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Software Description:

Catalyst is a gamified productivity tool for enterprise sales teams.

Catalyst helps drive higher CRM adoption, automates the process of organizing sales competitions and improves visibility into sales process via Sales TV Channel.

Some of the feature highlights:-

  1. CRM Integration - Salesforce, Oracle, SAP, Microsoft Dynamics, Zoho

  2. Scorecards - Visualize your performance metrics for all hierarchies within sales functions.

  3. Sales TV Channel- motivate sales reps via displaying their achievements on a centralized TV in real time

  4. Access Management - Grant access to select data, features based on users, user roles and groups/teams.

  5. Sales Competitions - Organize sales competitions with a click of a button and let Catalyst do the work.

  6. Goal Management - Set, manage and track real-time targets for your reps, and visualize how goals improve the the performance of your team.

  7. Customize Themes - Select themes from the options periodically to drive campaigns and competitions.

  8. Data Hosting - Whether your data is on the cloud or on-premise, Catalyst can be deployed tailored to your needs.

  9. Single Sign On - Catalyst integrates directly with your SAML or LDAP systems used throughout your organization, so that your employees feel right at home.

  10. Shareable Reports & Analytics - Managers can generate requirement based reports and share them with other stakeholders within Catalyst.

Playlyfe, headquartered in Bangalore, India, has extensive experience developing gamified solutions for employee engagement, motivation, etc. — Catalyst is it's first end-to-end flagship product.

Catalyst was launched in January 2016, and companies like Accenture, HP, Standard Chartered Bank, SureCall and FirstSource are already using it among others.


  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Lead Scoring
  • Notifications
  • Third-Party Plugins/Add-Ons
  • Multi-Currency


  • A gamified productivity tool for sales and support teams

  • Drive performance culture in your sales and support teams

  • Drive higher CRM adoption with Catalyst

  • Increase your sales by 30%

  • Drive effective sales competitions and campaigns

Free Trial

Included in plan:
  • Manual Data Upload via Excel/CSV
  • Pre-built data connector for Salesforce & Pipedrive
  • Scorecards
  • Sales TV Channel
  • Goal & Reward Management
  • 24/7 Tech Support


1 user(s) / month
Included in plan:
  • Manual Data Upload via Excel/CSV
  • Pre-built data connector for Salesforce & Pipedrive
  • Scorecards
  • Sales TV Channel
  • Goal & Reward Management
  • Catalyst Cloud
  • 24/7 Tech Support


1 user(s) / month
Included in plan:
  • All the above
  • Any CRM Integrations
  • Sales Competitions
  • Team Management
  • Analytical Reports
  • Custom Analytical Reports
  • 24/7 Tech Support


    Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Catalyst has inbuilt automated guided tour for user onboarding.

  • What is this service generally used for?
  • Primarily it is used for:

    Improving CRM adoption within sales/support teams.

    Organizing sales competitions.

    Increasing visibility into the sales processes.

    Analyze performance trends based on sales team behavior.

  • What platforms does this service support? (e.g. native mobile apps)
  • Web app and Mobile responsive site.

  • Does this service offer multi-user capability? (e.g. teams)
  • Yes, the app offers multiple users and user type capability like teams, hierarchy etc.

  • Who are the main user groups of this service?
    1. Sales Teams
    2. Support Teams
  • Does this service integrate with any other apps?
  • Catalyst can integrate with any existing CRM.

  • What are some applications this service is commonly used in tandem with?
  • CRMs like Salesforce, Oracle, SAP, Microsoft Dynamics and Zoho


Based in:


Who uses Catalyst
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
English, Portuguese
Regional Restrictions:
No restrictions.
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