CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, rely on CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use every day like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook.
CTM was one of the earliest call tracking providers and remains owned by its husband and wife founders, Todd and Laure Fisher. CallTrackingMetrics is named industry leaders, year after year, by top software publications like G2 and Capterra and regularly recognized for its growth and innovative culture.
About Ruler Analytics
Ruler Analytics bridges the gap between your marketing and sales by clearly and accurately identifying the exact source of every sale, lead and phone call that arrives through your website. Not only that but Ruler Analytics also packs powerful features like company tracking for exposing leads and sales you didn't know you had, and also phone tracking and recording.
Features
API
CRM Integration
Data Export
Data Import
Data Visualization
External Integrations
Google Apps Integration
Lead Management
Lead Scoring
Marketing Automation
Multi-App
Multi-Site
Project Management
Social-Media Integration
Task Scheduling/Tracking
Third-Party Plugins/Add-Ons
Database
Call Recording
Call Tracking
Call Disposition
Time Management
Resource Management
Software Integration
Automatic Call Distribution
Call Logging
Call Monitoring
Call Scripting
Campaign Management
Features
A/B Testing
Analytics
API
Big Data
Conversion Tracking
Dashboard
Data Export
Data Import
Data Visualization
External Integrations
Keyword Tracking
Link Tracking
Multi-User
Notifications
Referral Tracking
SEO
Summary
No key features associated with this application.
Summary
No key features associated with this application.
Pricing
Marketing Lite
$79.00
unlimited user(s) / month
Included in plan:
Unlimited users
Attribute calls and texts to their source
Standard call recording, forwarding, and IVR routing
Manually score, convert, and tag calls
Easy-setup integrations with Google and Microsoft
Access to knowledge base, training center, and ticket hub
Marketing Pro
$179.00
unlimited user(s) / month
Included in plan:
Agency-friendly with white label options & included sub-accounts
FormReactor® to build and track web forms
AskAI powered by ChatGPT
Triggers to automate custom lead workflows, scoring, & analysis
Premium marketing integrations including Google Ads, GA4, and Hubspot
API access and developer resources for a fully customizable solution
Enhanced security and HIPAA/GDPR compliance
Full access to live support from product experts
Sales Engage
$329.00
unlimited user(s) / month
Included in plan:
Customizable softphone to power inbound and outbound teams
Engage your pipeline over voice, text, chat, and form
Smart Dialer and advanced outbound technology
Advanced skills and weight-based routing
Dynamic call scripts and live coaching tools
Real-time dashboards and team performance reporting
Premium sales and CX integrations including Salesforce, Zoom, and Gong
Enterprise Plan
$1,999.00
unlimited user(s) / month
Included in plan:
Dedicated account management team and expedited response times
Full access to industry-leading Premier Help Desk team
20 hours of personalized, extended onboarding
FAQs
Does this service offer guides, tutorials and or customer support?
We offer a wide variety of implementation, training, and technical support for customers. Marketing Pro and higher plans come with free live phone, chat, and email support during standard business hours. We also offer complimentary live and on-demand product training where users can even gain certifications for skills earned. Each plan comes with personalized onboarding to get you up and running quickly. For those who want a more hands-off approach, we offer paid professional services and premium support options to help with implementation, custom configuration, integration setup, and more. In addition, we have a comprehensive knowledge base and community forum to help with self-guided learning.
Who are the main user groups of this service?
Mid-market brands and agencies with proactive marketing & sales teams looking to enhance their strategy and operations with advanced data across industries like healthcare, law, and home services.
Does this service offer multi-user capability (e.g. teams)?
Yes, CallTrackingMetrics offers multi-user capabilities and has custom settings and accessibility levels for individual users, teams and groups, and admins/account owners.
What is this service generally used for?
CallTrackingMetrics is a conversation analytics platform that combines powerful call tracking with full contact center management capabilities. Marketing teams use CTM to power their campaign efforts and get keyword-level conversion data on all inbound channels: calls, texts, chats, and forms. Contact center teams leverage this rich attribution data to power their conversations and enhance the customer experience. Align teams and manage your remote workforce in a single tool.
What are some applications this service is commonly used in tandem with?
Google Analytics, Google Ads, Facebook, Salesforce, HubSpot, Microsoft Dynamics
Does this service offer an API?
Yes, CallTrackingMetrics offers an open API with full developer support for those who want to build a custom solution.
What platforms does this service support?
Native integrations with: Google Ads, Google Analytics, Google Data Studio, Bing Ads, Facebook and Messenger, Salesforce, Microsoft Dynamics, HubSpot, Marketo, Zendesk, Zapier, Wordpress, Shopify, Slack, and more.
view 3 more
