Compare AuthorityLabs vs Moz Analytics vs WebEngage

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Crozscore:

83%
what is this?
95%
50%
interest rising

Crozscore:

91%
what is this?
90%
70%
interest falling

Crozscore:

83%
what is this?
72%
46%
no significant changes
AuthorityLabs screenshot Moz Analytics screenshot view 2 more WebEngage screenshot view 3 more

Software Description:

AuthorityLabs is a simple, scalable & web-based SEO software.

AuthorityLabs was built to be easy and simple enough for the average business owner, but scalable enough for those responsible for large organic search efforts. People shouldn't need to download bulky software packages that do more than is really needed. Search drives a large portion of traffic for most websites and understanding how exactly people come to your site is critical. Brands extend beyond the server and beyond your domain.

AuthorityLabs helps gain an understanding of how search engines are representing brands over time. Consumers start at search, and often experience a brand for the first time within search results.

Software Description:

Moz Analytics from SaaS company Moz is an inbound marketing analytics platform that allows users to measure and improve organic traffic, keyword rankings, and visibility. Moz Analytics audits sites, tracks ranking and link metrics, and is able to show users what their competitors are up to.

Moz Analytics brings all inbound marketing data into one place with beautiful data visualizations to help users gain competitive insights and actionable recommendations for enhanced performance.

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Features:

Features:

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Summary:

  • Track Results by Country, City, or Postal Code.

  • Track Your Competitors.

  • Schedule Weekly or Monthly Reporting.

  • Organize All of Your Keywords.

  • Invite Everyone to the Party.

  • Graph Rankings Over Time.

Summary:

  • Measure organic traffic and keywords: Moz Analytics audits sites, tracks rankings, and monitors competitors. Useful and actionable insights are offered based on these results.

  • Track keyword rankings: Keyword rankings can be tracked at the national, city, and neighborhood level in 50 countries. These rankings can be compared against competitors.

  • Quick pulse dashboard: Find patterns in traffic. Where is it coming from and how quickly is it growing? — all from one view.

  • Monitor links: Find out what links are driving the most traffic to a site. Track link growth over time and compared with competitors.

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Freemium

Free

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
2009
Based in:
Chandler
Employees:
2-10
Likes:
Followers:

Publisher:

Founded:
2004
Based in:
Seattle
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Moz Analytics
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.
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