The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys. A team of experts supports brands in realizing a customer-centric approach from onboarding to growth to ensure the success of every client. To meet rising consumers’ privacy and legal expectations, CrossEngage fulfills the highest security and privacy standards. The software vendor hosts all data in the European Union and works with renowned security and privacy experts.
With 70 employees in Berlin and Hamburg, CrossEngage serves industry-leading companies such as Deutsche Bahn, Peek & Cloppenburg, Porta, Scout24, and Shop Apotheke.
About NGDATA
NGDATA lets you better engage with your customers. Our Intelligent Engagement Platform (IEP) builds sophisticated customer data profiles (Customer DNATM) and drives truly personalized customer experiences through real-time interaction management. With capabilities beyond a standard Customer Data Platform, NGDATA boosts commercial success for all clients by increasing customer lifetime value, reducing churn, and lowering cost per conversion.
NGDATA’s IEP has in-built analytics, AI-powered capabilities, and decision-making formulas. This unique combination identifies opportunities and proactively and accurately automates individual customer engagements at scale, via the most relevant channel. All this is underpinned with Customer DNATM creating rich, multi-attribute profiles, including device data, enabling businesses to develop a deeper understanding of their customers. And the intuitive user interface makes it easy for business users to utilize the platform while IT and analytics retain oversight and control.
NGDATA makes big data small and beautiful and is dedicated to facilitating economic gains for all clients. A strong emphasis on engagement-based tracking and reporting, coupled with a range of scalable out-of-the-box solutions gives immediate and rewarding results.
Founded in 2012, NGDATA has offices in the USA, UK, Europe, Asia-Pacific, and is headquartered in Ghent, Belgium.
Features
360 Degree Feedback
API
Contact Management
CRM Integration
Customer Management
Data Export
Data Import
Data Visualization
Feedback Management
Google Apps Integration
Lead Management
Marketing Automation
Multi-App
Multi-User
Social-Media Integration
Task Scheduling/Tracking
Third-Party Plugins/Add-Ons
Database
Social Media Monitoring
Cloud Deployment
Migration to Cloud
Data Conversion
Software Integration
Customer Service
Health Management
Process Reporting
Workflow Management
Features
360 Degree Feedback
API
Contact Management
CRM Integration
Customer Management
Data Export
Data Import
Data Visualization
Feedback Management
Google Apps Integration
Lead Management
Marketing Automation
Multi-App
Multi-User
Social-Media Integration
Task Scheduling/Tracking
Third-Party Plugins/Add-Ons
Database
Social Media Monitoring
Cloud Deployment
Migration to Cloud
Data Conversion
Software Integration
Customer Service
Health Management
Process Reporting
Workflow Management
Summary
Customer Data Management: Unify and manage all your first-party customer data in one place.
No-Code Predictive Modeling: Choose from our library of models or build your own custom models without code.
Cross-Channel Campaign Management: Visually create engaging and flexible user journeys.
Data Activation: Activate your customer data across all your marketing systems.
Enterprise Ready: All our solutions are secure and made to scale with your business growth.
Summary
Provide a Unified Customer View
Use Journey Stages to Curate Experiences Driven by Real-Time Interactions & Behavior
Personalization Across all Your Integrated Channels
FAQs
What are some applications this service is commonly used in tandem with?
CrossEngage integrates seamlessly with the totality of your existing infrastructure while simultaneously enabling you to explore new paths whenever you like. We integrate the leading solutions for all relevant CRM and marketing channels. Easily connect the data sources or output channels of your choice.
In addition, we already cover essential functions out of the box, such as email, onsite optimization, browser notifications, and the deep connection of our customer data and prediction platform.
Does this service offer guides, tutorials and or customer support?
Your enterprise is unique just like every customer relationship. We understand this. That’s why we provide a set of measures and services that are tailored to the needs of enterprises. From a secure and scaling infrastructure to personalized services, support, and training. Take advantage of our excellent customer support and skilled solutions team.
Does this service offer an API?
To integrate channel-specific solutions, we use APIs or webhooks through which our platform communicates with the appropriate tools.
Does this service integrate with any other apps?
CrossEngage sits on top of your existing infrastructure as an overarching instance, enabling orchestration of all connected data sources and tools. We integrate your existing infrastructure and ensure future agility by allowing you to easily integrate new tools and channels.
Who are the main user groups of this service?
Our customers include companies from various industries and with different business models. The spectrum ranges from e-commerce to mobility and travel to the insurance industry. They are all united by the desire to expand their customer relationships in order to grow profitably in the long term. Companies such as Deutsche Bahn, FOND OF, Peek & Cloppenburg, Scout 24 and Depot already rely on CrossEngage.
What is this service generally used for?
Our Customer Data and Prediction SaaS Platform is the right solution for you if you want to strengthen your customer loyalty, increase profitability, and win new customers more efficiently. Our solution offers all you need to get started with value-based customer engagement and beyond. From first-party customer data collection to no-code predictive modeling, audience building, and smart data activation: We’ve got you covered.
FAQs
What is this service generally used for?
Provide a Unified Customer View: provide a holistic, contextualized Customer DNA in real-time, improving campaign efficiency with on-the-fly audience segmentation tuned to real-time shifts in customer behavior, interactions, preferences, and propensities. This enables marketers to deliver the right offers to the right people, at the right time.
Use Journey Stages to Curate Experiences Driven by Real-Time Interactions & Behavior: map unique experiences to stages in the customer journey so you can onboard, upsell, and cross-sell smarter with meaningful, context-aware 1:1 interactions.
Personalization Across all Your Integrated Channels: increase campaign conversions & profitability by delivering the most engaging personalized message with every experience and over customers’ preferred channels.
Self-Service Analytics and Machine Learning: include capabilities such as audience clustering and lookalike modeling to discover, analyse and predict emerging opportunities from customer data. This enables marketers to deliver more relevant customer experiences.
Who are the main user groups of this service?
NGDATAs Intelligent Engagement Platform support the needs of 2 user types. Firstly, the user interface has been developed for the business user empowering him to create, launch, and see uptake for offers in real-time. No coding required nor data science needed!
Secondly, data focused roles like data scientists are enabled to extract data - through the UI - from the platform to their BI tools for creating models right away, instead of collecting data from different sources, merging and checking the quality before doing the actual modelling.
Does this service offer guides, tutorials and or customer support?
NGDATA offers two types of support packages to its clients: standard support (8 AM to 6 PM, from Monday to Friday) and a full one (24/7) on incident management. Besides that, NGDATA’s service desk handles information requests, service requests and suggestions.
Besides the classic support model, managed services can also be offered to our clients. The focus of NGDATA’s managed services is on the availability and performance of the software and the operational management of the software environment (cloud or on-premises).
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