Compare BannerBoo vs PubMatic vs Rocket Fuel

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Crozscore:

72%
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28%
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Crozscore:

82%
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50%
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Crozscore:

84%
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46%
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BannerBoo screenshot view 2 more PubMatic screenshot view 2 more Rocket Fuel screenshot view 1 more

Software Description:

Create animated HTML5 banners with help of BannerBoo — easily, fast and for free.

  • Our ad builder lets you create professional looking display banners in multiple sizes in minutes!
  • Use for your work ready banner templates and graphic sets: buttons, icons, clip-arts or upload your own images.
  • Apply beautiful animations and effects with a single click. Store your banners in cloud and edit or share anytime!

Key market pains we are solving:

  • Creating HTML5 banners requires coding and designer skills. We solve this pain and allow developing ads in simple browser constructor.
  • Developing HTML5 Ads costs lots of money. (~$150 for one Ad size). With BannerBoo customers do not need to hire production teams or freelancers.
  • Creating Ads takes lots of time. (2-8 Hours for one Master Banner). With BannerBoo customers can drastically optimize their ad campaigns creation time.

Our Advantages:

  • Perfect usability and user experience while creating display ads.
  • A huge amount of ready animated and static templates of various sizes for various industries.
  • Multilingual website with adapted templates for every country/language we have.

Software Description:

PubMatic performs as a control dashboard where both publishers and media buyers can see all their advertiser relationships, regardless of device, format, or channel. PubMatic, is one of leading independent media technology firms, that concentrates on helping publishers.

This is a programmatic advertising solution that enables its users to make real-time business decisions in the real-time operating industry. In its global infrastructure, PubMatic offers analytics, actionable data, and business intelligence, sufficient for efficient decision making.

By using this solution, publishers get omnichannel revenue automation technology while media buyers are provided with enterprise-grade programmatic tools. Their cutting-edge solutions enable content providers to utilize their digital media assets and provide consumers with personalized advertising experience.

Software Description:

Rocket Fuel has officially merged with Sizmek to create the world’s largest independent buy-side platform built for agencies and brands. This is ad management and media buying platform takes advantage of the technology to support digital advertising campaigns. It provides clients with everything they need to conduct effective campaigns.

The platform brings a broad approach to the advertising process so advertisers can reach their audience via multiple channels and media. They to build, conduct, and analyze the whole business strategy with its comprehensive ad management platform.

Main benefits that Sizmek's clients get from this solution is the panoramic view of their campaigns, control of the costs, and AI-enabled data streams for bigger insights and better results. They get a much deeper knowledge of customers' needs and a detailed picture of each consumer’s unique interests.

Features:

  • Brand Management
  • Data Export
  • Data Visualization
  • A/B Testing
  • Pixel Graphics
  • Vector File Support

Features:

  • Scheduling
  • Notifications
  • Data Export
  • Dashboard
  • External Integrations
  • API
  • Audience Targeting

Features:

  • Social-Media Integration
  • Marketing Automation
  • Data Import
  • Data Export
  • A/B Testing
  • Data Visualization
  • Forecasting
  • External Integrations
  • API
  • Notifications
  • Dashboard
  • Conversion Tracking
  • Audience Targeting

Summary:

  • Drag and drop banner maker

  • Animated and static HTML5 banners

  • Download in HTML5, JPG, GIF, PNG. Works with ad Networks

  • Social media posts, Facebook/Instagram ads

  • Professional ready-made banner designs and templates

  • Google fonts

  • Responsive ads

  • Animation effects and transitions

Summary:

  • Programmatic Advertising Strategy

  • Real-Time Reporting

  • Ease of Use through Natural Language Processing

  • Actionable Intelligence

Summary:

  • Collaboration

  • Video automation

  • Intuitive wizards

  • Visual workflows

  • HTML5 ad builder

  • Insights

  • Dynamic creative

  • Data capturing

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Yes, we do. We have fast e-mail support and we plan to add also a knowledge base and online support.

  • Does this service offer an API?
  • Our API is currently under construction.

  • Does this service offer multi-user capability (e.g. teams)?
  • Teams functionality is currently under construction.

  • What is this service generally used for?
  • It is used for quick and easy HTML5/GIF banner ads production and ad campaigns management.

  • Who are the main user groups of this service?
  • Our main user groups include freelancers, small businesses, medium businesses, and individuals who want to create ad campaigns and use them with ad networks.

  • What platforms does this service support?
  • This is cloud web service, so you can use it on Windows, Mac, Unix etc.

  • Does this service integrate with any other apps?
  • Not yet.

  • What are some applications this service is commonly used in tandem with?
  • You don't need additional applications to produce display ads with BannerBoo — everything you need is included in our service.

FAQs:

    What platforms does this service support?
  • PubMatic is a web-based service.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer an API?
  • PubMatic offers Publisher Reporting APIs and Configuration APIs.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Phone Support, Email Support, FAQs, Knowledge Base, Videos, Webinars.

  • What is this service generally used for?
  • This service is generally used as ad serving and retargeting solution for an open digital media industry.

  • Who are the main user groups of this service?
  • PubMatic is a technology platform that powers the programmatic advertising strategy of leading publishers and premium brands.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Who are the main user groups of this service?
  • Main users of this service are brand marketers, agencies, publishers, and trading desks.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service integrate with any other apps?
  • Integrations: Tray.io, Snapchat, Invoca, LiveRamp, Beckon.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Online Support, Phone Support.

  • What is this service generally used for?
  • This service is generally used as an ad management platform.

  • Does this service offer an API?
  • Yes, it offers API.

Publisher:

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Publisher:

Founded:
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Publisher:

Founded:
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Based in:
King of Prussia
Employees:
201-500
Likes:
Followers:

Other:

Who uses BannerBoo
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Windows
  • Macintosh
Languages:
Russian, English
Regional Restrictions:
No restrictions.

Other:

Who uses PubMatic
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Rocket Fuel
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
French, Swedish, Chinese, Dutch, Portuguese, Japanese, English, Spanish, German
Regional Restrictions:
No restrictions.
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