Compare Flockler vs CoSchedule vs MarketMuse

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About Flockler

Flockler platform enables brands to collate, analyse and display user-generated social content on their services, increasing conversion rates and dwell time. Flockler is trusted by likes of Royal Mail, Visit Britain, and UEFA.

30-day free trial on all plans and monthly subscription fees starting from 49€ / month.

Key benefits:

  • Easy to curate UGC reaching consumers in the early phase of purchasing cycle and driving traffic to product pages
  • An uplift in conversions by 20-30 % when social posts are used as product testimonials and displayed at the moment of purchase on checkout or product pages
  • Social data and the insights provided by the platform help you to create more targeted and personalised content assets increasing the conversion rate of your social advertising
  • Optimised user experience on all devices increasing the conversion rates of the content
  • There are no restrictions on the look & feel and display of content. Flockler creates a default look & feel without any development work, but your developers can create a fully customised style
  • Categorisations and metadata such as tags help you to create tailored and personalised content experiences. For example, you could display content with a particular tag to clients who have visited a certain page earlier
  • Full SaaS solution and support provided by Flockler enabling customers to lower technology costs and reallocate that budget to marketing and sales activities.

Here’s how Flockler works:

1) Write blog posts and collate social content from Twitter, Instagram, Facebook, YouTube, and more.
You can create multiple sections and categorise your content based on category, product and content type.

2) Set up rules to gather content automatically from Twitter, Instagram, Facebook and YouTube.
Set up automated feeds to store the content published on social channels; Twitter, Instagram, YouTube, and Facebook, and automatically display those posts on your site. For example, set up a feed displaying all the tweets mentioning a certain keyword or posted by your company. You can either publish content automatically to your website or store for moderation. Even if you decide to publish content automatically, you can always hide content or add more content manually.

3) Display social content on homepage and product pages to increase conversion rates
Display content on homepage and product pages based on Flockler's sections or content tagging. Flockler provides embed code for any website, and plugins for WordPress, Magento, and Shopify making the set up process easy and smooth even for non-techie.

The look and feel can be customised to fit your brand guidelines. The layout is automatically optimised for mobile, tablet and desktop, and the social wall can be displayed anywhere on your website.

4) Gain deeper and more meaningful insights into your audience
You can add your analytics code (e.g. Google Analytics) to measure the traffic and interactions on your social wall. In addition, Flockler platform analyses the popularity and engagement of social content and displays how many comments and likes each piece of content published by you or your audience has generated. It shows which individuals are actively engaging with your content, and out of those, who has the most influence. You can use the valuable data that Flockler’s platform provides in many ways such as to identify themes and trends, get ideas for future content, create new product lines and marketing ideas, as well as use it for personalized and targeted advertising on social channels.

About CoSchedule

CoSchedule is the only way to organize your marketing in one place. As a family of agile marketing products, CoSchedule serves more than 5,000+ customers worldwide, helping marketers stay focused, deliver projects on time, and keep marketing teams happy. As one of the top 10 marketing software providers on the Inc. 5000 list and recognized in Gartner’s 2019 Magic Quadrant for Content Marketing Platforms, CoSchedule is the fastest-growing solution for mid-market and enterprise companies seeking a unified marketing platform.

CoSchedule helps marketers complete more work, deliver projects on time, and prove their marketing value to stakeholders.

About MarketMuse

MarketMuse is an AI platform that lets marketing teams build high-quality content at scale. By analyzing massive amounts of Web data, we build content blueprints that show exactly how to write to comprehensively cover a topic.

We recently launched MarketMuse Suite: a SaaS platform that analyzes your entire website (up to millions of pages) and identifies content gaps and low-quality content across your site. Over 100 brands use MarketMuse to build thought leadership, boost engagement and realize 2-6X improvements in search traffic within 6 months.

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Summary

  • Display UGC to increase conversion rates and dwell time.

  • Automatically display UGC on product pages based on tagging.

  • Use automated feeds to speed up the curation process.

  • Aggregate content from Instagram, Twitter, Facebook, YouTube, and more.

  • Embed social wall to any website.

  • Plugins for WordPress, Magento, and Shopify.

Summary

    No key features associated with this application.

Summary

  • Optimize Your Content - The Optimize application analyzes content to identify opportunities for improvement on topic coverage. Provide guidance and direction with this AI writing assistant that improves the breadth and depth of content in real-time. Writers watch their content score improve, giving them confidence that each piece of content published has the highest potential to rank well.

  • Insights on Competition - The Compete application enables marketers to go head-to-head directly with competitors on rankings, focus topics, and related topics throughout the top 20 pages. This application is used to pinpoint gaps in coverage as an opportunity for content creation.

  • Identify Important Questions - Delve into the mind of your target customer. See what questions your audience is searching for on the topics you cover.

  • Content Inventory and Planning - MarketMuse Suite takes a scientific approach to content planning, using AI to uncover insights and opportunities for content creation and optimization. Marketers can quickly take stock of their inventory, know why something is or isn’t performing, and create data-driven content plans to achieve authority on key topics.

  • Comprehensive Content Briefs - MarketMuse’s AI-powered Content Briefs provide specific, detailed directions for writers to create and optimize content so it's the highest possible quality. As new content is added to your Content Inventory, you can order briefs to assist and improve the writing process, minimize manual research and ensure that content is written correctly on the first draft.

Pricing

Lite

$55.00
unlimited user(s) / month
Included in plan:
  • Hosting and support via email & live chat.

Basic

$110.00
unlimited user(s) / month
Included in plan:
  • 3 automated social feeds.
  • Hosting and support via email & live chat.

Pro

$330.00
unlimited user(s) / month
Included in plan:
  • 10 automated social feeds.
  • Hosting and support via email & live chat.

Premium

$550.00
unlimited user(s) / month
Included in plan:
  • 20 automated feeds.
  • Hosting and support via email & live chat.

FAQs

    What are some applications this service is commonly used in tandem with?
    • Social media services such as Twitter, Instagram, Facebook, and YouTube.
    • Email marketing platforms such as MailChimp.
    • CRMs.
  • What platforms does this service support?
  • Flockler can be embedded to any website or application with a code snippet or installing plugin for WordPress, Magento, and Shopify.

  • Does this service integrate with any other apps?
  • See above.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Help documents available online. Fanatical support available via live chat, email, and phone.

  • What is this service generally used for?
  • Flockler is used to:
    * Display user-generated content on the homepage or product pages.
    * Create a full content marketing site.
    * Display UGC during the event or on office displays.

  • Does this service offer an API?
  • Yes.

  • Who are the main user groups of this service?
  • Flockler is used by marketing professionals looking to utilise social content as product testimonials on their website or to create a content marketing site, and is trusted by the likes of Penguin Books, Visit Britain, UEFA, and many more.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

FAQs

    No FAQs associated with this application.

FAQs

    Who are the main user groups of this service?
  • Content Marketers, Content Strategists, Marketing Leaders, Content Editors, and SEOs.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What is this service generally used for?
  • MarketMuse Suite is an AI Content Analysis and Optimization Platform that helps organizations optimize existing pages and craft new content that outranks the competition.

    MarketMuse Suite streamlines the research, writing and editorial processes. Applications within the suite give content teams the exact tools they need to create A+ content substantially faster.

  • Does this service offer guides, tutorials and or customer support?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • Acrolinx, SEM Rush, Moz, and other website and content reporting applications.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
2.53k

Vendor Information

Founded:
2013
Based in:
Bismarck
Employees:
2-10
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
1.74k

Other

Who uses Flockler
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses CoSchedule
  • Personal
  • Startups
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses MarketMuse
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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