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Software Description:

Foll. is a web service designed to improve and ease Twitter marketing. It enables individuals and businesses to grow their audience, analyze it and improve followers, content and service quality.

To keep the audience engaged, Foll. offers posts scheduling for up to 1000 posts, content suggestions, and localizable Automated Direct Messages.

In addition, Foll. offers Interactive Chat Bots that can accept orders from your customers, talk to them or forward messages to your favorite messenger.

Reach set of integrations allows to use already familiar to you tools in combination with Foll., reimagining the current workflow.

Are you a developer? With REST API and WebHooks, you can create custom automation solutions.

Software Description:

SAS Marketing Automation provides complete data management, campaign operations and advanced customer analytics in an integrated, easy-to-use solution. By increasing retention and driving higher rates of new customer acquisitions, it helps bring higher returns on investments and a healthier profit.

This tool is a good fit for B2C direct marketers in industries like financial services, communications and media, retail, and travel.

Its strongest points are customer analysis capabilities, embedded data management, list selection, painless integration, and customization, as well as multichannel marketing realization.

Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Features:

  • Keyword Tracking
  • Data Export
  • Data Visualization
  • Multi-Account
  • Scheduling
  • Dashboard
  • Social-Media Integration
  • Customer Management
  • Batch Permissions & Access
  • External Integrations
  • Lead Management
  • Multi-User
  • Notifications
  • Marketing Automation
  • API
  • Email Integration
  • Audience Targeting
  • Conversion Tracking

Features:

  • Notifications
  • Customer Management
  • External Integrations
  • Data Export
  • Data Import
  • Marketing Automation
  • Audience Targeting

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Summary:

    No key features associated with this application.

Summary:

  • Usability

  • Embedded data management

  • Unmatched analytics

  • Painless integration and customization

  • Continuous campaign improvements

  • Coordination across multiple channels

  • Trackable and easy-to-repeat process

  • Integration with other SAS solutions

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Basic

$10.00
1 user(s) / month
Included in plan:
  • 1 Twitter Account
  • 2 Campaigns
  • 300 Likes A Day
  • 300 RTs A Day
  • 200 Follows A Day
  • 20 Scheduled Posts
  • Filters
  • Automated DMs
  • Basic Support

Standard

$20.00
1 user(s) / month
Included in plan:
  • 2 Twitter Accounts
  • 4 Campaigns
  • 500 Likes A Day
  • 500 RTs A Day
  • 300 Follows A Day
  • 60 Scheduled Posts
  • Interactive Chat Bots
  • Advanced Filters
  • Automated DMs
  • Standard Support

Pro

$45.00
1 user(s) / month
Included in plan:
  • 5 Twitter Accounts
  • 10 Campaigns
  • 650 Likes A Day
  • 650 RTs A Day
  • 400 Follows A Day
  • 400 Follows A Day
  • Third-Party Integrations
  • Interactive Chat Bots
  • Advanced Filters
  • Automated DMs
  • Advanced Support

Business

$99.00
1 user(s) / month
Included in plan:
  • 10 Twitter Accounts
  • 5 Team Members
  • 20 Campaigns
  • 700 Likes A Day
  • 700 RTs A Day
  • 500 Follows A Day
  • 1000 Scheduled Posts
  • Third-Party Integrations
  • Interactive Chat Bots
  • Advanced Filters
  • Automated DMs
  • Premium Support

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • SAS Institute offers:

    Knowledge Base, Training, Users Groups, Webinars, Email, Chat, Phone Support, Tech Support, FAQs, and How-To Videos.

  • What is this service generally used for?
  • It is used for marketing automation.

  • What platforms does this service support?
  • It supports Cloud, Windows, Mac OS, Linux

  • Does this service integrate with any other apps?
  • It integrates with SAS Real-Time Decision Manager, SAS Enterprise Miner, and other SAS solutions

  • Who are the main user groups of this service?
  • The main user groups include B2C direct marketers in small and medium businesses in industries like: financial services, communications, and media, retail/catalog, and travel.

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

Publisher:

Founded:
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Based in:
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Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Cary
Employees:
10001+
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
Followers:

Other:

Who uses Foll.
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses SAS Institute
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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