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About Competera

Competera offers a unified pricing platform for enterprise retailers to recover lost profits and meet new shopping patterns with the help of optimal pricing for each product across all selling channels with a unique combination of pricing engines and deep learning tech.

Competera delivers the right mix of pricing approaches in one place.
Market-driven Pricing:
* Price following via customizable rules
* Product matching & data scraping**
* True KVIs’ suggestions
* True competitors’ identification

Demand-based Pricing:
* Pricing recommendations based on demand elasticity
* Cannibalization and cross-elasticity are taken into account
* Category goal-driven pricing scenarios

Markdown Optimization**
* Cascaded price reductions to clear old stock
* Differentiated discount % recommendations

Competitive Data**
* Product matching
* Marketplace crawling
* Competitive analytics

Every client enjoys an individual pricing design and gets support from a dedicated account management team, including an account manager, a pricing solutions architect and customer care managers.

There are two stages of cooperation with Competera Pricing Platform: PoC & Roll-out. Usually, pre-PoC integration lasts for 4-8 weeks depending on the available resources on the client’s side. After a successful PoC, the roll-out stage takes up to three days per one category.


  • API
  • Contact Management
  • Customer Management
  • Data Export
  • Data Import
  • External Integrations
  • Inventory Tracking
  • Multi-User
  • Notifications
  • Supplier Management
  • Third-Party Plugins/Add-Ons
  • Sales Motivator
  • Shipping Management
  • Order management
  • BitCoin
  • PayPal
  • Stripe


  • Workplace for coherent pricing to boost commercial efficiency from day 1

  • Margin protection with the help of the right market-driven decisions in the short term and demand-driven engine in the long term;

  • Operational cost-saving with smart pricing automation and cause & effect transparency

  • Well-balanced sales & profits with the help of the portfolio-level pricing management considering the cross-product impacts

  • Profitability-boosting strategies that work in the real world

  • An individual pricing design for every retailer

  • Rapid deployment, friendly adoption: first profit uplifts in 60 days

  • 600%-800% ROI

  • PoC-proven results


    What platforms does this service support?
    • Magento
    • Google Analytics
    • Oracle
    • SAP
    • Amazon
  • Does this service offer guides, tutorials and or customer support?
  • Each project has a dedicated Integration team led by an Account Manager. Their main responsibility is to streamline communication within the client’s organization regarding the solution requirements and business metrics completion review.

  • What is this service generally used for?
  • Competera Pricing Platform is used to make the right price decisions to recover lost profits and meet new shopping patterns.

  • What are some applications this service is commonly used in tandem with?
    • Magento
    • Google Analytics
    • Oracle
    • SAP
    • Amazon
  • Does this service integrate with any other apps?
    • Magento
    • Google Analytics
    • Oracle
    • SAP
    • Amazon
  • Does this service offer multi-user capability (e.g. teams)?
  • Yes. Competera offers a multi-user access to the platform.

  • Who are the main user groups of this service?
  • Large brick&click and online retailers.

  • Does this service offer an API?
  • Yes.

Vendor Information

Based in:


Who uses Competera
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.
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