Compare Brandfolder vs Contently vs Amplifr

About Brandfolder

Brandfolder is a simple but very powerful brand management and DAM (Digital Asset Management) platform with a straightforward interface, reliable customer support, and effective features. Its main purpose is to provide a centralized database to enable you to easily share and showcase your key brand assets.

The platform makes brand management simple, with intuitive asset organization, and powerful uploading & integration capabilities. It effortlessly builds brand coherence, making it easier for customers to engage with the brand and build recognition & affinity to your visual branding. All items, from logos, press releases, to videos and jingles are stored in a single location for all members of sales and marketing teams.

Another useful feature is intelligent search with auto-tagging of images upon ingestion, in-doc search, and visually thumbnailing. All assets can be shared and distributed via a single shared link, so users can easily customize and share marketing materials.

About Contently

Contently helps companies create content that resonates with their target audiences throughout the customer journey. The unified solution consists of a content marketing platform, expert strategic services, and a freelance talent network that includes over 100,000 specialized writers, editors, designers, photographers, and videographers.

The platform is the core of the solution. Marketing teams use it to build content strategies, find the right talent, create content, optimize assets for distribution, and analyze results. Strategists and freelancers both work directly in the platform to develop high-quality original content.

Over the last few years, Contently developed new capabilities involving automation and machine learning to guide decision-making. Users are served relevant data at each part of the content development process for areas like topic performance, brand governance, and SEO recommendations. Companies can also grant remote access to employees to increase usage across their organizations without requiring everyone to sign into the platform.

About Amplifr

Here’s how Amplifr helps social media managers, agencies and solopreneurs around the globe deal with their everyday tasks and relieve them of some of their prominent headaches.

Post and schedule to all social accounts from a single place

If you have several social accounts to manage, especially if you work in an agency or in a media outlet, posting from a single place will undoubtedly save you several hours a month.

Our smart content validator will also check if the content you’re about to post is fit for all social networks — i.e. it won’t let you schedule more than 280 characters for Twitter, or post both image and OpenGraph card to Facebook.

We also have some bits and pieces that will make writing for social media a little bit easier — a smart typographer and an emoji picker.

Anything you posted with Amplifr can be easily reposted or deleted in a single click.

Connect as many social accounts as you want from 10 different social media platforms.

Collect all social media metrics in one place

Accumulate all of your social accounts data in our Amplifr Analytics Dashboard. Come to the dashboard and check how you’re doing in terms of social media — even if you don’t post with Amplifr.

You can also request an in-depth Excel report for any date range, and receive it in an email. We send weekly and monthly reports, so you can alter or enhance your social media strategy accordingly.

Your Amplifr account can be connected to your Google Analytics account, for even more precise conversion analysis.

Team collaboration, different access levels, and client participation

If you work for a large brand or in an agency there’s a high chance you’re not the only person managing the social accounts.

• Flexible access levels — you can decide who does what on the team. Choose people who will schedule and publish content, use Amplifr solely for gathering insights and creating reports, or pre-reading and approving posts. Our flexible access level system will help you give the team the exact allowances they need;
• You won’t have to give out all social media passwords to the team;
• You can always see who created a particular post in the schedule, which works in favor of your team’s transparency;
• Invite your clients to participate to share drafts and pre-moderate posts. No extra charge for them, since you’re paying for social accounts only — and let me tell you, it’s a bargain compared to most alternatives offering solutions to larger companies.

Features

• Analytics
• Brand Management
• Data Export
• Data Import
• Document Comparison
• External Integrations
• File Sharing
• File Transfer
• Marketing Automation
• Multi-App
• Multi-Site
• Multi-User
• Notifications
• Scheduling
• Social-Media Integration
• Third-Party Plugins/Add-Ons
• Database
• Social Media Monitoring
• Optimized Search Processing
• File Format Conversion
• Brand Asset Creation
• Template Designer
• Net Promoter Score

Features

• A/B Testing
• API
• Audience Targeting
• Brand Management
• Calendar Management
• Conversion Tracking
• Dashboard
• Data Export
• Data Import
• Data Visualization
• External Integrations
• Marketing Automation
• Multi-User
• Notifications
• Scheduling
• Social-Media Integration

