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About CrossEngage

CrossEngage is a SaaS solution that combines a Customer Data Platform (CDP) with cross-channel campaign management. The platform creates detailed customer profiles, which marketers use to create sophisticated segments and manage automated real-time campaigns across channels. Large platforms are increasingly monopolizing direct customer access, and personalized engagement that increases customer retention is an effective route to margin regeneration.

  • Immediately implement creative campaign ideas across channels
  • Flexibly integrate complex data and process them quickly
  • Easily connect new channels and tools and use them directly

CrossEngage is one of the first CDP providers in Europe. Customers include Deutsche Bahn Vertrieb, HelloFresh, Sunrise, Mycs, Manufactum, Limango, Depot, and others.

About ActiveCampaign

ActiveCampaign's category-defining Customer Experience Automation (CXA) platform helps over 130,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 500+ pre-built automations that combine email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Over 75% of ActiveCampaign's customers use its 850+ integrations including Microsoft, Shopify, Square, Facebook, and Salesforce. Pricing starts at just $9/month.

What can you do with ActiveCampaign?

Send newsletters, design beautiful email campaigns, and keep in touch with your contacts and customers.

Use personal and behavioral data across all your customer touchpoints to automate truly personalized experiences.

Close more deals faster with a flexible CRM that gives you a complete view of every customer, so you know exactly which leads to reach out to and how to win them over.

About SAS Institute

SAS Marketing Automation provides complete data management, campaign operations and advanced customer analytics in an integrated, easy-to-use solution. By increasing retention and driving higher rates of new customer acquisitions, it helps bring higher returns on investments and a healthier profit.

This tool is a good fit for B2C direct marketers in industries like financial services, communications and media, retail, and travel.

Its strongest points are customer analysis capabilities, embedded data management, list selection, painless integration, and customization, as well as multichannel marketing realization.

Features

  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Data Export
  • Data Import
  • Email Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Password & Access Management
  • Social-Media Integration

Features

  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Data Export
  • Data Import
  • Email Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Password & Access Management
  • Social-Media Integration

Features

  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Data Export
  • Data Import
  • Email Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Password & Access Management
  • Social-Media Integration

Summary

  • Truly comprehensive customer profiles

  • Sophisticated segmentation and journey mapping without IT

  • Real-time capabilities

  • Scalability in data management

  • Capabilities to handle complex data structures

  • Keep existing infrastructure

  • Use the best tools for each channel or use modern channels

  • Stay agile and adapt to market changes swiftly

Summary

  • ActiveCampaign combines the power of email marketing, marketing automation, and sales/CRM automation.

  • You'll be able to create powerful automated marketing and sales processes that adapt to create happier, more loyal customers.

  • Send newsletters, design beautiful email campaigns, and keep in touch with your contacts and customers.

  • Use personal and behavioral data across all your customer touchpoints to automate truly personalized experiences.

  • Close more deals faster with a flexible CRM that gives you a complete view of every customer, so you know exactly which leads to reach out to and how to win them over.

Summary

  • Usability

  • Embedded data management

  • Unmatched analytics

  • Painless integration and customization

  • Continuous campaign improvements

  • Coordination across multiple channels

  • Trackable and easy-to-repeat process

  • Integration with other SAS solutions

FAQs

    No FAQs associated with this application.

FAQs

    No FAQs associated with this application.

FAQs

    Does this service offer guides, tutorials and or customer support?
  • SAS Institute offers:

    Knowledge Base, Training, Users Groups, Webinars, Email, Chat, Phone Support, Tech Support, FAQs, and How-To Videos.

  • What is this service generally used for?
  • It is used for marketing automation.

  • What platforms does this service support?
  • It supports Cloud, Windows, Mac OS, Linux

  • Does this service integrate with any other apps?
  • It integrates with SAS Real-Time Decision Manager, SAS Enterprise Miner, and other SAS solutions

  • Who are the main user groups of this service?
  • The main user groups include B2C direct marketers in small and medium businesses in industries like: financial services, communications, and media, retail/catalog, and travel.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
496

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
Cary
Employees:
10001+
Likes:
Followers:
62.8k

Other

Who uses CrossEngage
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses ActiveCampaign
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English, Spanish, French, German, Portuguese, Czech, Hungarian, Indonesian, Italian, Polish, Russian, Slovenian, Danish, Finnish, Turkish, Vietnamese
Regional Restrictions:
No restrictions.

Other

Who uses SAS Institute
  • Startups
  • SMEs
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English
Regional Restrictions:
No restrictions.
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