Compare CrowdTangle vs Lithium vs Audiense

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Crozscore:

82%
what is this?
38%
no significant changes

Crozscore:

88%
what is this?
53%
interest falling

Crozscore:

81%
what is this?
80%
47%
no significant changes
CrowdTangle screenshot view 4 more Lithium screenshot view 2 more Audiense screenshot view 5 more

Software Description:

CrowdTangle has developed an intelligence tool that discovers which posts on various social pages are performing best. It enables news outlets to compare their different accounts’ performance on up to five social accounts on Facebook, Instagram, Twitter, or Reddit.

Social marketers can make use of CrowdTangle's user-friendly dashboard to follow viral alerts, trends, internal social reports from more than a million accounts. The service's intelligence function provides charts, graphs, and reports.

Another great feature is the Competitive Analysis. Social media strategists can compare their work to the rest of the industry, and discover other influential profiles. This makes it much easier for them to rank their own brand against the competition.

This service also comes as an extension for Chrome, with the ability to figure out which social accounts have shared user's URL.

Software Description:

Lithium Social Media Management is an integrated social media management platform which can be divided into two broad features; social publishing and social results.

Lithium stands out compared to our competitors in social media publishing for three main reasons:

  • Firstly, Lithium allows you to publish content that will resonate with your audience. Our auto-scheduler which is powered by Klout data will result in improved engagement with your platform.
  • Secondly, Lithium allows you to plan integrated campaigns with aligned ads, events, campaigns, social posts, emails, and more.
  • Thirdly, our platform provides a visual timeline with key milestones in order to stay on top of planned content.

In addition to social publishing, Lithium significantly improves your social response data:

  • Allows you to manage social responses at scale, without sacrificing the quality of your posts.
  • Provides powerful real-time insights into customer engagement, in addition to integrating with Twitter to analyze Net Promoter Score (NPS) and Customer Satisfaction (CSAT) data.
  • Improves your social media workflow by directing every incoming social media post to the most appropriate work queue or agent.
  • Uses languages, sources, and contact tags in order to consistently direct messages to the appropriate queue.
  • Through emails and mobile alerts, lithium enables you to stay up-to-date in the event that there are any spikes in activity on your profiles.
  • Lithium has the ability to automatically detect up to 25 languages.
  • Able to detect when a customer replies and can automatically route customer replies back to the original agent.

Software Description:

Audiense allows its users to evaluate their Twitter audience, and control social media marketing activities.

With this tool, companies can gather relevant social media information, relevant for successful social marketing campaigns. Additional features are mainly related to tracking the ROI and online advertising.

Audiense makes it is easy for users to segment marketing audience, as well as to engage influencers to promote their work. Perfect for those, who are focused only on one social marketing channel.

Features:

  • Social Media Monitoring
  • Keyword Tracking
  • Social-Media Integration
  • Data Export
  • External Integrations
  • Notifications
  • Multi-User
  • Dashboard
  • Data Visualization
  • API
  • Data Import

Features:

  • Marketing Automation
  • Keyword Tracking
  • Notifications
  • Multi-Account
  • Data Visualization
  • Brand Management
  • Conversion Tracking
  • Audience Targeting

Features:

  • Multi-Account
  • Dashboard
  • Marketing Automation
  • Keyword Tracking
  • Data Visualization
  • Audience Targeting
  • External Integrations
  • Social-Media Integration

Summary:

  • Content Discovery

  • Competitive Analysis

  • Social Referrals

  • Real-time Dashboards

  • Custom Notifications

  • Big Screen Visualizations

  • Cross-Platform Reports

Summary:

  • Integrated social media management platform

  • Manage social responses at scale

  • Powerful insights in real-time

  • Collaborative planning and valuable data

Summary:

  • Uncover Twitter Follower key information

  • Tailor your content based on audience

  • Find new followers and target specific users

  • Identify Twitter influencers

  • Competitive analysis

  • Monitor Hashtags, Keywords and URLs

  • Automate DM Campaigns

  • Followback Unfollowback Tools

  • Tweet Analytics reports

  • Integrate Twitter to your email database

Marketing Intelligence Report

$3,575.00
1 user(s) / year
Included in plan:
  • Reports adapted to your needs

Audience Intelligence Report

$6,500.00
1 user(s) / year
Included in plan:
  • Key intelligence on any strategy

Audiense Insights Platform

$15,600.00
1 user(s) / year
Included in plan:
  • 12 Insights reports
  • Advanced Audience Manager
  • Additional reports purchased separately

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Support: Videos, Webinars, FAQs, Help Center.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • This is a web-based service.

  • Does this service integrate with any other apps?
  • It integrates with Slack.

  • Does this service offer an API?
  • Yes, there is an API available for use.

  • What is this service generally used for?
  • This service is used for social network monitoring and social influencer discovery.

  • Who are the main user groups of this service?
  • Main users of CrowdTangle are social media strategists in SMEs and large enterprises.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with social media.

FAQs:

    No FAQs associated with this application.

FAQs:

    What platforms does this service support?
  • This is web-based platform.

  • Does this service offer guides, tutorials and or customer support?
  • Reports, eBooks, Online Support.

  • What is this service generally used for?
  • Audiense is used as Twitter marketing and customer intelligence tool.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • It integrates with: Nimble, Hootsuite, Buffer.

  • Who are the main user groups of this service?
  • Main users of this service are medium and large enterprises.

Publisher:

Founded:
-
Based in:
-
Employees:
2-10
Likes:
2k
Followers:
3.27k

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:
21.1k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
4.06k
Followers:
202k

Other:

Who uses CrowdTangle
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Lithium
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Audiense
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Spanish
Regional Restrictions:
No restrictions.
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