Features

• API
• Audience Targeting
• Brand Management
• Calendar Management
• Conversion Tracking
• Dashboard
• Data Export
• Data Import
• Data Visualization
• External Integrations
• Keyword Tracking
• Marketing Automation
• Multi-Account
• Multi-User
• Notifications
• Scheduling
• Social-Media Integration
• Third-Party Plugins/Add-Ons
• Social Media Monitoring

Summary

• Asset Storage

• Auto-Tagging

• Smart Sharing

• Intelligent Search

• Out-of-the-Box Integrations

• File Conversion and Cropping

• Privacy Control

• Asset Storage

• Thoughtful Onboarding

• Branded Experience

Summary

• Customizable content audit.

• Content publication management.

• Editorial team management.

• Custom approval flows.

• Content asset organization.

• CMS integration.

• Freelancer payment management.

• Network of +55,000 professionals in +60 countries.

• Share content on social media.

• Paid media optimization.

Summary

• Multiple account social media management app

• Multiple account social media analytics app

• Team collaboration for social media management

• Client-agency cooperation for social media marketing

• Social media marketing automation for 10+ social networks

FAQs

Does this service offer guides, tutorials and or customer support?

• Support: Email Support, Phone Support, Live Support, Knowledge Base.

Does this service integrate with any other apps?

• Integrations: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, PitchPerfect, Google Analytics, Google Apps, InMotionNow, Microsoft Active Directory, Microsoft Office, Microsoft SharePoint, Okta, PrintUI, Salesforce, SAML, Slack, Sketchfab, SSO, Templating, WebHooks, WordPress, Zapier.

Does this service offer an API?

• Yes, it offers API.

What are some applications this service is commonly used in tandem with?

• It is commonly used in tandem with marketing and CRM tools.

What is this service generally used for?

• This is brand management and DAM platform.

What platforms does this service support?

• Brandforlder is a cloud-based software.

Does this service offer multi-user capability (e.g. teams)?

• Yes.

Who are the main user groups of this service?

• Main users of Brandfolder are marketers, brand managers, and sales professionals in SMEs and large enterprises.

FAQs

Does this service offer an API?

• Contently offers API.

What are some applications this service is commonly used in tandem with?

• It is commonly used in tandem with CMS and social media platforms.

Does this service offer guides, tutorials and or customer support?

• Contently offers E-Books, Webinars, Case Studies, Online Support.

Does this service integrate with any other apps?

• Integrations: MailChimp, HubSpot, WordPress, Marketo, Pardot, LinkedIn, Facebook, Twitter, Drupal, Eloqua, Adobe Experience Manager, Sumo, Outbrain.

Who are the main user groups of this service?

• Users of Contently are marketers in SMEs and large enterprises.

Does this service offer multi-user capability (e.g. teams)?

• No.

What platforms does this service support?

• Contently is a cloud-based platform.

What is this service generally used for?

• It is used for content marketing management.

FAQs

Does this service offer multi-user capability (e.g. teams)?

• Yes, you can invite your co-workers or clients to collaborate in any Project you create in Amplifr.

What platforms does this service support?

• Amplifr is available as a Web app and native iOS app.

What are some applications this service is commonly used in tandem with?

• MS Excel (for reading Excel Reports).

Does this service offer guides, tutorials and or customer support?

• Yes, we have customer support available at all times via Intercom chat and email.

Who are the main user groups of this service?

• Our main user groups are social media managers, entrepreneurs, advertising agencies, and NGOs.

What is this service generally used for?

• Amplifr is used for scheduled posting across social accounts, gathering analytics for in-depth knowledge of social media engagement, and organizing team work on social media content.

Does this service offer an API?

• Yes, we do have an API available on Apiary.

Vendor Information

Vendor Information

Vendor Information

Other

• SMEs
• Enterprises

• Web App

Other

• Agencies
• Enterprises

• Web App

Other

• Freelance
• Startups
• SMEs
• Agencies
• Enterprises

• Web App

• iOS